Adventure Tourism research

Adventure Tourism Comprehensive Study by Type (Hard Adventure, Soft Adventure), Booking Mode (Travel Agent, Direct, Marketplace Booking), Activity (Land-Based, Water-Based, Air-Based), Age Group (Below 30 Years, 30-40 Years, 40 Years & Above) Players and Region - Global Market Outlook to 2030

Adventure Tourism Market by XX Submarkets | Forecast Years 2024-2030  

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  • Summary
  • Market Segments
  • Table of Content
  • List of Table & Figures
  • Players Profiled
About Adventure Tourism
Adventure tourism is the migration of individuals from one location to another outside their comfort zone for exploration or travel to far-flung, exotic, and probably hazardous locations. Travelling that involves activities like skydiving, mountain climbing, trekking, rafting, scuba diving, and other activities is referred to as adventure tourism. Typically, these tasks are carried out with the assistance of professionals and safety equipment to prevent accidents. Adventure tourism businesses can effectively market themselves in the ever-evolving travel landscape. Remember, the key is to focus on offering unique, authentic, and sustainable experiences that cater to the evolving needs and desires of modern adventure travelers.

AttributesDetails
Study Period2018-2030
Base Year2023
UnitValue (USD Million)


The market research report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Adventure Tourism market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.

Austin Lehman Adventures (United States), G Adventures (Canada, Mountain Travel Sobek (United States), TUI Group (Germany), Recreational Equipment, Inc. (United States), Geographic Expeditions, Inc. (United States), Intrepid Group Limited (Australia), Butterfield & Robinson Luxury Travel (United States), Abercrombie & Kent (United States) and ROW Adventures (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are TCS World Travel (United States), Lindblad Expeditions (United States), Oku Japan (Japan), Scott Dunn (United Kingdom) and Cox & Kings Ltd (India).

Segmentation Overview
AMA Research has segmented the market of Global Adventure Tourism market by Type (Hard Adventure and Soft Adventure) and Region.



On the basis of geography, the market of Adventure Tourism has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Booking Mode, the sub-segment i.e. Travel Agent will boost the Adventure Tourism market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Activity, the sub-segment i.e. Land-Based will boost the Adventure Tourism market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Age Group, the sub-segment i.e. Below 30 Years will boost the Adventure Tourism market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.

Influencing Trend:
Rising Popularity of Activities Like Mountaineering, Scuba Diving, & Paragliding

Market Growth Drivers:
Growing consumer interest in immersive tourism and Rising Disposable Income and Leisure Spending

Challenges:
High Cost Associated With Adventure Tourism

Restraints:
Risk Management and Safety Concerns

Opportunities:
Rising use of Virtual Reality Technology and Leveraging Digital Transformation and Online Booking Platforms

Market Leaders and their expansionary development strategies
In January 2023, Desert Adventures Partners with Global Destinations, Signs Agreement to Increase Visibility and Demand for their Products, this partnership between Desert Adventures and Global Destinations is a strategic move to capitalize on the growing Indian travel market and expand Desert Adventures' reach in the region.
In April 2023, Abercrombie & Kent, luxury travel company launched a new expedition cruise that will give guests a chance to venture to Earth's northernmost point. The cruise will be a luxurious adventure aboard the Le Commandant Charcot, a hybrid electric/liquefied natural gas-powered polar exploration vessel. A team of Abercrombie & Kent's award-winning expedition staff will lead the way, allowing guests to experience the Arctic frontier in comfort and style.


Key Target Audience
Adventure Seeker, Cultural Explorer, Eco Tourists, Family Travelers, Solo Travelers & Backpackers, Market Research & Consultancy Firm, Potential Investors and Others

About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.

Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.

The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.

