White Beer Market Scope
White beer is an unfiltered, top-fermented style of wheat beer also recognized as bière Blanche (French) and witbier (Flemish). It refers to the unfiltered, and cloudy whiteness of the beer as it appears in a glass. It is usually made with malted wheat, malted barley, and hops. The popularity of white beer has increased across the globe, due to the rise in disposable income among the people.
According to AMA, the Global White Beer market is expected to see growth rate of 4.5% and may see market size of USD787.75 Billion by 2027.
Some of the key players are expanding their distribution channel in order to penetrate the market. Recently, Bell’s expanded distribution channel to seven northeastern states, including Massachusetts, Maine, New Hampshire, Vermont, Rhode Island, Connecticut, and New Jersey. The company expanded distribution channel to New Mexico and Texas also. Along with it, other key players are adopting various strategies to gain a leading market share within the white beer industry. Research Analyst at AMA estimates that Belgium Vendors will contribute to the maximum growth of Global White Beer market throughout the predicted period.
Hoegaarden (Belgium), Trappists Westmalle (Belgium), Kiuchi Brewery (Hitachino) (Japan), Einstok (Iceland), Bell’s Brewery (United States), Allagash Brewing Company (United States), UFO Beers (United States), Ommegang (United States), Dogfish Head Brewery (United States) and De Ranke (Belgium) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research are Duvel (Belgium), De Struise Brouwers (Belgium), Swinkels Family Brewers (Netherlands), Brasserie Fantome (Belgium), Brouwerij Boon (Belgium), Sint Bernardus (Belgium), Hillenbrand Farmhaus Brewery (United States), Yanjing (China) and Avery Brewing Co. (United States).
About Approach
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a
preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from total available market.
Segmentation Overview
The study have segmented the market of Global White Beer market by Type (Weissbier, Witbier and Others) and Region with country level break-up.
On the basis of geography, the market of White Beer has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Market Leaders and their expansionary development strategies
Recently, Avery Brewing Company, a pioneering craft brewery known for its all-encompassing obsession with beer, has announced that their best selling White Rascal Belgian-Style White Ale will soon be available in 16-ounce single-serve cans. These 16-ounce cans are affectionately known as 16ers, a nod to Colorado and its 53 peaks over 14,000ft called 14ers.
Market Trend
- Drinking Less, but Drinking Better
Market Drivers
- Growing Popularity of Premium and Super Premium Beer among Consumers
- Increasing Demand for Imported Beer in Emerging Economies
Opportunities
- Innovative Products, With Flavor and Packaging Innovation
Restraints
- Heavy Taxation and Legal Regulations
Challenges
- Health Issues Stemming From Beer Consumption
- Availability of Beer Substitutes
Key Target Audience
White Beer Manufacturer, White Beer Distributor, Raw Material Supplier, Importer/Exporter, Government Bodies and Beer Association