About Greek Yoghurt
Greek yogurt is the sourish food product produced by fermentation of pasteurized milk. Increasing awareness about health benefits associated with geek yogurt driving the market demand. Greek yogurt has numerous health benefits such as regulates digestion, protects from colorectal cancer, weight & fat loss, lowers the risk of type 2 diabetes, reduces bad cholesterol and high blood pressure, and improves the immune system. Moreover, rising demand from the developing economies expected to drive market growth over the forecasted period.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
Competition among existing players is due to the Greek Yoghurt market share occupied by leading players. The industry leader is engaged in offering innovative and superior quality products to cater to the ever-growing demand for Greek Yoghurt Market. The companies are implementing strategic activities such as acquisitions and mergers along with collaboration with companies in other industries to aid them in improving sustenance and maintaining their competitive advantage. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Greek Yoghurt market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Danone (France), Nestle (Switzerland), Parmalat S.p.A. (Italy), Yakult Honsha (Japan), Chobani LLC (United States), Yoplait (France), Arla Foods (Denmark), Britannia Industries Limited (India), FrieslandCampina (Netherland), Mother Dairy (India), Lactalis (France) and Amul (India) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are CoolBrands International (Canada), Dean Foods (United States), Saputo Inc. (Canada) and Valio Oy (Finland).
Segmentation Overview
AMA Research has segmented the market of Global Greek Yoghurt market by Type (Regular Greek Yogurt and Non-Fat Greek Yogurt) and Region.
On the basis of geography, the market of Greek Yoghurt has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Supermarket/ Hypermarket will boost the Greek Yoghurt market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Flavors, the sub-segment i.e. Strawberry will boost the Greek Yoghurt market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Growing Trend of Flavored Greek Yogurt
Market Growth Drivers:
Growing Awareness about Health Benefits of Yogurt and Increasing Awareness about Losing Weight for Healthy Living
Challenges:
Lack of Awareness in the Emerging Economies
Restraints:
Harmful Ingredient and Additives in Yogurt and Stringent Government Regulations Regarding Food Products
Opportunities:
Rising Demand for the Organic Yogurt and Increasing Demand from the Developing Economies
Market Leaders and their expansionary development strategies
In December 2023, Chobani, LLC a next generation food and beverage company originally known for its high-quality Greek yogurt, announced that it has acquired La Colombe for USD 900 million. Chobani financed the acquisition through the combination of a newly issued USD 550 million term loan, cash on hand and the exchange of Keurig Dr Pepper's (KDP) minority equity stake in La Colombe into Chobani equity.
In August 2023, Skyrrup, announced the launch of lactose-free Greek Yogurt for yogurt lovers. With a protein content of 7.5 grams & made from A2 Cow Milk, Skyrrup’s Greek Yogurt not only provides essential nourishment but also delights the senses.
Key Target Audience
Greek Yoghurt Manufacturers, Greek Yoghurt Distributors, Government Agencies, Commercial Research & Development Institutions, Government Organizations, Research Organizations, and Consulting Firms, Trade Associations and Industry Bodies and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.