What is Functional Energy Drink Market Scope?
Functional Energy Drink is a non-alcoholic drink containing non-traditional ingredients like minerals, vitamins, and amino acids, dietary fibers (DFs), probiotics, added raw fruits Functional Energy Drink plays an essential role in our modern life and contribute to nutritional well-being. Geographically, North America is the largest market with its innovative varieties of drinks customized for all age groups which is followed by Asia-Pacific and Europe, and other countries. Functional Energy drinks have shown immense growth in recent years. Functional Energy drink is a complementary approach for the prevention and treatment of several systemic diseases. Functional Energy Drink has a huge demand due to wide adoption in various sectors and applications which is driving the growth of the market over the forecast period.
Attributes | Details |
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Study Period | 2017-2027 |
Base Year | 2021 |
Forecast Period | -2027 |
Historical Period | 2017-2021 |
Unit | Value (USD Million) |
Key Companies Profiled | PepsiCo (United States), Fuze Beverage (United States), Coca-Cola (United States), Nestlé (Switzerland), Altria (United States), Kraft Foods (United States), General Mills (United States), Campbell Soup Company, Red Bull (Austria), Monster (United States), Eastroc Super Drink (China), Hi-Tiger (China), Lucozade (Japan), Oronamin (Japan) and Others |
Customization Scope | Avail customization with purchase of this report. Add or modify country, region & or narrow down segments in the final scope subject to feasibility |
The Functional Energy Drink market study is being classified, by Application (Store Based and Non-Store Based) and major geographies with country level break-up.
The market is expected to grow in food and beverage as well as in sport. It has wide application in the sports industry for refreshment and energy drinks. The demand for functional energy drinks is driving the demand for the market. Several companies such as PepsiCo, coco-cola, red bull are operating in the market to provide customers better offer with various features, products, services & unique offerings. The market is a highly fragmented market with the presence of several market players and local players. Which is triggering the market growth over the forecast period
PepsiCo (United States), Fuze Beverage (United States), Coca-Cola (United States), Nestlé (Switzerland), Altria (United States), Kraft Foods (United States), General Mills (United States), Campbell Soup Company, Red Bull (Austria), Monster (United States), Eastroc Super Drink (China), Hi-Tiger (China), Lucozade (Japan), Oronamin (Japan) and Others are some of the key players profiled in the study.
Segmentation Analysis
Analyst at AMA have segmented the market study of Global Functional Energy Drink market by Type, Application and Region.
On the basis of geography, the market of Functional Energy Drink has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Market Influencers and their development strategies
On 7th July 2021, Royal Unibrew has acquired the Crazy Tiger energy drink brand at an enterprise value of around DKK 610 million (approximately €82 million). The main aim for the acquisition of Royal Unibrew is to add a new category to its French business and to make strong growth opportunities for the category across other markets.
On 28th October 2021 Budweiser launches its first-ever global energy drink in India, and On 18 March 2021 PepsiCo launches Mtn Dew energy drink and its aims to push into functional offerings for targeting the morning consumers
Influencing Market Trend
- Huge demand for the natural health product to boost their health over the fake tasting conventional option
Market Drivers
- Functional Energy Drink gives a good energy boost
- It helps to improve muscle endurance & flexibility
Opportunities
- Rising demand for functional energy drinks in the sport industry
Restraints
- It helps to increase heart rate
Challenges
- It consists of large amounts of caffeine that may cause serious heart and blood vessel problems
Key Target Audience
Supplier, Manufacture, Regulatory Authorities, New Entrants/Investors, Strategic Business Planners, Governments and End-Use Industry
Customization available in this Study:
The Study can be customized to meet your requirements. Please connect with our representative, who will ensure you get a report that suits your needs.
To compete effectively, companies also require quantitative estimates of the future growth and qualitative nature of the market. AMA Research features not just specific market sizing estimates, but also include significant value-added commentary on Technological Trends and Innovations, Regulatory Policies, Market Maturity Indicators, Market Share Movements, New Entrants into the Market & Entry/Exit Barriers, Consumer Demographics, Supporting Company Financial and Cash Flow Planning, Open Up New Markets , To Seize Powerful Market Opportunities, Key Decision in Planning and to Further Expand Market Share, Identify Key Business Segments, Market Proposition & Gap Analysis.