What is Digital Signage Systems?
Digital Signage System also known as dynamic signage system is used for transmitting and display digital contents such as audio visual, animation, text and images. It is integrated with technologies such as LED, LCD, projection, e-paper to display digital images, and others. Increasing adoption of digital signage in the retail industry propelling the growth of the market.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Key Companies Profiled | Samsung Electronics (South Korea), LG Electronics (South Korea), Leyard Optoelectronic (China), Sony (Japan), Panasonic (Japan), NEC Corp. (Japan), Sharp (Japan), BARCO (Belgium), AU Optronics (Taiwan), Scala (United States), Goodview Electronics (China), Deepsky Corporation (Hong Kong), E Ink Holdings (Taiwan), Omnivex Corporation (Canada), Exceptional 3D (United States), Delta Electronics (Taiwan), Christie Digital Systems (United States), Daktronics (United States), BenQ (Taiwan) and Intuiface (France) |
The study covers a detailed analysis segmented by key business segments i.e. by type (Stand-alone signage system and Networked signage system) , by application (Outdoor and Indoor) and major geographies. Research Analyst at AMA predicts that United States Vendors will contribute to the maximum growth of Global Digital Signage Systems market throughout the predicted period.
The competition is expected to become even more intense in the years to come due to the entry of several new players in the market. To help clients improve their revenue shares in the market, this research study provides an in-depth analysis of the markets competitive landscape and offers information on the products offered by various leading companies. Additionally, this Digital Signage Systems market report suggests strategies that Vendors can follow and highlights key areas they should focus on, in order to take maximum benefits of growth opportunities.
The report offers several leading Vendors, some of them are Samsung Electronics (South Korea), LG Electronics (South Korea), Leyard Optoelectronic (China), Sony (Japan), Panasonic (Japan), NEC Corp. (Japan), Sharp (Japan), BARCO (Belgium), AU Optronics (Taiwan), Scala (United States), Goodview Electronics (China), Deepsky Corporation (Hong Kong), E Ink Holdings (Taiwan), Omnivex Corporation (Canada), Exceptional 3D (United States), Delta Electronics (Taiwan), Christie Digital Systems (United States), Daktronics (United States), BenQ (Taiwan) and Intuiface (France).
Market Overview:
In September 2022, AUO Display Plus (ADP), a wholly-owned industrial and commercial display subsidiary of Taiwan's AUO Corporation, acquired the long-running cloud-based digital signage software company Rise Vision strengthening ADP's growing portfolio of partners and enabling them to help organizations communicate better using digital signage solutions.
Digital signage system market companies operating in these industries are focusing more on efficient growth, improvement of operational efficiency and productivity, achieving high safety standards, and focusing on maintaining sustainable development. The companies are coming up with partnerships or agreements along with planning strategic activities such as partnerships, product launches, mergers, and acquisitions which will help them to sustain in the market and maintain their competitive edge.
Influencing Trend:
The emergence of the Internet of Things and Artificial Intelligence Technology and Rise in Adoption of Digital Signage in Emerging Countries
Market Growth Drivers:
Introduction of Predictive Analytics, Growing Adoption of Digital Signage System in Retail Stores, Increasing Infrastructural Development in Emerging Countries and Growing Technological Advancements in Display Products
Challenges:
Development of Robust Equipment Suitable for Harsh Environment Condition
Restraints:
Unavailability of Universally Accepted Audience Measurement Standards, Increasing Demand for Online Advertisement and High Budget of Advertisers for Digital Channels
Opportunities:
Growing Smart Signage Application in the Retail Industry and Increasing Demand for Context-Aware Signage
Key highlights of the Global Digital Signage Systems market Study:
CAGR of the market during the forecast period 2022-2028
In-depth information on growth factors that will accelerate the Digital Signage Systems market in next few years.
Detailed Insights on futuristic trends and changing consumer behavior
Forecast of the Global Digital Signage Systems market size and its contribution to the parent market by type, application and by country.
A broad view of customer demand
Uncover markets competitive landscape and in-depth information on various Vendors
Comprehensive information about factors that will challenge the growth of Digital Signage Systems Vendors
Transformation and Important Triggers:
Business transformation has taken hold across the broad corporate landscape due to the confluence of several important triggers, including:
A tipping point in globalization
A major slowdown in Western economies
Significant shifts in technology and cost structure
The challenges of regulatory compliance
New forms of competition developing
Research Methodology:
The top-down and bottom-up approaches are used to estimate and validate the size of the Global Digital Signage Systems market.
In order to reach an exhaustive list of functional and relevant players, various industry classification standards are closely followed such as NAICS, ICB, and SIC to penetrate deep into important geographies by players, and a thorough validation test is conducted to reach the most relevant players for survey in Digital Signage Systems market.
In order to make a priority list sorting is done based on revenue generated based on the latest reporting, using paid databases such as Factiva, Bloomberg, etc.
Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment> by targeting key target audience that includes Digital Signage Manufacturers, Technology Distributors, System Integrators, Market Research and Consulting Firms, Governments and Financial Institutions, Analysts and Strategic Business Planners and Others.
This helps us to gather the data for the players revenue, operating cycle and expense, profit along with product or service growth, etc.
Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that include Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, Annual reports, press releases, etc.