What is Mobile Video Optimization?
Mobile video optimization refers to a collection of technologies used by mobile service providers to improve the viewing experience of their customers by decreasing video start times and re-buffering. The method also aims to reduce the amount of bandwidth used by video sessions on the network increasing transmission speed and reducing wait times.
The market study is broken down, by Application (Content Providers, Service Providers and Network Infrastructure) and major geographies with country level break-up.
Some of the leading companies in Mobile Video Optimization obtaining a Competitive approach to gain substantial market share. Furthermore, strategic mergers and acquisitions, as well as technical advancements, are two of the manufacturers' main emphasis areas. Analysts at AMA Research estimates that Players from United States will contribute to the maximum growth of Global Mobile Video Optimization market throughout the predicted period. Established and emerging Players should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Akamai Technologies (United States), Cisco Systems Inc. (United States), Citrix Systems Inc. (United States), Ericsson (Sweden), Flash Networks Ltd. (United States), Nokia Corporation (Finland), Openwave Mobility (United States), Qwilt (United States), Vantrix Corporation (Canada), Virtual Graffiti Inc. (United States), Net Scout (United States) and Allot Communications (Israel) are some of the key players that are part of study coverage. Additionally, the Players which are also part of the research coverage are Opera (Norway), NEC Corporation (Japan) and Huawei (China).
Segmentation Overview
AdvanceMarketAnalytics has segmented the market of Global Mobile Video Optimization market by Type, Application and Region.
On the basis of geography, the market of Mobile Video Optimization has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Organization Size, the sub-segment i.e. Small and Medium Enterprises (SMEs) will boost the Mobile Video Optimization market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Technology, the sub-segment i.e. Source Optimization will boost the Mobile Video Optimization market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Leaders and their expansionary development strategies
On 14 June 2020, Volaris Group announce the acquisition of Flash Network Ltd. Flash is a supplier of optimization solutions that help telecommunications companies enhance the spectral efficiency of their radio access networks, increase network speed, optimize video and web traffic, and create over-the-top revenues from the mobile internet. The acquisition will help both the company as Flash is a supplier of optimization solutions that help telecommunications companies enhance the spectral efficiency of their radio access networks, increase network speed, optimize video and web traffic, and create over-the-top revenues from the mobile internet.
On 06 Feb 2019, Flash Network launches announce the release of xtraAir, a time video schedule that delivers a better user experience when cells are crowded without sacrificing video quality. By prioritizing video transmissions per video frames of adaptive streaming sessions, Just in Time Scheduling adds another layer of fairness to radio scheduling and resource allocation mechanisms, ensuring that the maximum number of subscribers have an improved customer experience during peak traffic periods.
Market Trend
- Advancement in Multi-Level Technology for Bandwidth Network Optimization Such as Caching, Pacing, Transcoding, and Adaptive Streaming
Market Drivers
- Growing Demand of Mobile Video Addiction Between Youngster Population
- Increasing Accessibility of Internet
Opportunities
- Increasing Use of Smart Phone, Use of Network Bandwidth and Multi-Level Optimization Technology Will Propel the Mobile Video Optimization Market
- Emerging of 5G Technology Will Boost the Mobile Video Optimization Market
Restraints
- High Cost of Mobile Video Optimization Device Will Constrain the Mobile Video Optimization Market
Challenges
- Increasing Issues Such as Transcoding and Pacing Associated with Mobile Video Optimization Can Hamper the Market
Key Target Audience
Mobile Video Optimization Manufacture, Mobile Video Optimization Distributors and Suppliers, Mobile Video Optimization International Traders, Research and Development Institutes, Financial Institutes and Investors, Upstream and Downstream Buyer, Regulatory Bodies and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have the better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with purpose to understand companys positioning regarding market value, volume and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders etc. and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.