Toiletries Market Scope
Toiletries are consumer products used in personal hygiene and for beautification. The toiletries market is thriving these days owing to the increased online retail channels across the globe. These products are used for maintaining the hygiene of individuals.
Research Analyst at AMA estimates that United States Vendors will contribute to the maximum growth of Global Toiletries market throughout the predicted period.
Unilever (United Kingdom), Procter & Gamble (United States), Beiersdorf (Germany), L'Oréal S.A. (France), Johnson & Johnson (United States), Baxter of California (United States), Reckitt Benckiser Group (United Kingdom), Kimberly-Clark (United States) and Henkel AG (Germany) are some of the key players that are part of study coverage.
About Approach
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a
preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from total available market.
Segmentation Overview
The study have segmented the market of Global Toiletries market by Type (Deodorants, Hair Care Products, Skin Care Products, Shower Products and Others), by Application (Men, Women and Kids) and Region with country level break-up.
On the basis of geography, the market of Toiletries has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Market Leaders and their expansionary development strategies
In May 2019, Beiersdorf and Bayer has announced that Beiersdorf has entered into a definitive agreement to buy the Coppertone™ business from Bayer for a purchase price of 550 million U.S. dollars.
Consumer safety is the number one priority for cosmetic and personal care products companies, and manufacturers are committed to upholding strict FDA regulations as required by the U.S. Food, Drug, and Cosmetic Act (FD&C Act). The law requires that every cosmetic and personal care product and its ingredients be substantiated for safety before going to market, and that they contain no prohibited ingredients.
Market Trend
- Higher Spending on Holistic Bridal Solutions such as Year-Long Skin Care Regimes
- Growing Online Sales
Market Drivers
- Growing Consciousness about Grooming among People
- Celebrity Endorsements Fueling the Growth of the Market
Opportunities
- Rising Women Workforce
- Emergence of Organic Alternative Products
- The Emerging Demand from Asia Pacific Region
Restraints
- The Threat of Health Hazard
- Relatively High Cost Of Organic Toiletries
- Lack of Product Knowledge among People
Challenges
- Stringent Government Regulations on Personal Care Products
Key Target Audience
Manufacturers of Toiletries, Suppliers of Raw Materials, Wholesalers, Distributors, and Retailers of Toiletries, Retail Industry, Governmental Bodies, Research Firms and Regulatory Bodies