About License Management Software
The IT industry has witnessed a significant rise, owing to the rising advancement of technological advancements. Organizations in the IT sector deploy many software to ensure a smooth operational flow. However, Organizations face challenges in managing and governing their enterprise software. Combating these challenges, License management software and services empower organizations by managing and governing the software and licenses, automating software delivery including software updates, and enabling product differentiation to tap new opportunities in the market. License management software is designed to reduce the risk, cost, associated with software assets and licensing. It also ensures that legal agreement is being adhered and only legally produced license are implemented on the system. These tools help the enterprise to keep a check on the expiry of the license. This software provides a consolidated view to all assets across network and cloud, giving IT managers to gain visibility and control of IT assets.
Attributes | Details |
---|
Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
CAGR | 12.6% |
The market is fragmented by key players are keeping a track on increasing competition from emerging vendors, which competes on price among other factors. This step is likely to create descending pricing pressure for all vendors, which may further increase the customer base, but it will hold back the revenue growth rates of the global software license management market over the forecast period. Analyst at AMA Research estimates that Global Players will contribute the maximum growth to Global License Management Software market throughout the forecasted period. Established and emerging Players should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Aspera Technologies (United States), Cherwell software (United States), Gemalto (Netherlands), IBM (United States), Oracle (United States), Quest (United States), ServiceNow (United States), Lab64 Net Licensing (Germany) and TeamEDA (United States) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global License Management Software market by Type (Hardware-based Enforcement and Software-based & Cloud-based Enforcement), Application (B2B Vendors, B2C Vendors and Other) and Region.
On the basis of geography, the market of License Management Software has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Deployment model, the sub-segment i.e. Cloud will boost the License Management Software market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
The increased adoption of license management software in many industries like IT, Banking, Insurance, Telecom, media and entertainment, retail sector and consumer goods have boosted the market growth.
Market Growth Drivers:
Growing demands to optimize software investment and Increasing the necessity of audit-readiness among enterprises
Challenges:
Piracy and counterfeiting of software in the IT industry.
Restraints:
Complex and different rules from various vendors can be difficult for IT team in enterprises and can also increase workload for the software operating team. and Employing counterfeit, unlicensed and pirated software can result in having risk of licensing issue in any organisation.
Opportunities:
Increased number of embedded software and intelligent device vendors are gaining considerable value by license management solutions. and Increased implementation of pay- per usage model is projected to avail opportunity for key vendors in the market.
Market Leaders and their expansionary development strategies
On November 22, 2023, Broadcom completed its acquisition of VMware leaving many wondering what the impact would be at a customer level. Fortunately, or unfortunately, depending on perspective, they didn’t have to wait very long. In the days following the acquisition, Broadcom made significant changes to VMware’s offerings that will affect countless enterprise customers. And this is likely just the beginning.
In February 2024, Softchoice launched SAM+, a suite of software asset management solutions and services to efficiently manage the complexities of subscription-based licensing. SAM+ comprises solutions for every stage of the subscription journey, including assessment, planning, transition, and deployment and adoption services that can be implemented independently or integrated, depending on an organization’s maturity.
Strict regulations may hinder the growth of the license management market globally. and However even after these regulations, new products have been launched and acquisitions are undertaken by the main market players who are boosting the market growth.
Key Target Audience
License management software providers, Professional service providers, Managed Service providers, System Integrators, Resellers and Distributors, Investors and Venture Capitalist and Cloud platform providers
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.