About Carrot Powder
Carrot powder is dried form of dehydrated carrot pieces. It is majorly used in infant supplements, nutraceuticals, RTE food and Bakery products. It is good source of micronutrients, such as vitamins A, K, and C. They also contain minerals like iron, copper, and iodine. It is highly prefers for bakery products owing to its larger shelf life. Increasing demand for RTE food products is impacting on the demand for carrot powder market is profitable manner however, fluctuation in raw material availability could be challenge. Geographically, Asia Pacific region is anticipated to grow with highest market share followed by Europe and North America.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
High Growth Market | North America |
Unit | Value (USD Million) |
The market of Carrot Powder is expected to grow with rising demand with increasing demand from bakery and confectionaries. Numerous companies are operating in the market to provide Carrot Powder in different colours. The market is highly fragmented with the presence of several market players. They are gaining attention owing to their innovative and novel portfolio. In addition, market profitability is attracting new entrant which is turn impacted on competitive rivalry. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
R. J. Van Drunen & Sons, Inc. (United States), Biofinest (Saudi Arabia), Mercer Foods LLC (United States), Urban Platter (India), Meviv International Food Ingredients (India), Secret Barn (Malysia), Green Rootz (India), PENTA PURE FOODS (India), Halo Corporation (United States), Z Natural Foods United States), Farmvilla Food Industries (India), Organicway (Germany), Pure Synergy (United States), Verum Ingredients Inc. (Brazil), DHM Ingredients (United States), Chaucer Food Ltd. (United States), Freeze Dry Food GmBH (Germany) and Kraft Foods (United States) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Carrot Powder market by Type (Spray Drying Carrot Powder and Freeze-dried Carrot Powder), Application (RTE Food, Food Supplements, Infant Nutrition, Bakery & Confectionaries, Pet Foods and Others) and Region.
On the basis of geography, the market of Carrot Powder has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Sales Channel , the sub-segment i.e. Online {E-Commerce Platform, Company Website} will boost the Carrot Powder market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Packaging Type, the sub-segment i.e. Carton will boost the Carrot Powder market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Source, the sub-segment i.e. Danvers will boost the Carrot Powder market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Huge Demand for Freeze Dried Powder form is expected to gain High Market Share
Market Growth Drivers:
Rising Expenditure & Infrastructure of Food & Beverages Industry and Increasing Demand for Ready-to-Eat Food Items
Challenges:
Supply Chain Disruption owing to Covid 19 Pandemic
Restraints:
Fluctuation in Raw Material Availability
Opportunities:
Rising Demand for Dehydrated Vegetable Powders has Created Growth Opportunities for the Market and Growing Preference for Carrot powder in Infant Supplements
Market Leaders and their expansionary development strategies
The mission-critical headquarters, food manufacturing, and processing facility of Mercer Foods ("Mercer") in Modesto, California, was acquired by LCN Capital Partners ("LCN"), a private real estate investment company and a well-known pioneer in the corporate sale-leaseback and build-to-suit markets. The top American manufacturer of freeze-dried fruits and vegetables is Mercer
In 2020,GNT Group has expanded its power range by adding new carrot powder in its yellow EXBERRY Colouring Foods portfolio. It is known as ideal powder for bakery applications and dry mixes like custard. With this new portfolio expansion, company is getting beneficial demand for its colouring food portfolio which further creating new revenue streams
Key Target Audience
Carrot Powder Manufacturer, Carrot Powder Provider, Raw Material Suppler, Regulatory Authorities, New Entrants/Investors, Strategic Business Planners, Governments and End Use Industry
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.