Industry Background:
Vegan food is plant-based food preferred by people to evade the use of dairy-based and meat-based ingredients. The demand for vegan food has been increased in recent decades owing to benefits associated with its consumption. The vegan diet does not include anything of the animal product and thus, it is perceived to be healthier and hence is preferred over meat. Vegan food is a rich source of nutrients values and its consumption assists to avoid the risk of various diseases including heart diseases, cancer, diabetes, and premature death.
This growth is primarily driven by Health Benefits of Veganism, Growing Concern toward Animal Cruelty and Welfare, Increased Focus on Environmental Protection and Increasing Initiatives by Organizations to Promote Veganism.
Globally, a noticeable market trend is evident Media Buzz and Celebrity Endorsements Promoting Veganism
. Major Vendors, such as Amy's Kitchen (United States), Beyond Meat (United States), Plamil Foods (United Kingdom), Tofutti Brands (United States), WhiteWave Foods (United States), Annie's Homegrown (United States), Barbara's Bakery (United States), Dr. McDougall's Right Foods (United States), Edward & Sons Trading Company (United States) and Galaxy Nutritional Foods (United States) etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years.
Key Developments in the Market:
On 12 April 2017, Danone announced to acquire WhiteWave Under the terms of the merger agreement. WhiteWave and Danone will now combine their activities in North America to operate as a Strategic Business Unit, named DanoneWave. This acquisition is with an aim to expand and grow the plant-based category around the world.
Recently, Barbara’s Bakery has launched peanut butter puffins. These wheat puffs and crunchy corn are naturally sweetened with molasses. This vegan-friendly cereal only contains 5 grams of sugar and whopping 5 grams of fiber.
Regulatory Insights:
In 2011, the European legislator mandated the European Commission to issue an implementing act that sets out which foods are suitable for vegans and vegetarians (Regulation (EU) No 1169/2011).
Market Drivers
- Health Benefits of Veganism
- Growing Concern toward Animal Cruelty and Welfare
- Increased Focus on Environmental Protection
- Increasing Initiatives by Organizations to Promote Veganism
Market Trend
- Media Buzz and Celebrity Endorsements Promoting Veganism
- Rise In Consumption of Plant-Based Foods Owing To Potential Health Benefits
- A decline in Global Red Meat Consumption
Challenges
Lack of Definitive Regulations Associated With Vegan Food Labeling, Nutritional Deficiencies That Can Develop While Following a Vegan Diet and A Threat of Contamination Due To Unhygienic Handling and Storage of Raw Materials
AMA Research follow a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcase the spontaneously changing Vendors landscape impacting the growth of the market. Furthermore, our market researchers extensively analyse the products and services offered by multiple players competing to increase their market share and presence.
Customization in the Report
AMA Research features not only specific market forecasts, but also include significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints
- New Entrants into the Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
Against this Challenging Backdrop, Vegan Food Study Sheds Light on
The Vegan Food Market status quo and key characteristics. To end this, Analyst at AMA organize and took survey of the Vegan Food industry Vendors. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
Where Vegan Food industry is heading and what are the top priorities. Insights are drawn from financial analysis, the survey and interviews with key executives and industry experts.
How every company in this diverse set of Vendors can best navigate the emerging competition landscape and follow a strategy that helps them position to hold value they currently claim, or capture the new addressable opportunity.