About Flavoured Yogurts
Flavored yogurt is prepared from the adding of flavor to the fermented milk with well-defined and viable bacteria which creates a thickened product and has an extended shelf life. Flavored yogurt is offered in the market in several forms including drinkable, frozen, set and Greek. Flavors, sweeteners, and fruits are also added to the yogurt to improve the aroma, taste and consistency. The growing demand for yogurt due to its constitution of vital fortified vitamins, creamy, pulp-laced, and sugar-free content and which has a positive effect on the digestive mechanism, and drinking yogurt is able to ideally meet customer's three key product demands that our health, mobility, and convenience are few of the factors further estimated to cushion the growth of the flavored yogurt market. Additionally, the outbreak of COVID-19 pandemic had a short-term positive influence on the retail market and the joined with considerable investments by the manufactures are projected to further augment the growth of the flavored yogurt market in the near future.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The key players are focusing on product innovation, developing new flavors, and formulations that cater to evolving consumer preferences. They are also expanding their distribution channels to supermarkets, convenience stores, and online platforms, ensuring that their products are accessible to a wide customer base. Additionally, major companies are investing in effective marketing and branding campaigns, emphasizing the taste, nutritional benefits, and quality of their products. Analyst at AMA Research estimates that Global Vendors will contribute the maximum growth to Global Flavoured Yogurts market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
General Mills (United States), Nestle SA (Switzerland), Danone (France), Kraft Foods Group (United States), Yakult Honsha (Japan), Ultima Foods (United States), Chobani, LLC (United States), Sodiaal (France), Muller UK & Ireland Group (United Kingdom) and Parmalat S.p.A (Italy) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Clover S.A. (Pty) Ltd (South Africa), Chi Limited (Thialand), Brookside Dairy Limited (United Kingdom), Sameer Agriculture & Livestock Limited (United States) and Lausanne Dairies (Pty) Ltd (South Africa).
Segmentation Overview
AMA Research has segmented the market of Global Flavoured Yogurts market by Type (Organic Flavored Yogurt and Conventional Flavored Yogurt) and Region.
On the basis of geography, the market of Flavoured Yogurts has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Supermarket or Hypermarket will boost the Flavoured Yogurts market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Flavour, the sub-segment i.e. Strawberry will boost the Flavoured Yogurts market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Rising trend of Veganism
Market Growth Drivers:
Rising popularity of ready-to-eat foods and Increasing use of preservatives
Challenges:
Increased health awareness among consumers
Restraints:
Availability of alternative products
Opportunities:
Rising use of Artificial sweeteners in yogurt
Market Leaders and their expansionary development strategies
In February 2023,16 Handles and Ketnipz are joining forces to bring a new frozen yogurt flavor and an exclusive merchandise drop in honor of "Palentine's" Day. Additionally, the brands will partner for a limited pop-up retail. The dessert and merchandise brand are excited to announce they will host a "Palentine's" Day celebration at 16 Handles East Village, located at 153 2nd Ave New York NY 10003. The event will feature a life-sized Ketnipz "Bean," a photo booth and a full Ketnipz merchandise pop-up store, so New Yorkers can enjoy the Strawberries & Cream twist while taking photos and shopping exclusive items from Ketnipz.
In April 2024, Danone North America launched REMIX, a wide variety of yogurts and dairy snacks with mix-ins to satisfy snacking cravings earlier or later in the day. Danone's new REMIX collection spans three of its brands, Light + Fit, Oikos, and Too Good & Co.
Key Target Audience
Manufactuing Companies, Potential Investors, Research & Development, Government & Regulatory Bodies and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.