What is Meal Replacement Shake?
Meal replacement shakes are ready to drink liquid beverages or powders. In today’s time, it is highly consumed as an alternative to meals or food products due to rapidly growing working populations and the busy lifestyles of people. Meal replacement shakes are becoming very popular among the health-conscious population especially the young generation as it provides required nutrients and helps to reduce weight. Further, the consumers are demanding more nutritious alternatives to fast food, and the expansion of plant-based or non-dairy beverages and formulations will create significant opportunities for the meal replacement shake market during the forecast period.
Attributes | Details |
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Study Period | 2017-2027 |
Base Year | 2021 |
Unit | Value (USD Million) |
Key Companies Profiled | GNC Holdings, Inc. (United States), OZiva (India), Fast&Up (India), Slim Fast (United States), Nestle (Switzerland), GlaxoSmithKline (United Kingdom), Soylent Nutrition (United States), Orgain (United States), SATURO (Austria), Abbott Laboratories (United States), Herbalife Nutrition (United States), Nature's Bounty (United States), Ample Foods (United States), Kellogg's (United States), OptiBiotix Health (United Kingdom) and Simply Good Foods Co (United States) |
CAGR | % |
The market study is broken down by Type (Organic and Functional) and major geographies with country level break-up.
The rising number of players expected to enter the global market is predicted to enhance the competition level as well as encourage the growth of the overall market in the near future. Players are anticipated to focus on the development of new compounds, which is likely to encourage the growth of the global market throughout the forecast period. Analysts at AMA Research estimates that Vendors from United States will contribute to the maximum growth of Global Meal Replacement Shake market throughout the predicted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
GNC Holdings, Inc. (United States), OZiva (India), Fast&Up (India), Slim Fast (United States), Nestle (Switzerland), GlaxoSmithKline (United Kingdom), Soylent Nutrition (United States), Orgain (United States), SATURO (Austria), Abbott Laboratories (United States), Herbalife Nutrition (United States), Nature's Bounty (United States), Ample Foods (United States), Kellogg's (United States), OptiBiotix Health (United Kingdom) and Simply Good Foods Co (United States) are some of the key players that are part of study coverage.
Segmentation Overview
AdvanceMarketAnalytics has segmented the market of Global Meal Replacement Shake market by Type, Application and Region.
On the basis of geography, the market of Meal Replacement Shake has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Form, the sub-segment i.e. Liquid will boost the Meal Replacement Shake market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Sales Channel, the sub-segment i.e. Online will boost the Meal Replacement Shake market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Flavor, the sub-segment i.e. Chocolate will boost the Meal Replacement Shake market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
In January 2021, Herbilife launched a mix to convert meal replacement shakes to expand its reach into the functional foods category. Herbilife is a leading manufacturer of nutritional products and the newly launched meal replacement shake will contain formula 1 shake powder as a primary ingredient. With this launch, the main aim of the company is to expand its portfolio and meet the increasing demand for a healthy and nutritious alternative of food.
Market Trend
- New Product Developments and Launches of Meal Replacement Shakes with Different Flavors and Nutrition Content
- Consumers’ Inclination Towards the Organic Products Will Increase the Adoption of Organic Milk Replacement Shakes
Market Drivers
- Increasing Demand for Meal Replacement Shake Due to Change in Lifestyle and Increasing Working Population Across the Globe
- Growing Popularity of Meal Replacement Shakes for Weight Management and Weight Loss
Opportunities
- Growing Consumption of Meal Replacement Shakes as an Alternative to Fast Food in Developed Countries
- Growing Demand for Vegan or Plant-Based Meal Replacement Shakes Due to Increasing Vegan Population Across the Globe
Restraints
- Incomplete Nutrition in the Meal Replacement Shakes Can Cause Health Problems That May Hamper the Growth
Challenges
- Low Calories and Lot of Artificial Ingredients in the Meal Replacement Shakes
Key Target Audience
New Entrants/Investors, Analysts and Strategic Business Planners, Meal Replacement Shake Manufacturers, Meal Replacement Shake Suppliers and Distributors, Venture Capitalists and Private Equity Firms, Government Bodies and Research Organizations and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have the better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with purpose to understand companys positioning regarding market value, volume and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders etc. and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.