About Breakfast Cereals
The global Breakfast Cereals market is expected to boost the global market in the forecasted period due to rising awareness about a healthy lifestyle. The growth of the market is mainly witnessed due to the changing food habits and influence of western culture on dietary patterns of consumers, as it provides a convenient solution to readily accessible food that optimizes the ease of consumption without further preparation. Also, consumers' preference towards nutritious and healthy food on a regular basis is driving the market. Also, the robust growth of convenience stores that promotes brand visibility is driving the growth of the breakfast cereals market.
Attributes | Details |
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Study Period | 2020-2032 |
Base Year | 2024 |
High Growth Market | Asia Pacific |
Unit | Value (USD Million) |
CAGR | 4.8% |
The breakfast cereals market is competitive in nature having a large number of domestic and multinational players competing for market share. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Breakfast Cereals market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Attune Foods (United States), General Mills (United States), Dr. Oetker (Germany), Bob's Red Mill Natural Foods (United States), Carman's Fine Foods (Austalia), Food for Life Baking Co. Inc. (United States), Kellogg Company (United States), Migros (Switzerland), Nestle S.A. (Switzerland) and PepsiCo (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Freedom Foods Group (Austalia) and Post Foods (United States).
Segmentation Overview
AMA Research has segmented the market of Global Breakfast Cereals market by Type (Hot Cereals, Cold Cereals and Ready-to-eat Cereals), Application (Household, Bakery and Others) and Region.
On the basis of Type, Ready-to-eat Cereals are dominating the market in the year 2024On the basis of application, Household segment is dominating the market in the year 2024On the basis of geography, the market of Breakfast Cereals has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). North America region held largest market share in the year 2024. Europe, on the other hand, stood as the second largest market due to the presence of key companies in the region and high technological advancement. If we see Market by Sales Channel, the sub-segment i.e. Online will boost the Breakfast Cereals market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Nutritional breakfast is being increasingly recommended for physical activeness and Rising Demand for Gluten-free cereals
Market Growth Drivers:
High Demand for Packaged Breakfast Cereals and Increasing Awareness about the Importance of Healthy Breakfast
Restraints:
The Rising Concern Related Multiple Issues Related to Raw Material Procurement
Opportunities:
Increasing Adoption of whole-grain Cereals also Highlight a Popular Trend and A Large Number of Innovative and Flavored Options
Market Leaders and their expansionary development strategies
On 18th February 2020, General Mills’ plan to revive cereal sales includes a USD13 box of breakfast food.
On 27th February 2019, Kellogg’s India has launched three new variants of cornflakes thandai badam, kesar pista badam and rose badam to bring ‘authentic Indian flavors’ into breakfast bowls.
Key Target Audience
Breakfast Cereals Manufactures, Breakfast Cereals Suppliers, Breakfast Cereals Distributors, Government Regulatory Bodies and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.