About Kombucha Tea
Kombucha is a fizzy sweet-and-sour drink made with tea. Kombucha tea is a fermented drink made with sugar, tea, yeast and micro organism. Kombucha tea is made by means of including the colony to sugar and tea, and permitting the combine to ferment. The ensuing liquid carries vinegar, B nutritional vitamins and a wide variety of different chemical compounds. Kombucha tea is regularly brewed in residences below nonsterile conditions, making infection likely. When improperly manufactured ceramic pots have been used for brewing, lead poisoning has happened — the acids in the tea can leach lead from the ceramic glaze.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
High Growth Market | North America |
Unit | Value (USD Billion) |
CAGR | 21.0% |
The market is seeing moderate market players, by seeing huge growth in this market the key leading vendors are highly focusing towards the production technologies, efficiency enhancement and product life. There is various growth opportunity in this market which is captured by leading players via tracking the ongoing process enhancement and huge invest in market growth strategies. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Kombucha Tea market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Brew Dr. Kombucha (United States), Buchi Kombucha (United States), Carpe Diem (Singapore), Kombucha Wonder Drink (United States), Reed's Inc (United States), GT’s Living Foods (United States), Kevita, Inc (United States), Remedy Kombucha Pty Ltd. (Australia), Humm Kombucha, LLC (United States) and Kombucha Wonder Drink (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Equinox Kombucha (United Kingdom) and Others.
Segmentation Overview
AMA Research has segmented the market of Global Kombucha Tea market by Type (Regular and Flavored) and Region.
On the basis of geography, the market of Kombucha Tea has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Form, the sub-segment i.e. Ready to Serve will boost the Kombucha Tea market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution Channel, the sub-segment i.e. Supermarkets /Hypermarkets will boost the Kombucha Tea market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Ingredients, the sub-segment i.e. Tea will boost the Kombucha Tea market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Flavour, the sub-segment i.e. Ginger will boost the Kombucha Tea market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
The surge in consumer interest in health and wellness has bolstered its popularity
Market Growth Drivers:
Rising Health Consciousness among Individuals due to High Prevalence of Chronic Diseases
Challenges:
Regulatory hurdles.
Restraints:
Side Effects, including Stomach problems, Yeast Infections, Allergic reactions, Jaundice, Nausea, Vomiting, and Death
Opportunities:
Change in Consumer Lifestyle and Hectic schedule, Improper Diet
Market Leaders and their expansionary development strategies
In 2020, Equinox and River Cottage entered into partnership to explore launching a new range of organic Kombucha based on flavours inspired by the English countryside. Genevieve talks with Stewart Dodd, River Cottage CEO about the strengths and learning that the partnership has brought both companies so far.
In February 2022, Remedy, a UK kombucha brand, has announced the UK launch of a brand new flavour to add to its collection. Remedy Kombucha Wild Berry has arrived just in time to celebrate the fizzy stuff on World Kombucha Day
Key Target Audience
Raw Material Suppliers of Kombucha, Manufacturers of Kombucha Tea, Venture Capitalists, Government Bodies, Corporate Entities, Government and Private Research Organizations and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.