Report Objectives / Segmentation Covered

By Type
  • Hard Adventure
  • Soft Adventure
By Booking Mode
  • Travel Agent
  • Direct
  • Marketplace Booking

By Activity
  • Land-Based
  • Water-Based
  • Air-Based

By Age Group
  • Below 30 Years
  • 30-40 Years
  • 40 Years & Above

By Regions
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Taiwan
    • Australia
    • Rest of Asia-Pacific
  • Europe
    • Germany
    • France
    • Italy
    • United Kingdom
    • Netherlands
    • Rest of Europe
  • MEA
    • Middle East
    • Africa
  • North America
    • United States
    • Canada
    • Mexico
  • 1. Market Overview
    • 1.1. Introduction
    • 1.2. Scope/Objective of the Study
      • 1.2.1. Research Objective
  • 2. Executive Summary
    • 2.1. Introduction
  • 3. Market Dynamics
    • 3.1. Introduction
    • 3.2. Market Drivers
      • 3.2.1. Growing consumer interest in immersive tourism
      • 3.2.2. Rising Disposable Income and Leisure Spending
    • 3.3. Market Challenges
      • 3.3.1. High Cost Associated With Adventure Tourism
    • 3.4. Market Trends
      • 3.4.1. Rising Popularity of Activities Like Mountaineering, Scuba Diving, & Paragliding
  • 4. Market Factor Analysis
    • 4.1. Porters Five Forces
    • 4.2. Supply/Value Chain
    • 4.3. PESTEL analysis
    • 4.4. Market Entropy
    • 4.5. Patent/Trademark Analysis
  • 5. Global Adventure Tourism, by Type, Booking Mode, Activity, Age Group and Region (value) (2018-2023)
    • 5.1. Introduction
    • 5.2. Global Adventure Tourism (Value)
      • 5.2.1. Global Adventure Tourism by: Type (Value)
        • 5.2.1.1. Hard Adventure
        • 5.2.1.2. Soft Adventure
      • 5.2.2. Global Adventure Tourism by: Booking Mode (Value)
        • 5.2.2.1. Travel Agent
        • 5.2.2.2. Direct
        • 5.2.2.3. Marketplace Booking
      • 5.2.3. Global Adventure Tourism by: Activity (Value)
        • 5.2.3.1. Land-Based
        • 5.2.3.2. Water-Based
        • 5.2.3.3. Air-Based
      • 5.2.4. Global Adventure Tourism by: Age Group (Value)
        • 5.2.4.1. Below 30 Years
        • 5.2.4.2. 30-40 Years
        • 5.2.4.3. 40 Years & Above
      • 5.2.5. Global Adventure Tourism Region
        • 5.2.5.1. South America
          • 5.2.5.1.1. Brazil
          • 5.2.5.1.2. Argentina
          • 5.2.5.1.3. Rest of South America
        • 5.2.5.2. Asia Pacific
          • 5.2.5.2.1. China
          • 5.2.5.2.2. Japan
          • 5.2.5.2.3. India
          • 5.2.5.2.4. South Korea
          • 5.2.5.2.5. Taiwan
          • 5.2.5.2.6. Australia
          • 5.2.5.2.7. Rest of Asia-Pacific
        • 5.2.5.3. Europe
          • 5.2.5.3.1. Germany
          • 5.2.5.3.2. France
          • 5.2.5.3.3. Italy
          • 5.2.5.3.4. United Kingdom
          • 5.2.5.3.5. Netherlands
          • 5.2.5.3.6. Rest of Europe
        • 5.2.5.4. MEA
          • 5.2.5.4.1. Middle East
          • 5.2.5.4.2. Africa
        • 5.2.5.5. North America
          • 5.2.5.5.1. United States
          • 5.2.5.5.2. Canada
          • 5.2.5.5.3. Mexico
  • 6. Adventure Tourism: Manufacturers/Players Analysis
    • 6.1. Competitive Landscape
      • 6.1.1. Market Share Analysis
        • 6.1.1.1. Top 3
        • 6.1.1.2. Top 5
    • 6.2. Peer Group Analysis (2023)
    • 6.3. BCG Matrix
    • 6.4. Company Profile
      • 6.4.1. Austin Lehman Adventures (United States)
        • 6.4.1.1. Business Overview
        • 6.4.1.2. Products/Services Offerings
        • 6.4.1.3. Financial Analysis
        • 6.4.1.4. SWOT Analysis
      • 6.4.2. G Adventures (Canada
        • 6.4.2.1. Business Overview
        • 6.4.2.2. Products/Services Offerings
        • 6.4.2.3. Financial Analysis
        • 6.4.2.4. SWOT Analysis
      • 6.4.3. Mountain Travel Sobek (United States)
        • 6.4.3.1. Business Overview
        • 6.4.3.2. Products/Services Offerings
        • 6.4.3.3. Financial Analysis
        • 6.4.3.4. SWOT Analysis
      • 6.4.4. TUI Group (Germany)
        • 6.4.4.1. Business Overview
        • 6.4.4.2. Products/Services Offerings
        • 6.4.4.3. Financial Analysis
        • 6.4.4.4. SWOT Analysis
      • 6.4.5. Recreational Equipment, Inc. (United States)
        • 6.4.5.1. Business Overview
        • 6.4.5.2. Products/Services Offerings
        • 6.4.5.3. Financial Analysis
        • 6.4.5.4. SWOT Analysis
      • 6.4.6. Geographic Expeditions, Inc. (United States)
        • 6.4.6.1. Business Overview
        • 6.4.6.2. Products/Services Offerings
        • 6.4.6.3. Financial Analysis
