About Toothbrush
Toothbrush is one of the important products for oral care and its market growth is attributed by growing awareness among people about cosmetic dental treatments. Moreover, oral care is necessary for personal hygiene and it also generates esthetics appeal to individual’s personality
Attributes | Details |
---|
Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
CAGR | 8.7% |
Toothbrush is highly competitive, with several key players dominating the industry. The market players are focused on developing a variety of features and benefits to meet the needs. Thus, constantly introducing new innovation in processing to meet the changing needs and preferences of consumers. The companies are also planning strategic activities like partnerships, mergers, and acquisitions which will help them to sustain in the market and maintain their competitive edge. Analyst at AMA Research estimates that Chinese and United States Vendors will contribute the maximum growth to Global Toothbrush market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
P&G (United States), Colgate-Palmolive (United States), Panasonic (Japan), Church & Dwight Co. Inc. (United States), Lion Corporation (Japan), Philips (Netherlands), Ningbo Seago (China), Guangzhou Wanyuan (China), Shenzhen Risun Technology Co. Ltd. (China) and Truly Instrument Limited. (Hong Kong) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are M+C Schiffer GmbH (Germany), Dr. Fresh LLC. (United States), DenTek (United States) and TePe Munhygienprodukter AB (Sweden).
Segmentation Overview
AMA Research has segmented the market of Global Toothbrush market by Type (Manual Toothbrush, Battery Powered Toothbrush and Rechargeable Electric Toothbrush) and Region.
On the basis of geography, the market of Toothbrush has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Online Channel will boost the Toothbrush market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by End user, the sub-segment i.e. Adult will boost the Toothbrush market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Rapid adoption of Innovative products for oral care and The growing trend towards natural and organic products in oral care
Market Growth Drivers:
Increasing prevalence of periodical diseases, Rising awareness about dental hygiene in developing economies and developed economies as well, Rise in disposable income in the developing countries and Effective marketing campaigns by top players
Challenges:
High cost of electric toothbrush
Restraints:
Rise in competitive pricing.
Opportunities:
Soaring awareness towards oral hygiene among the millennial and continuous technological advancements in electric toothbrush
Market Leaders and their expansionary development strategies
In September 2021, UCL startup playbrush acquired by global oral hygiene company Sunstar. playbrush has been a trailblazer in digital oral hygiene since it was founded in 2015.
In September 2023, Curaprox launched samba, the world first Robotic Toothbrush created explicitly for disabled community. People with physical and mental disabilities currently only have two options for brushing their teeth rely on a family member or a caregiver, or brush on their own and compromise their health with subpar cleaning. Studies have shown that a staggering 88% of individuals with disabilities suffer from dental problems, highlighting the urgent need for a tailored solution.
Key Target Audience
Toothbrush Manufacturer, Toothbrush provider, Investor, Research and Development, Regulatory Bodies and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.