About Culinary Tourism
Culinary tourism is a type of tourism that focuses on food as a magnet for exploration and a tourist destination. Culinary trails, cooking schools, restaurants, farm weekends, cookbooks, food guides, and new or adapted recipes, dishes, and even ingredients are now part of the mix. Culinary tourism is quickly becoming a significant part of the fast expanding cultural tourism business. It exposes visitors to new flavours and customs related with the preparation, serving, and consumption of meals and beverages. Culinary tourism is distinct in that it fosters relationships between growers and customers. It increases awareness, pride, and respect for our food system. Alberta's strong agricultural background, along with small company owners' entrepreneurial energy and a dash of western friendliness, makes it the ideal place to develop and grow culinary tourism.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
The market is seeing moderate market players, by seeing huge growth in this market the key leading vendors are highly focusing towards the production technologies, efficiency enhancement and product life. There is various growth opportunity in this market which is captured by leading players via tracking the ongoing process enhancement and huge invest in market growth strategies. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Culinary Tourism market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Abercrombie & Kent USA LLC (United States), Butterfield & Robinson Inc. (Canada), Classic Journeys (United States), G Adventures (Canada), Gourmet on Tour Ltd. (United Kingdom), Greaves Travel Ltd. (United States), ITC Travel Group Ltd. (United Kingdom), The Travel Corp. (United States) and Topdeck Travel Ltd. (United Kingdom) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Culinary Tourism market by Type (Domestic and International) and Region.
On the basis of geography, the market of Culinary Tourism has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Mode of Booking, the sub-segment i.e. Online Travel Agents will boost the Culinary Tourism market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Activity, the sub-segment i.e. Culinary Trials will boost the Culinary Tourism market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Introduction of Food Trucks
Market Growth Drivers:
Rise in Integrative Culinary and Cultural Events
Challenges:
Fluctuating Prices of Raw Material
Restraints:
Increasing Labor Cost
Opportunities:
Increasing Number of Local Culinary Programs Presented at Music and Arts Festival
Market Leaders and their expansionary development strategies
In July 2022, Culinary Tourism Market, Evolving Opportunities with Abercrombie & Kent USA LLC and Butterfield & Robinson Inc.
In 2021, G Adventures announced it has expanded its domestic tours for 2022, offering thirteen new options expanding its Classic and 18-to-Thirtysomethings travel styles. Increased demand has led to the tour operator's expansion of its “United States of Adventure” collection, which launched during the pandemic in February 2021. The new tours almost double the collection to offer more cultural and national parks-centric trips.
Key Target Audience
Venture Capitalists, Government Bodies, Corporate Entities, Government and Private Research Organizations and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.