        • 6.4.6.4. SWOT Analysis
      • 6.4.7. Intrepid Group Limited (Australia)
        • 6.4.7.1. Business Overview
        • 6.4.7.2. Products/Services Offerings
        • 6.4.7.3. Financial Analysis
        • 6.4.7.4. SWOT Analysis
      • 6.4.8. Butterfield & Robinson Luxury Travel (United States)
        • 6.4.8.1. Business Overview
        • 6.4.8.2. Products/Services Offerings
        • 6.4.8.3. Financial Analysis
        • 6.4.8.4. SWOT Analysis
      • 6.4.9. Abercrombie & Kent (United States)
        • 6.4.9.1. Business Overview
        • 6.4.9.2. Products/Services Offerings
        • 6.4.9.3. Financial Analysis
        • 6.4.9.4. SWOT Analysis
      • 6.4.10. ROW Adventures (United States)
        • 6.4.10.1. Business Overview
        • 6.4.10.2. Products/Services Offerings
        • 6.4.10.3. Financial Analysis
        • 6.4.10.4. SWOT Analysis
  • 7. Global Adventure Tourism Sale, by Type, Booking Mode, Activity, Age Group and Region (value) (2025-2030)
    • 7.1. Introduction
    • 7.2. Global Adventure Tourism (Value)
      • 7.2.1. Global Adventure Tourism by: Type (Value)
        • 7.2.1.1. Hard Adventure
        • 7.2.1.2. Soft Adventure
      • 7.2.2. Global Adventure Tourism by: Booking Mode (Value)
        • 7.2.2.1. Travel Agent
        • 7.2.2.2. Direct
        • 7.2.2.3. Marketplace Booking
      • 7.2.3. Global Adventure Tourism by: Activity (Value)
        • 7.2.3.1. Land-Based
        • 7.2.3.2. Water-Based
        • 7.2.3.3. Air-Based
      • 7.2.4. Global Adventure Tourism by: Age Group (Value)
        • 7.2.4.1. Below 30 Years
        • 7.2.4.2. 30-40 Years
        • 7.2.4.3. 40 Years & Above
      • 7.2.5. Global Adventure Tourism Region
        • 7.2.5.1. South America
          • 7.2.5.1.1. Brazil
          • 7.2.5.1.2. Argentina
          • 7.2.5.1.3. Rest of South America
        • 7.2.5.2. Asia Pacific
          • 7.2.5.2.1. China
          • 7.2.5.2.2. Japan
          • 7.2.5.2.3. India
          • 7.2.5.2.4. South Korea
          • 7.2.5.2.5. Taiwan
          • 7.2.5.2.6. Australia
          • 7.2.5.2.7. Rest of Asia-Pacific
        • 7.2.5.3. Europe
          • 7.2.5.3.1. Germany
          • 7.2.5.3.2. France
          • 7.2.5.3.3. Italy
          • 7.2.5.3.4. United Kingdom
          • 7.2.5.3.5. Netherlands
          • 7.2.5.3.6. Rest of Europe
        • 7.2.5.4. MEA
          • 7.2.5.4.1. Middle East
          • 7.2.5.4.2. Africa
        • 7.2.5.5. North America
          • 7.2.5.5.1. United States
          • 7.2.5.5.2. Canada
          • 7.2.5.5.3. Mexico
  • 8. Appendix
    • 8.1. Acronyms
  • 9. Methodology and Data Source
    • 9.1. Methodology/Research Approach
      • 9.1.1. Research Programs/Design
      • 9.1.2. Market Size Estimation
      • 9.1.3. Market Breakdown and Data Triangulation
    • 9.2. Data Source
      • 9.2.1. Secondary Sources
      • 9.2.2. Primary Sources
    • 9.3. Disclaimer
List of Tables
  • Table 1. Adventure Tourism: by Type(USD Million)
  • Table 2. Adventure Tourism Hard Adventure , by Region USD Million (2018-2023)
  • Table 3. Adventure Tourism Soft Adventure , by Region USD Million (2018-2023)
  • Table 4. Adventure Tourism: by Booking Mode(USD Million)
  • Table 5. Adventure Tourism Travel Agent , by Region USD Million (2018-2023)
  • Table 6. Adventure Tourism Direct , by Region USD Million (2018-2023)
  • Table 7. Adventure Tourism Marketplace Booking , by Region USD Million (2018-2023)
  • Table 8. Adventure Tourism: by Activity(USD Million)
  • Table 9. Adventure Tourism Land-Based , by Region USD Million (2018-2023)
  • Table 10. Adventure Tourism Water-Based , by Region USD Million (2018-2023)
  • Table 11. Adventure Tourism Air-Based , by Region USD Million (2018-2023)
  • Table 12. Adventure Tourism: by Age Group(USD Million)
  • Table 13. Adventure Tourism Below 30 Years , by Region USD Million (2018-2023)
  • Table 14. Adventure Tourism 30-40 Years , by Region USD Million (2018-2023)
  • Table 15. Adventure Tourism 40 Years & Above , by Region USD Million (2018-2023)
  • Table 16. South America Adventure Tourism, by Country USD Million (2018-2023)
  • Table 17. South America Adventure Tourism, by Type USD Million (2018-2023)
  • Table 18. South America Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 19. South America Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 20. South America Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 21. Brazil Adventure Tourism, by Type USD Million (2018-2023)
