Industry Background:
Yerba mate is also called Ilex paraguariensis, which is used for making a beverage named mate. It consist of with various flavors such as pomegranate, grapefruit, etc. that’s enhanced in making the consumer more inclined towards its consumption. Additionally, Yerba mate contains high levels of antioxidants and nutrients that are beneficial for human health. It also contains vitamin E, vitamin C, selenium, zinc, saponins, that have natural anti-inflammatory properties.
This growth is primarily driven by Rising Consumption of Yerba Mate as a Healthy Beverages among Individuals Boost the Market Growth and Customer Preference towards Health Benefits Products.
Globally, a noticeable market trend is evident Rising Demand from Asia Pacific Regions
. The Beverages sector in the North America region has been increasing at a sustainable rate and further growth is expected to be witnessed over the forecast period, owing to the robust investments and expansion in production facilities in the region. Major Vendors, such as ECOTEAS (Argentina), Guyaki (United States), Pure Leaf Naturals (United States), Yuyo Drinks Ltd. (United Kingdom), La Virginia(Argentina), Mate Factor (United States), Amanda (Sweden), LauroRaatz (Paraguay) and Triunfo (Brazil) etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years.
Key Developments in the Market:
Matero acquired project Mate. This acquisition will strengthen the market presence and beneficial for importing and distributing quality brands and connecting with customers.
In January 2020, Wild Kombucha launched an Icaro Yerba Maté Line which is beneficial in providing delicious handcrafted beverage that provides a pleasant, lightly caffeinated energy boost, plus an array of beneficial polyphenols.
Market Drivers
- Rising Consumption of Yerba Mate as a Healthy Beverages among Individuals Boost the Market Growth
- Customer Preference towards Health Benefits Products
Market Trend
- Rising Demand from Asia Pacific Regions
- Increasing Demand for Organic Based Products
Restraints
- Side Effects Associated with Yerba Mate Such as Vomiting and Others
- Lack of Awareness among Customers
Opportunities
Wide Availability of Various Flavour Based Yerba Mate and Increasing Demand from Dietary Supplements and Cosmetic & Personnel Care Products
Challenges
Availability of Substitutes Products Such as Coffee, Tea and Other Energy Drink and Product Recall Hamper the Market Growth
AMA Research follow a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcase the spontaneously changing Vendors landscape impacting the growth of the market. Furthermore, our market researchers extensively analyse the products and services offered by multiple players competing to increase their market share and presence.
Customization in the Report
AMA Research features not only specific market forecasts, but also include significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints
- New Entrants into the Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
Against this Challenging Backdrop, Yerba Mate Study Sheds Light on
The Yerba Mate Market status quo and key characteristics. To end this, Analyst at AMA organize and took survey of the Yerba Mate industry Vendors. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
Where Yerba Mate industry is heading and what are the top priorities. Insights are drawn from financial analysis, the survey and interviews with key executives and industry experts.
How every company in this diverse set of Vendors can best navigate the emerging competition landscape and follow a strategy that helps them position to hold value they currently claim, or capture the new addressable opportunity.