What is Weather Data Services?
Weather data service offers users historical weather data, real-time weather information, and forecasted weather data. It is widely used to get insights into weather and its effect on the particular organization. Weather data service is becoming more popular in the corporates to target ads based on chosen weather conditions as weather targeting helps marketers to gain insights into consumer spending habits based on weather. Increasing use of the internet and penetration of smartphones will accelerate the market growth as most of the individuals are using APIs or web sources to get knowledge about current weather conditions, air quality, etc.
The market study is broken down and major geographies with country level break-up.
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches, and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Analysts at AMA Research estimates that Players from United States will contribute to the maximum growth of Global Weather Data Services market throughout the predicted period. Established and emerging Players should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
AccuWeather (United States), Earth Networks (United States), CustomWeather (United States), Meteomatics AG (Switzerland), Ambee (India), OpenWeather Ltd (United Kingdom), WeatherAlpha (United States), The Tomorrow Companies Inc. (United States), DTN (United States), Weatherbit (United States) and Weather Underground (United States) are some of the key players that are part of study coverage.
Segmentation Overview
AdvanceMarketAnalytics has segmented the market of Global Weather Data Services market by Type, Application and Region.
On the basis of geography, the market of Weather Data Services has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Organization Size, the sub-segment i.e. Small & Medium Organizations will boost the Weather Data Services market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Pricing, the sub-segment i.e. Basic will boost the Weather Data Services market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by End-user, the sub-segment i.e. Maritime Authorities will boost the Weather Data Services market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Source, the sub-segment i.e. APIs will boost the Weather Data Services market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Trend
- Technological Advancements and Use of Cutting Edge Sensing and Forecast Models by the Service Providers
Market Drivers
- Surging Demand for Weather Data Services by the Aviation and Maritime Authorities to Obtain Real-Time Weather Data
- Increasing Penetration of Mobile Devices Will Create Huge Market for API Sources of Weather Data
Opportunities
- Growing Maritime Activities and Renewable Energy Sector in Asia Pacific Region
Restraints
- High Pricing of Advance Featured APIs or Database May Hamper the Growth
Challenges
- Inaccurate Forecast of Weather May Create Challenges
Key Target Audience
New Entrants/Investors, Analysts and Strategic Business Planners, Weather Data Service Providers, Weather Forecasting Solutions Providers, Venture Capitalists and Private Equity Firms, Government Regulatory and Research Organizations, End-Users and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have the better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with purpose to understand companys positioning regarding market value, volume and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders etc. and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.