  • Table 22. Brazil Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 23. Brazil Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 24. Brazil Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 25. Argentina Adventure Tourism, by Type USD Million (2018-2023)
  • Table 26. Argentina Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 27. Argentina Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 28. Argentina Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 29. Rest of South America Adventure Tourism, by Type USD Million (2018-2023)
  • Table 30. Rest of South America Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 31. Rest of South America Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 32. Rest of South America Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 33. Asia Pacific Adventure Tourism, by Country USD Million (2018-2023)
  • Table 34. Asia Pacific Adventure Tourism, by Type USD Million (2018-2023)
  • Table 35. Asia Pacific Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 36. Asia Pacific Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 37. Asia Pacific Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 38. China Adventure Tourism, by Type USD Million (2018-2023)
  • Table 39. China Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 40. China Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 41. China Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 42. Japan Adventure Tourism, by Type USD Million (2018-2023)
  • Table 43. Japan Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 44. Japan Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 45. Japan Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 46. India Adventure Tourism, by Type USD Million (2018-2023)
  • Table 47. India Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 48. India Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 49. India Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 50. South Korea Adventure Tourism, by Type USD Million (2018-2023)
  • Table 51. South Korea Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 52. South Korea Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 53. South Korea Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 54. Taiwan Adventure Tourism, by Type USD Million (2018-2023)
  • Table 55. Taiwan Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 56. Taiwan Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 57. Taiwan Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 58. Australia Adventure Tourism, by Type USD Million (2018-2023)
  • Table 59. Australia Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 60. Australia Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 61. Australia Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 62. Rest of Asia-Pacific Adventure Tourism, by Type USD Million (2018-2023)
  • Table 63. Rest of Asia-Pacific Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 64. Rest of Asia-Pacific Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 65. Rest of Asia-Pacific Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 66. Europe Adventure Tourism, by Country USD Million (2018-2023)
  • Table 67. Europe Adventure Tourism, by Type USD Million (2018-2023)
  • Table 68. Europe Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 69. Europe Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 70. Europe Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 71. Germany Adventure Tourism, by Type USD Million (2018-2023)
  • Table 72. Germany Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 73. Germany Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 74. Germany Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 75. France Adventure Tourism, by Type USD Million (2018-2023)
  • Table 76. France Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 77. France Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 78. France Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 79. Italy Adventure Tourism, by Type USD Million (2018-2023)
  • Table 80. Italy Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 81. Italy Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 82. Italy Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 83. United Kingdom Adventure Tourism, by Type USD Million (2018-2023)
  • Table 84. United Kingdom Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 85. United Kingdom Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 86. United Kingdom Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 87. Netherlands Adventure Tourism, by Type USD Million (2018-2023)
