What is Flavored Bottled Water Market?
Flavored bottled water is water that contains an additional ingredient, including natural and artificial flavors, sugar, sweeteners, vitamins, minerals, and other enhancements. This water comprises lesser calories than non-diet soft drinks. The increase in health concerns and consumer awareness has led to the demand for flavored bottled water. The flavored water industry exhibits significant potential for investment, owing to an increase in necessity among consumers for bottled water. This is a highly fragmented industry, almost every leading beverage manufacturer is entering this segment. The increase in the trend of packaged beverages is contributing huge growth potential in this market. Some of its top brands are Clearly Canadian, SoBe, and Pomegranate cherry flavor, Glaceau Vitamin, and others.
Highlights from Flavored Bottled Water Market Study
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Key Companies Profiled | PepsiCo (United States), Nestle (Switzerland), The Coca Cola Company (United States), Danone (France), Mountain Valley Spring (United States), DS Group (India), Xalta (India) and Blue Keld Spring Water (United Kingdom) |
The market players are exploring the market in new geographical regions by expanding their footprints and opting for various growth strategies such as mergers & acquisitions, expansions, investments, new product launches, and others. Key players are exploring new areas through expansions and acquisitions across the world to avail a competitive advantage through combined synergies Research Analyst at AMA predicts that United States Vendors will contribute to the maximum growth of Global Flavored Bottled Water market throughout the forecasted period.
PepsiCo (United States), Nestle (Switzerland), The Coca Cola Company (United States), Danone (France), Mountain Valley Spring (United States), DS Group (India), Xalta (India) and Blue Keld Spring Water (United Kingdom) are some of the key players profiled in the study. Flavored Bottled Water Market Segmentation:
Scope | Sub-Segments |
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By Packaging | PET Bottles,Glass Bottles,Others |
Distribution Channel | Super/Hypermarket,Convenience/Drug Stores,Grocery Stores/Club Stores,Others (Foodservice/Vending) |
On the basis of geography, the market of Flavored Bottled Water has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Changing Consumer Preferences and Taste
Market Growth Drivers:
Rising Disposable Income Worldwide and Changing Lifestyle
Challenges:
Availability of Substitute Products
Restraints:
Comparatively Expensive than Conventional Water may hamper the demand
Opportunities:
Growing awareness among Consumers towards Healthy Products and Availability of Polluted Water Led to an Increase the Demand of Flavoured Bottled Water
Key Target Audience
Flavored Bottled Water Manufacturers, Flavored Bottled Water Distributors and Traders, Food and Beverage Industry, Government Regulators, Upstream and Downstream Buyers, Business Stakeholders and Others
Market Leaders & Development Strategies
In Dec 2020, McCormick and Compan announced the purchase of FONA International LLC. As the acquired company is a leading manufacturer of natural flavors. Through this acquisition, FONA is able to expand the breadth of its flavor solution segment into various categories.
In Jul 2020, Nestle announced the addition of Pure Life Purified Water to its flavored water collection. This is considered 100% pure water. This is available at zero level and electrolytes for taste. Through this initiative, the company aims to enhance its market share in this industry.
The Food and Drug Administration (FDA) is amending its bottled water quality standard regulations by establishing an allowable level for the chemical di-(2-ethylhexyl) phthalate (DEHP). As a consequence, bottled water manufacturers are required to monitor their finished bottled water products for DEHP at least once each year under the current good manufacturing practice (CGMP) regulations for bottled water.