About Vitamin and Mineral Supplements
Vitamin and mineral supplements are products designed to augment dietary intake and ensure individuals obtain adequate amounts of essential nutrients. These supplements come in various forms, including tablets, capsules, powders, and liquids. They are widely used to address potential nutrient deficiencies, support overall health, and manage certain health conditions. Multivitamin/mineral (MVM) supplements are especially popular, with a significant percentage of adults and children in the United States taking them. These supplements lack a standardized definition, so their composition can vary widely, with manufacturers determining the combinations and levels of nutrients. While supplements can help increase nutrient intakes, they are not a substitute for a healthy diet rich in fruits, vegetables, and whole grains. Many people can get all the vitamins and minerals they need from a balanced diet. It's important to recognize that excessive intake of certain vitamins and minerals through supplements can be harmful and may lead to toxicity. Consulting with a healthcare professional is advised before starting any supplement regimen, particularly for pregnant women, individuals with specific health conditions, or those taking medications. While some supplements, like folic acid during pregnancy or omega-3 fatty acids for heart disease, may offer specific benefits, more research is needed to fully understand the value of other supplements
Attributes | Details |
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Study Period | 2020-2032 |
Base Year | 2024 |
Unit | Value (USD Million) |
Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
DuPont de Nemours, Inc., (United States), Bayer AG (Germany), Glanbia plc (Ireland), Koninklijke DSM N.V. (Netherlands), BASF SE (Lutavit) (Germany), NOW Foods (United States), Nature’s Bounty (United States) and Otsuka Pharmaceutical Co., Ltd., (Japan) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Vitamin and Mineral Supplements market by Type (Vitamin D, Magnesium, Calcium, Zinc, Iron and Others), Application (Eye Health Supplements, Bone and Joint Supplements, Heart Health Supplements and Others) and Region.
On the basis of geography, the market of Vitamin and Mineral Supplements has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Form, the sub-segment i.e. Pills will boost the Vitamin and Mineral Supplements market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution Channels, the sub-segment i.e. Supermarket/Hypermarket will boost the Vitamin and Mineral Supplements market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by End User, the sub-segment i.e. Children will boost the Vitamin and Mineral Supplements market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.