About Early Educational Toys
Educational toys offered to the developmental age of 0-4 years, early age include of a variety of products that improve the social, cognitive, emotional, academic, as well as motor skills of the children of this age group. As children grow & learn, the range of skills which they are developmentally ready to get expands, building upon previous knowledge. Educational toys used for play is important for children's cognitive, emotional, and social development. The key manufacturers of early educational toys have need to meet the regulatory requirements as children in this age group are very delicate & are prone to accidents. The growing disposable income among people and increasing awareness regarding benefits of use of early educational toys in child’s development is likely to boost growth of global early educational toys market over near future.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The Early Educational Toys market is a vibrant and competitive landscape filled with opportunities for innovation and positive impact on children's development. Understanding the major players, their strategies, and emerging trends is key to navigating this exciting space and contributing to the future of high-quality, engaging, and educational toys for children everywhere. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Early Educational Toys market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
The LEGO Group (Denmark), Mattel, Inc. (United States), Hasbro, Inc. (United States), Bandai Co., Ltd. (Japan), Tomy Company, Ltd (Japan), Gigotoys (Taiwan), MGA Entertainment Inc. (United States), Melissa & Doug (United States) and The Simba Dickie Group (Germany) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Goldlok Toys (China), PLAYMOBIL (Germany), Ravensburger AG (Germany), Giochi Preziosi S.p.A. (Italy) and Ravensburger AG (Germany).
Segmentation Overview
AMA Research has segmented the market of Global Early Educational Toys market by Type (Traditional Toys, Tech-Enabled Toys, Montessori Toys, STEM Toys and Arts and Crafts Toys) and Region.
On the basis of geography, the market of Early Educational Toys has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Offline Stores will boost the Early Educational Toys market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Age Group, the sub-segment i.e. Infants (0-12 months) will boost the Early Educational Toys market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Material, the sub-segment i.e. Natural Materials will boost the Early Educational Toys market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Growing focus on the use of the eco-friendly raw materials
Market Growth Drivers:
Increasing number of online buyers, Increasing disposable income of people globally and Benefits offered by Educational Toys in child's development
Challenges:
Concerns over the use of toxic chemical materials in toys and their adverse effect on children
Restraints:
Fluctuating Raw material prices
Opportunities:
Innovative educational products and Emerging markets
Market Leaders and their expansionary development strategies
In December 2023, Melissa & Doug collaborated with TED Talks to create a series of storybooks featuring inspiring TED Talk presenters, encouraging curiosity and critical thinking. The collaboration between Melissa & Doug and TED Talks has the potential to be a game-changer in the world of children's literature. By combining engaging storytelling with powerful ideas, these storybooks can not only entertain but also inspire, educate, and empower young minds.
In November 2023, Magna-Tiles Structures 100 Open-ended magnetic building tiles set designed for creative construction and STEM learning. The Magna-Tiles Structures 100 set looks like a valuable tool for promoting both creative play and STEM learning in children. Its flexibility and educational potential make it a strong contender in the early education toys market.
Key Target Audience
Early Educational Toys Manufacturers, Raw Material suppliers, Private utility players, Government and research organizations, Distributors and End users
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.