Global B2B Publishing Market Overview:
The B2B publishing comprises the sale to business professionals & companies of business information, advertising on trade magazine websites, print & online directory advertising, print advertising in trade magazines, as well as trade magazine circulation spending. The B2B publishing also covers spending on print as well as electronic professional books. The global business to business (B2B) publishing market has been importantly impacted by the economic downturn. Around the globe, the number of large enterprises and SMEs are using many types of B2B publishing. Growing demand for business information globally is anticipated to drive the growth of the global B2B publishing market over the coming years.
Attributes | Details |
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Study Period | 2017-2027 |
Base Year | 2021 |
Forecast Period | 2022-2027 |
Historical Period | 2017-2021 |
Unit | Value (USD Million) |
Customization Scope | Avail customization with purchase of this report. Add or modify country, region & or narrow down segments in the final scope subject to feasibility |
Growth Drivers
- Rising Demand For Business Information Among The World
- Reduced Spending And Fast-Moving Structural Changes
Roadblocks
Opportunities
- Growing Utilization Of Social Media
Competitive Landscape:
Some of the major companies are focussing on innovation as well as the latest technological advancements in order to cater to superior marketing solutions. Among the key players, some of them are adopting merger and acquisition strategies in order to gain a leading market share within the B2B publishing market.
Some of the key players profiled in the report are Adobe Inc.(United States), Rakuten Aquafadas (France), YUDU Ltd. (United Kingdom), MPS Ltd. (India), Quark Software Inc. (United States), MARCOA Media, LLC (United States), Apple Inc. (United States), Amazon.com, Inc. (United States) and Google LLC. (United States). Additionally, following companies can also be profiled that are part of our coverage like Aptara Inc. (United States), PageSuite Limited (United Kingdom) and Xerox Corporation (United States). Analyst at AMA Research see United States Vendors to retain maximum share of Global B2B Publishing market by 2027. Considering Market by Component, the sub-segment i.e. Professional Books will boost the B2B Publishing market.
Latest Market Insights:
What Can be Explored with the B2B Publishing Market Study
Gain Market Understanding
Identify Growth Opportunities
Analyze and Measure the Global B2B Publishing Market by Identifying Investment across various Industry Verticals
Understand the Trends that will drive Future Changes in B2B Publishing
Understand the Competitive Scenario
- Track Right Markets
- Identify the Right Verticals
Research Methodology:
The top-down and bottom-up approaches are used to estimate and validate the size of the Global B2B Publishing market.
In order to reach an exhaustive list of functional and relevant players various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep in important geographies by players and a thorough validation test is conducted to reach most relevant players for survey in B2B Publishing market.
In order to make priority list sorting is done based on revenue generated based on latest reporting with the help of paid databases such as Factiva, Bloomberg etc.
Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment by targeting key target audience that includes B2B Publishers, B2B Publishing Distributors/Traders/Wholesalers, B2B Publishing Subcomponent Manufacturers, Industry Association and Downstream Vendors.
This helps us to gather the data related to players revenue, operating cycle and expense, profit along with product or service growth etc.
Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that includes Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, USPTO, EPO, Annual reports, press releases etc.