  • Table 88. Netherlands Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 89. Netherlands Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 90. Netherlands Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 91. Rest of Europe Adventure Tourism, by Type USD Million (2018-2023)
  • Table 92. Rest of Europe Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 93. Rest of Europe Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 94. Rest of Europe Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 95. MEA Adventure Tourism, by Country USD Million (2018-2023)
  • Table 96. MEA Adventure Tourism, by Type USD Million (2018-2023)
  • Table 97. MEA Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 98. MEA Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 99. MEA Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 100. Middle East Adventure Tourism, by Type USD Million (2018-2023)
  • Table 101. Middle East Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 102. Middle East Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 103. Middle East Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 104. Africa Adventure Tourism, by Type USD Million (2018-2023)
  • Table 105. Africa Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 106. Africa Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 107. Africa Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 108. North America Adventure Tourism, by Country USD Million (2018-2023)
  • Table 109. North America Adventure Tourism, by Type USD Million (2018-2023)
  • Table 110. North America Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 111. North America Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 112. North America Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 113. United States Adventure Tourism, by Type USD Million (2018-2023)
  • Table 114. United States Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 115. United States Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 116. United States Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 117. Canada Adventure Tourism, by Type USD Million (2018-2023)
  • Table 118. Canada Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 119. Canada Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 120. Canada Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 121. Mexico Adventure Tourism, by Type USD Million (2018-2023)
  • Table 122. Mexico Adventure Tourism, by Booking Mode USD Million (2018-2023)
  • Table 123. Mexico Adventure Tourism, by Activity USD Million (2018-2023)
  • Table 124. Mexico Adventure Tourism, by Age Group USD Million (2018-2023)
  • Table 125. Company Basic Information, Sales Area and Its Competitors
  • Table 126. Company Basic Information, Sales Area and Its Competitors
  • Table 127. Company Basic Information, Sales Area and Its Competitors
  • Table 128. Company Basic Information, Sales Area and Its Competitors
  • Table 129. Company Basic Information, Sales Area and Its Competitors
  • Table 130. Company Basic Information, Sales Area and Its Competitors
  • Table 131. Company Basic Information, Sales Area and Its Competitors
  • Table 132. Company Basic Information, Sales Area and Its Competitors
  • Table 133. Company Basic Information, Sales Area and Its Competitors
  • Table 134. Company Basic Information, Sales Area and Its Competitors
  • Table 135. Adventure Tourism: by Type(USD Million)
  • Table 136. Adventure Tourism Hard Adventure , by Region USD Million (2025-2030)
  • Table 137. Adventure Tourism Soft Adventure , by Region USD Million (2025-2030)
  • Table 138. Adventure Tourism: by Booking Mode(USD Million)
  • Table 139. Adventure Tourism Travel Agent , by Region USD Million (2025-2030)
  • Table 140. Adventure Tourism Direct , by Region USD Million (2025-2030)
  • Table 141. Adventure Tourism Marketplace Booking , by Region USD Million (2025-2030)
  • Table 142. Adventure Tourism: by Activity(USD Million)
  • Table 143. Adventure Tourism Land-Based , by Region USD Million (2025-2030)
  • Table 144. Adventure Tourism Water-Based , by Region USD Million (2025-2030)
  • Table 145. Adventure Tourism Air-Based , by Region USD Million (2025-2030)
  • Table 146. Adventure Tourism: by Age Group(USD Million)
  • Table 147. Adventure Tourism Below 30 Years , by Region USD Million (2025-2030)
