About Wolfberry
Wolfberry is also called Goji berry. It is the bright orange-red berry which comes from shrub which is native to China. It has been eaten for long time in Asia in the hope of living longer. The wolfberries have various health benefits such as feeling of well being and calmness, better athletic performance, better sleep, weight loss, and higher antioxidant levels. It offers vitamins and minerals such as Vitamin C, Vitamin A, Iron, and Fibre. Moreover, Wolfberry can be used in cooking and also in supplements.
Attributes | Details |
---|
Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
CAGR | 3.9% |
The companies are now exploring the market by adopting mergers & acquisitions, expansions, investments, new developments in existing products and collaborations as their preferred strategies. The players are also exploring new geographies and industries through expansions and acquisitions so as to avail a competitive advantage through combined synergies. Analyst at AMA Research estimates that China Vendors will contribute the maximum growth to Global Wolfberry market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Ningxia Zaokang (China), Bairuiyuan Gouri Corp (China), Qitianxia (China), Ninganpu (China), Ningxiahong (China), Ningxia Wolfberry Biological and Food Engineering (China) and Ningxia Yijie (China) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Wolfberry market by Type (Black Wolfberry and Red Wolfberry), Application (Food, Pharmaceutical, Cosmetic and Other) and Region.
On the basis of geography, the market of Wolfberry has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Nature, the sub-segment i.e. Organic will boost the Wolfberry market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution channel, the sub-segment i.e. Online will boost the Wolfberry market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Inclination of Consumers Towards Healthy Foods
Market Growth Drivers:
Health Benefits of Wolfberry is Fuelling the Market Growth
Challenges:
Lack of Awareness About the Wolf Berries
Restraints:
Fluctuations in Climate Conditions
Opportunities:
Increasing Disposable Income Among Consumers and Wide Range of Applications of Wolfberries
Market Leaders and their expansionary development strategies
In March 2024, Pharmesis International Ltd., a Singapore-based company specializing in health and pharmaceutical products, has announced the launch of its FDA-certified Infinity Wolfberry series through its subsidiary, Chengdu Kinna Pharmaceutical Co., Ltd. These products, which include various wolfberry-based items, are part of the company’s strategy to target overseas markets and promote a healthy lifestyle
Key Target Audience
Manufacturers, Raw material suppliers, Government associations, Research organizations and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.