About Educational Software
The global education software market is expected to witness high growth in the forecasted period due to rising awareness about education across the world. Education software is computer software specially designed for educational purposes in various applications such as household education, corporate education, distance education, institutional education, and many others. the technological advancement in the technical sectors leads to growing application and demand of the educational software in the forecasted period.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
High Growth Market | Asia Pacific |
Unit | Value (USD Million) |
In order to thrive, tech-giants are investing in research to leverage their products and services to customers. Apart from that, companies are acquiring start-ups to utilize resources and develop products. A shortage of skilled AI developers has turned the focus of tech-giants to acquiring start-ups with efficient AI solutions. Analyst at AMA Research estimates that United States Players will contribute the maximum growth to Global Educational Software market throughout the forecasted period. Established and emerging Players should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Articulate Global (United States), Microsoft (United States), Tyler Tech (United States), Merit Software Solutions (New York), MediaNet Solutions (United States), Edupoint (United States), SEAS (United States), Brainchild (United States), SAP (Germany) and Oracle (United States) are some of the key players that are part of study coverage. Additionally, the Players which are also part of the research coverage are Neusoft (China).
Segmentation Overview
AMA Research has segmented the market of Global Educational Software market by Type (Courseware, Classroom Aids, Assessment Software, Reference Software, Custom Platforms, Corporate Training and Tertiary Education, Specific Educational Purposes and Video Game and Gamification), Application (Household Application, School Application, Distance Education, Corporate Education and Other) and Region.
On the basis of geography, the market of Educational Software has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). North America region held largest market share in the year 2023. Europe, on the other hand, stood as the second largest market due to the presence of key companies in the region and high technological advancement. If we see Market by Deployment Mode, the sub-segment i.e. On-premises will boost the Educational Software market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Upsurging Demand due to Availability of Cloud-Based Solutions and The Growing Demand form Corporate Sector due to Technological Advancement
Market Growth Drivers:
Growing Awareness about Education in Developing Countries and High Adoption of Game-Based Softwares
Challenges:
High Competition among Established Players
Restraints:
Technological Complexities in the Softwares and The Growing Concern Regarding Data Security
Opportunities:
Growing Demand due to use in Artificial Intelligence in the Educational Software and Rising Demand due to VR Technology
Market Leaders and their expansionary development strategies
In September 2023, Learning Ally, a leading provider of audiobooks for students with reading challenges, merged with Texthelp, a UK-based company offering assistive technology like Read&Write and Grammarly for education. This union aims to create a comprehensive accessibility solution for diverse learners.
In December 2023, Duolingo, the popular language learning app, teamed up with Khan Academy, the free online learning platform, to offer Khan Academy's content within Duolingo's app. This partnership provides learners with a seamless transition from language acquisition to subject-specific knowledge application.
Key Target Audience
Educational Software Providers, Software Developers, Technology Distributors, Government Regulatory Bodies, Private Research Organizations, government Research Organization and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.