About Desi Cow Ghee-
Desi cow ghee has constantly been a critical phase of the Indian diet. Desi cow ghee refers to relatively make clear butter, which is made with the aid of churning the milk received from the cow. Pure Desi ghee is made the use of the typical method. Desi Ghee is made with cow's milk and it was once typically churned at domestic by means of heating white butter. It smells and tastes one-of-a-kind however no much less than butter. The candy and nutty flavour is now not as assertive as different oils. Desi cow Ghee is wealthy in nutritional vitamins A, D, E, K and B12. It is very nutritious and wholesome consumption for precise health.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The market is seeing moderate market players, by seeing huge growth in this market the key leading vendors are highly focusing towards the production technologies, efficiency enhancement and product life. There is various growth opportunity in this market which is captured by leading players via tracking the ongoing process enhancement and huge invest in market growth strategies. Analyst at AMA Research estimates that Indians Vendors will contribute the maximum growth to Global Desi Cow Ghee- market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Amul Pure Ghee (India), Mother Dairy Pure Ghee (India), Gowardhan Ghee (India), Patanjali Desi Cow Ghee (India), Kapiva Organic Ghee (India), Aashirvadd Svasti Ghee (India), Vedaka cow ghee (India), Divine A2 Ghee (India), Upadrasta Dairy Specialties (India) and Prasang Pure Ghee (India) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Nand Gokul (India) and Ananda Gopaljee Ananda Pure Ghee (India).
Segmentation Overview
AMA Research has segmented the market of Global Desi Cow Ghee- market by , Application (Industrial and Household) and Region.
On the basis of geography, the market of Desi Cow Ghee- has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Nature, the sub-segment i.e. Conventional will boost the Desi Cow Ghee- market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution Channel, the sub-segment i.e. Supermarkets/Hypermarkets will boost the Desi Cow Ghee- market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Packaging, the sub-segment i.e. Tin will boost the Desi Cow Ghee- market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Increasing Demand for Healthy Food
Market Growth Drivers:
Growing Popularity of Ghee in Dairy Products and High Penetration in the Emerging Countries
Restraints:
Over Consumption of Ghee Affect to Cardiovascular Diseases and Harmful for Pregnant Ladies due to Increases in the Weight
Opportunities:
High Disposable Income and Growing Awareness about the Benefits of Ghee
In 2021, Parag Milk Foods Ltd launches campaign for Gowardhan Ghee. Parag Milk Foods Limited, the makers of dairy products like Gowardhan, Go, Pride of Cows and Avvatar, launched an exclusive campaign for their flagship product Gowardhan Ghee emphasizing on the importance of consuming ghee during winters. It weaves in the message of how having ghee in our food helps to keep one warm and healthy. Ghee is an important ingredient of Indian kitchens and the campaign aims at reiterating the immunity-boosting power of ghee through the short film.
Key Target Audience
Providers of Desi Cow Ghee, Distributors and Suppliers of Desi Cow Ghee, Raw Material Suppliers, Venture Capitalists and Private Equity Firms, Government Bodies, Corporate Entities, Government and Private Research Organizations and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.