About Christmas Lights and Christmas Decorations
The Christmas lights and decorations market is a vibrant and thriving industry that experiences heightened activity during the festive season. With an annual global celebration, the demand for various decorations, encompassing an array of lights, ornaments, and festive adornments, consistently drives this market. Consumers seek an extensive range of products to embellish their homes, workplaces, and public spaces, creating an enchanting ambiance during the holiday season. This market exhibits a diverse array of offerings, including LED lights, traditional ornaments, inflatable displays, wreaths, garlands, and other innovative decorative items. Moreover, the market witnesses a blend of traditional designs and contemporary innovations, catering to a broad spectrum of consumer preferences. The industry's growth is also bolstered by the increasing availability of these products across various retail channels, encompassing physical stores, e-commerce platforms, and specialized Christmas-themed outlets. Geographically, regional preferences and cultural nuances often influence the types of decorations sought after, contributing to a dynamic and evolving market landscape. Overall, the Christmas lights and decorations market thrives on the fusion of tradition, innovation, and the shared joy of celebrating the festive season, consistently presenting opportunities for creativity, innovation, and market expansion.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
CAGR | 4.7% |
Competition among existing players is due to the stiff market share occupied by leading players. The companies are implementing strategic activities such as acquisitions and mergers along with collaboration with companies in other industries to help them improve sustenance and maintain their competitive advantages. Analyst at AMA Research estimates that United States Players will contribute the maximum growth to Global Christmas Lights and Christmas Decorations market throughout the forecasted period. Established and emerging Players should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
General Electric (GE)(United States), Philips Lighting (Netherlands), OSRAM (Germany), Target Corporation (United States), Home Depot (United States), IKEA (Sweden), Wal-Mart Stores, Inc.(United States), Lowe's Companies, Inc.(United States), Balsam Brands (United States), Crab Pot Trees (United States), Bronner's Christmas Wonderland (United States), Kurt Adler (United States), The Christmas Palace (United States), Lemax (United States), Old World Christmas (United States), RAZ Imports (United States) and Vickerman Company (United States) are some of the key players that are part of study coverage. Additionally, the Players which are also part of the research coverage are National Tree Company (United States), TJX Companies (T.J. Maxx, Marshalls, HomeGoods)(United States), Christopher Radko (United States) and Others.
Segmentation Overview
AMA Research has segmented the market of Global Christmas Lights and Christmas Decorations market by Type (String Lights, Ornaments, Artificial Christmas Trees, Wreaths and Garlands, Inflatables and Lawn Decorations, Figurines and Nativity Scenes, Stockings and Tree Skirts and Others), Application (Residential, Commercial and Municipal) and Region.
On the basis of geography, the market of Christmas Lights and Christmas Decorations has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distrubution Channel, the sub-segment i.e. Online Retail will boost the Christmas Lights and Christmas Decorations market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Material Type, the sub-segment i.e. Plastic will boost the Christmas Lights and Christmas Decorations market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Christmas lights and decorations are becoming increasingly integrated with smart home systems
Market Growth Drivers:
Increasing popularity of holiday celebrations and Growing popularity of online shopping
Challenges:
Rising costs of raw materials
Opportunities:
Developing new and innovative Christmas lights and decorations and Expanding into new markets
Market Leaders and their expansionary development strategies
In November 2022, Amscan acquired Blachere Illumination, a leading manufacturer of LED Christmas lights and decorations. This acquisition will expand Amscan's product portfolio and strengthen its position in the Christmas lights and decorations market., and In October 2022, Balsam Hill acquired Tree Classics, a manufacturer of artificial Christmas trees. This acquisition will expand Balsam Hill's product portfolio and strengthen its position in the artificial Christmas tree market.
In November 2023, covet gardens launched the new brand, new decorations and turn on its iconic. and In august 2023, the Home Depot launched an 8-foot towering Santa this Christmas. Judging by the popularity of Christmas decoration.
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.