Healthcare Augmented and Virtual Reality Market Scope
Healthcare is one of the vital domains to adopt Virtual Reality, which entails surgery simulation, phobia treatment, robotic training, and expertise training. Virtual Reality (VR) is used as a diagnostic tool that allows doctors and surgeons to arrive at a diagnostic consensus in unification with other methods such as Magnetic Resonance Imaging (MRI) scans. The concept supports minimally invasive surgery and eliminates the use of invasive procedures. The prevalent use of this technology is in robotic surgery. The operation is performed by a robotic device – being controlled by a human surgeon and reduces the time and risk of complications. Virtual reality has been deployed for training purposes and in remote tele surgery, where surgery is performed at a separate location to the patient.
The Healthcare Augmented and Virtual Reality market study is segmented by Type (Hardware and Software and Service), by Application (Surgery, Fitness Management, Patient Care Management, Pharmacy Management, Medical Training and Education and Others) and major geographies with country level break-up.
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies.
Google (United States), Microsoft (United States), DAQRI (United States), Psious (Spain), Mindmaze (Switzerland), Firsthand Technology (United States), Medical Realities (United Kingdom), Atheer (United States), Augmedix (United States) and Oculus VR (United States) are some of the key players that are part of study coverage. Additionally, the Players which are also part of the research are CAE Healthcare (United States), 3D Systems (United States), VirtaMed (Switzerland), HTC (Taiwan), Siemens Healthineers (Germany) and Virtually Better (United States).
About Approach
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a
preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from total available market.
Segmentation Overview
AMA Research has segmented the market of Global Healthcare Augmented and Virtual Reality market by Type, Application and Region.
On the basis of geography, the market of Healthcare Augmented and Virtual Reality has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Market Leaders and their expansionary development strategies
On 30August 2021 – Pico Interactive, a China-based provider of virtual reality (VR) headsets for consumers and enterprise, has been acquired by ByteDance, the parent company of social app TikTok, according to various industry reports.
Market Trend
- Technological Advancements Along With Increasing Interest Of Investors In Healthcare Augmented & Virtual Reality
Market Drivers
- Rising Demand For Robotic Surgeries Instead Of By-Pass Surgeries
- Increase Number Of Spinal Problems And Brain Related Issues
Opportunities
- Rising Implementation Of Telehealth Platform Integrated With AR/VR Technologies
Restraints
Challenges
- Initial Costs Associated With The Development Of Healthcare AR/VR Technologies
Key Target Audience
Healthcare Augmented & Virtual Reality Providers, New Entrants and Investors, Venture Capitalists, Government Bodies, Corporate Entities, Government and Private Research Organizations and Others