  • Table 148. Adventure Tourism 30-40 Years , by Region USD Million (2025-2030)
  • Table 149. Adventure Tourism 40 Years & Above , by Region USD Million (2025-2030)
  • Table 150. South America Adventure Tourism, by Country USD Million (2025-2030)
  • Table 151. South America Adventure Tourism, by Type USD Million (2025-2030)
  • Table 152. South America Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 153. South America Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 154. South America Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 155. Brazil Adventure Tourism, by Type USD Million (2025-2030)
  • Table 156. Brazil Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 157. Brazil Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 158. Brazil Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 159. Argentina Adventure Tourism, by Type USD Million (2025-2030)
  • Table 160. Argentina Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 161. Argentina Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 162. Argentina Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 163. Rest of South America Adventure Tourism, by Type USD Million (2025-2030)
  • Table 164. Rest of South America Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 165. Rest of South America Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 166. Rest of South America Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 167. Asia Pacific Adventure Tourism, by Country USD Million (2025-2030)
  • Table 168. Asia Pacific Adventure Tourism, by Type USD Million (2025-2030)
  • Table 169. Asia Pacific Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 170. Asia Pacific Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 171. Asia Pacific Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 172. China Adventure Tourism, by Type USD Million (2025-2030)
  • Table 173. China Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 174. China Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 175. China Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 176. Japan Adventure Tourism, by Type USD Million (2025-2030)
  • Table 177. Japan Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 178. Japan Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 179. Japan Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 180. India Adventure Tourism, by Type USD Million (2025-2030)
  • Table 181. India Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 182. India Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 183. India Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 184. South Korea Adventure Tourism, by Type USD Million (2025-2030)
  • Table 185. South Korea Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 186. South Korea Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 187. South Korea Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 188. Taiwan Adventure Tourism, by Type USD Million (2025-2030)
  • Table 189. Taiwan Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 190. Taiwan Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 191. Taiwan Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 192. Australia Adventure Tourism, by Type USD Million (2025-2030)
  • Table 193. Australia Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 194. Australia Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 195. Australia Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 196. Rest of Asia-Pacific Adventure Tourism, by Type USD Million (2025-2030)
  • Table 197. Rest of Asia-Pacific Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 198. Rest of Asia-Pacific Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 199. Rest of Asia-Pacific Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 200. Europe Adventure Tourism, by Country USD Million (2025-2030)
  • Table 201. Europe Adventure Tourism, by Type USD Million (2025-2030)
  • Table 202. Europe Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 203. Europe Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 204. Europe Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 205. Germany Adventure Tourism, by Type USD Million (2025-2030)
  • Table 206. Germany Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 207. Germany Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 208. Germany Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 209. France Adventure Tourism, by Type USD Million (2025-2030)
