About Nursing Bras
A nursing bra is worn after the baby arrives by mothers who have decided to breastfeed. The cups clip and drop down to expose the breasts for nursing. Nursing bras are usually seamless and are designed to provide a natural shape and much-needed support. A nursing bra is to find one that has convenient, easy access to the breast. Cup clips that can be opened with one hand are ideal. The main purpose of such a bra is to provide easy access for your little one during breastfeeding. Nursing bras for large breasts are designed not only for support but for making life easier in general for the user and little one.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Analyst at AMA Research estimates that Asian Vendors will contribute the maximum growth to Global Nursing Bras market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Bravado Designs (Canada), Motherhood Maternity (United States), La Leche League International Intimates (United States), Anita Dr. Helbig GmbH (Germany), Medela AG (Switzerland), Cake Maternity (Australia), Leading Lady Inc. (United States), Wacoal (Elomi) (Japan), Mamaway Maternity (Australia), Sweet Mommy (Japan), South of the Equator Clothing, LLC (Loveyootoo) (United States), Boob Design (Sweden), Seraphine US (United States) and Royce Lingerie (United Kingdom) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Yashram Lifestyle Brands Pvt. Ltd. (India), Hotmilk Lingerie (Hotmilk Ltd) (New Zealand), Embry Holdings Limited (Hong Kong) and Aimer Co Ltd. (China).
Segmentation Overview
AMA Research has segmented the market of Global Nursing Bras market by Type (Underwire Bras and Wireless Bras) and Region.
On the basis of geography, the market of Nursing Bras has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Online will boost the Nursing Bras market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by End-User, the sub-segment i.e. Lactating Women will boost the Nursing Bras market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Material Type, the sub-segment i.e. Spandex will boost the Nursing Bras market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Increasing Popularity of Online Channels
Market Growth Drivers:
Rising Consciousness among Women about the Significance of Using Correct Type and Size of Nursing Bras and Increase Demand Due to Change in LifeStyle
Challenges:
Stiff Competition between the Players Due to Presence of Regional Players
Restraints:
Fitness Issues such as Chest Pain
Opportunities:
Growing Penetration of Emerging Players in the Market
Key Target Audience
Manufacturers of Nursing Bra, Suppliers of Nursing Bra, Wholesalers, Distributors and Retailers of Nursing Bra, Potential Investors, End-User and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.