About Frozen Potatoes
Frozen Potatoes are made from mature, washed, sound tubers of the potato plant of the species & undergo to a freezing process in the suitable equipment. Frozen potato, a kind of processed potato available in variety of product type in the market. These are treated with very low temperatures up to their freezing point to attain preservation & so protection of the food as well as the existing nutrients. These are used at commercial level through quick service restaurants (QSRs) as well as domestic level via large scale and small scale retail stores. Types of frozen potato comprise French fries, hash brown, mashed, shapes, sweet potatoes/yam, twice baked, battered/cooked, topped/stuffed, as well as others. With increased popularity in the developed countries of North America & Europe as well as gaining popularity in the developing nations, the growth of global frozen potatoes market is likely to boost over the coming years.
Attributes | Details |
---|
Study Period | 2018-2030 |
Base Year | 2023 |
High Growth Market | Asia-Pacific |
Unit | Value (USD Million) |
CAGR | 4.1% |
Analyst at AMA Research estimates that United Kingdom, Chinese, and United States Vendors will contribute the maximum growth to Global Frozen Potatoes market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
McCain Foods Limited (Canada), J.R. Simplot Company .(United States), Conagra Brands, Inc.(United States), Farm Frites International B.V. (United States), Aviko Group (The Netherlands), Kraft Heinz Company (United States), Goya Foods, Inc. (United States), General Mills, Inc.(United States) and Tyson Foods, Inc. (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Agristo NV (Belgium), ARDO NV (Belgium), Landun Xumei (China) and Nomad Foods Limited (United Kingdom).
Segmentation Overview
AMA Research has segmented the market of Global Frozen Potatoes market by Type (French Fries, Hash Brown, Mashed, Sweet Potatoes/Yam, Battered/Cooked, Twice Baked and Topped/Stuffed), Application (Quick service restaurants (QSRs), Household and Others) and Region. On the basis of Type, French Fries are dominating the market in the year 2023
On the basis of application, Quick service restaurants (QSR) segment is dominating the market in the year 2023
On the basis of geography, the market of Frozen Potatoes has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). North America region held largest market share in the year 2023. Europe, on the other hand, stood as the second largest market due to the presence of key companies in the region and high technological advancement. If we see Market by Distribution Channel, the sub-segment i.e. Modern Trade will boost the Frozen Potatoes market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
High growth rate of quick service restaurants (QSRs)
Market Growth Drivers:
Increasing popularity of Western style cuisine among youngsters Growing fast food restaurant chains, changing lifestyles and Increasing incomes & urbanization
Restraints:
High price of frozen potato products coupled with need for constant low temperature
Opportunities:
Increasing demand for frozen potato & associated food products in the developing countries
Market Leaders and their expansionary development strategies
In June 2019, Lamb Weston Holdings, Inc. has entered into an agreement to acquire Ready Meals Pty Ltd., a frozen potato processor based in Hallam, Victoria, Australia. Financial terms were not disclosed.
In December 2022, Godrej Yummiez, a brand of ready-to-cook products from Godrej Tyson Foods Ltd (GTFL), expanded its vegetarian portfolio with the launch of Godrej Yummiez Crispy Potato Starz. This new product is a unique star-shaped, crunchy snack, made with high quality potatoes using advanced Individual Quick Freeze (IQF) technology that keeps it fresh for long without any added preservatives.
Key Target Audience
Key Stakeholders, Frozen Potatoes Manufacturers, Raw Material Suppliers, Frozen Potatoes Distributors/Traders/Wholesalers, Industry Association and Downstream Vendors
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.