Toilet Care Market Scope
In the home, hotels, and industrial buildings, toilet care items are used to clean the toilet. Toilet care powder, toilet care gel, toilet care freshener, toilet care liquid, toilet care bar, toilet care foam, toilet cleaning brush, toilet paper, toilet wipes, in-cistern devices, ITBs, and toilet cleaning system are some of the toilet care items available. Toilet care products have become increasingly popular in various parts of the world as a means of preventing toilet-borne diseases and infections, especially in public places. The use of toilet care items in public restrooms has increased as people's knowledge of hygiene and health has grown. The demand for toilet care products has also been boosted by a rising emphasis on sanitation among women populations all over the world.
The Toilet Care market study is segmented by Type (Toilet Floor/Tile Cleaners, Faucet Cleaners, Basin Cleaners, Bath Tub Cleaners, Toilet Paper and Others), by Application (Household and Commercial) and major geographies with country level break-up.
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Research Analyst at AMA estimates that United States Vendors will contribute to the maximum growth of Global Toilet Care market throughout the predicted period.
Emami (India), Godrej Consumer Products (India), Unilever (United Kingdom), SC Johnson Products Pvt. Ltd (United States), Reckitt Benckiser Group Plc. (United Kingdom), Cera Sanitaryware Limited (India), Procter & Gamble (United States), Church & Dwight, Inc. (United States), The Clorox Company (United States), Dainihon Jochugiku Co Ltd (Japan) and Henkel (Germany) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research are Future Consumer Enterprise (India) and Fena Private Limited (India).
About Approach
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a
preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from total available market.
Segmentation Overview
AMA Research has segmented the market of Global Toilet Care market by Type, Application and Region.
On the basis of geography, the market of Toilet Care has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
December 2020 – Godrej Consumer Products Limited (GCPL) has entered the home cleaning products segment by launching Godrej ProClean, a brand that provides surface cleaning and disinfecting solutions. The brand offers three products — ProClean Toilet Cleaner, ProClean Bathroom Cleaner and ProClean Floor Cleaner. and November 2020 – Emami launches home hygiene products under brand EMASOL. a complete range for home hygiene products. With this launch, the Company, which so far enjoyed a leading presence in the personal care and healthcare space, makes a big bang entry into the homecare segment for the very first time.
Market Trend
- Automatic Toilet Bowl Cleaners
- Fragrance Based Products
Market Drivers
- Rising Awareness about Health and Hygiene
- Increased Use in Commercial places
- The Rising Awareness About the Hygiene and Health
Opportunities
- Increasing Investment and Product Innovation by Companies
- Growth in E-Commerce
- Initiatives by Various Governments to Promote Cleanliness
Restraints
- Some Toilet Cleaners May Emit Strong Chemical Fumes Which May be Unpleasant to the Consumer
- Certain Toilet Cleaners are Concentrated in Nature and May Leave a Stain
Key Target Audience
Manufacturers of Toilet Care, Suppliers of Toilet Care, Wholesalers, Distributors and Retailers of Toilet Care, E-Commerce Industry, End-Users and Others