Swimming Goggles Market Scope
Growing swimming activity as sports will help to boost global swimming googles market. Swimming Googles also known as safety goggles, which is used to protect eyes in the water from chemicals and particulates. These goggles are used in snow sports and swimming. Swimming goggles are available in different types such as Dark Colored Lenses, Clear & Light Colored Lenses and Metallic Lenses.
According to AMA, the Global Swimming Goggles market is expected to see growth rate of 4.8%
Research Analyst at AMA estimates that United States Vendors will contribute to the maximum growth of Global Swimming Goggles market throughout the predicted period.
Speedo (United Kingdom), TYR (United States), Arena (Italy), Decathlon (France), Nike (United States), Swedish (Sweden), Technoflex (Canada), Aqua sphere seal (United States), Sprint (United States) and Zoggs (Australia) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research are Engine (Australia), Wet products (United States), Mares (Italy) and TabataVIEW (Japan).
About Approach
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a
preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from total available market.
Segmentation Overview
The study have segmented the market of Global Swimming Goggles market by Type (Dark Colored Lenses, Clear & Light Colored Lenses and Metallic Lenses), by Application (Recreational, Practice, Competition and Others) and Region with country level break-up.
On the basis of geography, the market of Swimming Goggles has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Market Leaders and their expansionary development strategies
On 22 march 2018, NIKE, Inc. has acquired Zodiac. Zodiac is a leading consumer data analytics firm. This acquisition provides strength to brand digital capabilities.
On 11th April 2018, Speedo has launched new covert goggles, first customizable goggles which is used for fitness. These googles are designed with six lens and can used in all lighting conditions.
Market Trend
- Advanced Promotional Technique for New Trends
- Upsurging Demand for lens Materials
- Adoption of Swimming as Sports
Market Drivers
- Inclination towards the Changing Fashion Trends
- Rising urbanization and Population
Opportunities
- Rising Buying Power in Emerging Countries
- Easy Avalability Due to Online Shopping Sites
Restraints
- Lack of Awareness of Benefit of Googles
Challenges
- Limited End-Use Applications
Key Target Audience
Swimming Goggles Manufactures, Swimming Goggles Suppliers, Distributors, Retailers, Government and Other Research Organizations and Others