  • Table 210. France Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 211. France Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 212. France Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 213. Italy Adventure Tourism, by Type USD Million (2025-2030)
  • Table 214. Italy Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 215. Italy Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 216. Italy Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 217. United Kingdom Adventure Tourism, by Type USD Million (2025-2030)
  • Table 218. United Kingdom Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 219. United Kingdom Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 220. United Kingdom Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 221. Netherlands Adventure Tourism, by Type USD Million (2025-2030)
  • Table 222. Netherlands Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 223. Netherlands Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 224. Netherlands Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 225. Rest of Europe Adventure Tourism, by Type USD Million (2025-2030)
  • Table 226. Rest of Europe Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 227. Rest of Europe Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 228. Rest of Europe Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 229. MEA Adventure Tourism, by Country USD Million (2025-2030)
  • Table 230. MEA Adventure Tourism, by Type USD Million (2025-2030)
  • Table 231. MEA Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 232. MEA Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 233. MEA Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 234. Middle East Adventure Tourism, by Type USD Million (2025-2030)
  • Table 235. Middle East Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 236. Middle East Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 237. Middle East Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 238. Africa Adventure Tourism, by Type USD Million (2025-2030)
  • Table 239. Africa Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 240. Africa Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 241. Africa Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 242. North America Adventure Tourism, by Country USD Million (2025-2030)
  • Table 243. North America Adventure Tourism, by Type USD Million (2025-2030)
  • Table 244. North America Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 245. North America Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 246. North America Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 247. United States Adventure Tourism, by Type USD Million (2025-2030)
  • Table 248. United States Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 249. United States Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 250. United States Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 251. Canada Adventure Tourism, by Type USD Million (2025-2030)
  • Table 252. Canada Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 253. Canada Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 254. Canada Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 255. Mexico Adventure Tourism, by Type USD Million (2025-2030)
  • Table 256. Mexico Adventure Tourism, by Booking Mode USD Million (2025-2030)
  • Table 257. Mexico Adventure Tourism, by Activity USD Million (2025-2030)
  • Table 258. Mexico Adventure Tourism, by Age Group USD Million (2025-2030)
  • Table 259. Research Programs/Design for This Report
  • Table 260. Key Data Information from Secondary Sources
  • Table 261. Key Data Information from Primary Sources
List of Figures
  • Figure 1. Porters Five Forces
  • Figure 2. Supply/Value Chain
  • Figure 3. PESTEL analysis
  • Figure 4. Global Adventure Tourism: by Type USD Million (2018-2023)
  • Figure 5. Global Adventure Tourism: by Booking Mode USD Million (2018-2023)
  • Figure 6. Global Adventure Tourism: by Activity USD Million (2018-2023)
  • Figure 7. Global Adventure Tourism: by Age Group USD Million (2018-2023)
  • Figure 8. South America Adventure Tourism Share (%), by Country
  • Figure 9. Asia Pacific Adventure Tourism Share (%), by Country
  • Figure 10. Europe Adventure Tourism Share (%), by Country
  • Figure 11. MEA Adventure Tourism Share (%), by Country
  • Figure 12. North America Adventure Tourism Share (%), by Country
  • Figure 13. Global Adventure Tourism share by Players 2023 (%)
  • Figure 14. Global Adventure Tourism share by Players (Top 3) 2023(%)
  • Figure 15. Global Adventure Tourism share by Players (Top 5) 2023(%)
