What is Blueberry Extract?
Blueberries are blue or purple coloured berried from the perennial flowering plants. They are available in low bush and high bush categories with low bush categories found most in wild, whereas the commercially cultivated ones are those in high bush. Blueberries are said to be originated in North America although now they are cultivated even in Europe and Asia along with North America. Blueberry extract is found in liquid, powder or pills format, with liquid format accounting for largest market share. They have wide variety of applications such as confectionaries, processed food, cosmetics, nutraceuticals and others. Currently, North America followed by Europe are the two biggest markets of the blueberry extract.
The market study is broken down by Type (Liquid, Powder and Pills), by Application (Food and Beverages, Cosmetics, Nutraceuticals and Others) and major geographies with country level break-up.
Blueberries are fruits which are rich in antioxidant properties. They offer a sweet and savoury flavor. The Growing demand for natural berries flavored processed food and beverages has led to the growth of the blueberry extract. Liquid format is expected to account for largest market share. Currently, North America is the biggest market of the blueberry extract followed by Europe and Asia Pacific. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Nutra Green Biotechnology Co., Ltd. (China), JF Natural (China), Bio-Botanica Inc. (United States), Berrico FoodCompany BV (Netherlands), Mazza Innovation Ltd. (Canada), Shaanxi Guanjie Bio-technology Co. Ltd. (China), FutureCeuticals, Inc. (United States), Carrubba Inc. (United States), Life Extension (United States) and Herbo Nutra (India) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Naturalin Bio-Resources Co.,Ltd. (China), Alpspure Lifesciences Private Limited (India) and Shreeji Pharma International (India).
Segmentation Overview
AdvanceMarketAnalytics has segmented the market of Global Blueberry Extract market by Type, Application and Region.
On the basis of geography, the market of Blueberry Extract has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel , the sub-segment i.e. Direct will boost the Blueberry Extract market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Packaging , the sub-segment i.e. Plastic Bottle will boost the Blueberry Extract market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Trend
- Liquid Accounts for Largest Market Share
Market Drivers
- Increasing Demand for Natural Fruits based Flavoring
- Rise in Processed Food Market
Opportunities
- Nutraceuticals Present Huge Opportunity to Grow
Restraints
- Presence of Adulteration and Contamination of Products in Market
Challenges
- Alternative Berry and Fruit Extract Present in Market
Key Target Audience
Blueberry Extract Producers, Suppliers and Distributors, Raw Material Suppliers, New Entrants/Investors, Venture Capitalists and Private Equity Firms, Government Regulatory and Research Organizations and End-Use Industries
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have the better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with purpose to understand companys positioning regarding market value, volume and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders etc. and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.