Self-Service BI Market Scope
Self-service Business Intelligence (BI) is a type of business intelligence that enables business users to access business data and analyze them. It is mainly used to assemble business data and find the solution in an assorted manner. Self-service BI tools are mainly incorporated by the companies to organize a large amount of company data in a systematic manner. The main aim of using self-service BI tools is to provide easy and understandable access to the company information by business executives and managers. Further, ease of usage and Growth of market owing to the human resources business function is driving the global Self-service Business Intelligence (BI) market.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Largest Market | North America |
Unit | Value (USD Million) |
Key Companies Profiled | Microsoft Corporation (United States), IBM Corporation (United States), Oracle Corporation (United States), SAP SE (Germany), SAS Institute (United States), Tableau Software (United States), MicroStrategy (United States), TIBCO Software (United States) and Astera Software (Pakistan) |
CAGR | 15.13% |
The Global Self-Service BI market is fragmented with several national and international players. Growing demand in the IT sector and early adoption of Self-service solution is driving the market. Research Analyst at AMA estimates that United States Players will contribute to the maximum growth of Global Self-Service BI market throughout the predicted period.
Microsoft Corporation (United States), IBM Corporation (United States), Oracle Corporation (United States), SAP SE (Germany), SAS Institute (United States), Tableau Software (United States), MicroStrategy (United States), TIBCO Software (United States) and Astera Software (Pakistan) are some of the key players that are part of study coverage. Additionally, the Players which are also part of the research are Qlik Technologies (United States) and Zoho Corporation (United States).
About Approach
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from the total available market.
Segmentation Overview
The study have segmented the market of Global Self-Service BI market by Type , by Application (Fraud and Security Management, Sales and Marketing Management, Predictive Asset Maintenance, Risk and Compliance Management, Customer Engagement and Analysis, Supply Chain Management and Procurement, Operations Management and Others) and Region with country level break-up.
On the basis of geography, the market of Self-Service BI has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). North America region held largest market share in the year 2023. Asia Pacific on the other hand stood as second largest market due to the presence of key companies into the region and high technological advancement.
Market Leaders and their expansionary development strategies
In July 2018, Astera Software Company develops enterprise-grade data management solutions, has joined hands with the leading visual analytics platform, Tableau. This partnership is geared towards enabling business users to leverage an end-to-end data management and visualization platform that offers advanced-level capabilities for data extraction, profiling, integration, warehousing, and visualization.
January 2018, Organizations are embracing self-service analytics and business intelligence (BI) are bringing these capabilities to business users of all levels. This trend is so pronounced that Gartner, Inc. predicts that by 2019, the analytics output of business users with self-service capabilities will surpass that of professional data scientists.
Influencing Trend:
Increasing Demand from Various Business Functions Including Marketing, Sales, Operations, Human Resource, and Finance
Market Growth Drivers:
Expansion of Volume of Business Data and Transformation of Old BI Technique to Advanced Technique In Order To Analyze Business Data
Challenges:
Deployment of Self Service BI tools demanding an Effective Data Governance and Concerns of Data Security and Privacy
Restraints:
Challenge To Deliver Single and Unified Insight of the Enterprise Data and Having the Correct Data Foundation
Opportunities:
Growing Volume of Business Data and Emergence of Cloud Computing BI Market
Key Target Audience
Self-Service BI Solution vendors, Original Equipment Manufacturers (OEMs), System integrators, Self Service BI Advisory Firms, National regulatory authorities, Venture capitalists, Self Service BI Private Equity groups and Equity research firms