  • Figure 16. BCG Matrix for key Companies
  • Figure 17. Austin Lehman Adventures (United States) Revenue, Net Income and Gross profit
  • Figure 18. Austin Lehman Adventures (United States) Revenue: by Geography 2023
  • Figure 19. G Adventures (Canada Revenue, Net Income and Gross profit
  • Figure 20. G Adventures (Canada Revenue: by Geography 2023
  • Figure 21. Mountain Travel Sobek (United States) Revenue, Net Income and Gross profit
  • Figure 22. Mountain Travel Sobek (United States) Revenue: by Geography 2023
  • Figure 23. TUI Group (Germany) Revenue, Net Income and Gross profit
  • Figure 24. TUI Group (Germany) Revenue: by Geography 2023
  • Figure 25. Recreational Equipment, Inc. (United States) Revenue, Net Income and Gross profit
  • Figure 26. Recreational Equipment, Inc. (United States) Revenue: by Geography 2023
  • Figure 27. Geographic Expeditions, Inc. (United States) Revenue, Net Income and Gross profit
  • Figure 28. Geographic Expeditions, Inc. (United States) Revenue: by Geography 2023
  • Figure 29. Intrepid Group Limited (Australia) Revenue, Net Income and Gross profit
  • Figure 30. Intrepid Group Limited (Australia) Revenue: by Geography 2023
  • Figure 31. Butterfield & Robinson Luxury Travel (United States) Revenue, Net Income and Gross profit
  • Figure 32. Butterfield & Robinson Luxury Travel (United States) Revenue: by Geography 2023
  • Figure 33. Abercrombie & Kent (United States) Revenue, Net Income and Gross profit
  • Figure 34. Abercrombie & Kent (United States) Revenue: by Geography 2023
  • Figure 35. ROW Adventures (United States) Revenue, Net Income and Gross profit
  • Figure 36. ROW Adventures (United States) Revenue: by Geography 2023
  • Figure 37. Global Adventure Tourism: by Type USD Million (2025-2030)
  • Figure 38. Global Adventure Tourism: by Booking Mode USD Million (2025-2030)
  • Figure 39. Global Adventure Tourism: by Activity USD Million (2025-2030)
  • Figure 40. Global Adventure Tourism: by Age Group USD Million (2025-2030)
  • Figure 41. South America Adventure Tourism Share (%), by Country
  • Figure 42. Asia Pacific Adventure Tourism Share (%), by Country
  • Figure 43. Europe Adventure Tourism Share (%), by Country
  • Figure 44. MEA Adventure Tourism Share (%), by Country
  • Figure 45. North America Adventure Tourism Share (%), by Country
List of companies from research coverage that are profiled in the study
  • Austin Lehman Adventures (United States)
  • G Adventures (Canada
  • Mountain Travel Sobek (United States)
  • TUI Group (Germany)
  • Recreational Equipment, Inc. (United States)
  • Geographic Expeditions, Inc. (United States)
  • Intrepid Group Limited (Australia)
  • Butterfield & Robinson Luxury Travel (United States)
  • Abercrombie & Kent (United States)
  • ROW Adventures (United States)
Additional players considered in the study are as follows:
TCS World Travel (United States) , Lindblad Expeditions (United States) , Oku Japan (Japan) , Scott Dunn (United Kingdom) , Cox & Kings Ltd (India)
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Key Highlights of Report


May 2024 201 Pages 68 Tables Base Year: 2023 Coverage: 15+ Companies; 18 Countries

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Adventure Tourism research Quantitative research analysis
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Frequently Asked Questions (FAQ):

The standard version of the report profiles players such as Austin Lehman Adventures (United States), G Adventures (Canada, Mountain Travel Sobek (United States), TUI Group (Germany), Recreational Equipment, Inc. (United States), Geographic Expeditions, Inc. (United States), Intrepid Group Limited (Australia), Butterfield & Robinson Luxury Travel (United States), Abercrombie & Kent (United States) and ROW Adventures (United States) etc.
The Study can be customized subject to feasibility and data availability. Please connect with our sales representative for further information.
"Rising Popularity of Activities Like Mountaineering, Scuba Diving, & Paragliding" is seen as one of major influencing trends for Adventure Tourism Market during projected period 2023-2030.
The Adventure Tourism market study includes a random mix of players, including both market leaders and some top growing emerging players. Connect with our sales executive to get a complete company list in our research coverage.

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