What is Reward and Incentives Services Market?
A reward is a thing that is given to an employee and incentives is a motivating factor. Effective staff incentives and rewards can help businesses to improve their performance and realize their full potential. Rewards and incentives include gifts, monetary rewards, service award presents, and items such as gift certificates. Companies used it to encourage employees for their corresponding jobs.
Highlights from Reward and Incentives Services Market Study
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Key Companies Profiled | Rybbon (United States), Tremendous (United States), Tango Card (United States), Xoxoday (India), Giftbit (Canada), Blackhawk Network (United States), Gyft (First Data Corporation) (United States), eGifter (United States), Global Reward Solutions (Canada) and Square (United States) |
Global Rewards Incentives Service is a fragmented market due to the presence of various players. The players are focusing on investing more in Launching New Products and Services. These will enhance their market presence. The companies are also planning strategic activities like partnerships, mergers, and acquisitions which will help them to sustain in the market and maintain their competitive edge.
Rybbon (United States), Tremendous (United States), Tango Card (United States), Xoxoday (India), Giftbit (Canada), Blackhawk Network (United States), Gyft (First Data Corporation) (United States), eGifter (United States), Global Reward Solutions (Canada) and Square (United States) are some of the key players profiled in the study. Additionally, the Players which are also part of the research are Giftogram (United States) and Knowband (India). Reward and Incentives Services Market Segmentation:
Scope | Sub-Segments |
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Application / End User | Large Enterprises and SMEs |
Type | Employee Incentives, PRM (Sales channel) Incentives, Customer Acquisition Incentives (Consumer) and Others |
Mode | Digital Rewards,{Prepaid Cards |
On the basis of geography, the market of Reward and Incentives Services has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Growing Business Focus towards increase Business Performance
Market Growth Drivers:
Increasing Applications of Reward and Incentives Service in Various Organizations and Rising Demand for Reward and Incentives Service to Increase Business Growth and Profit
Restraints:
Changing Employees Mind to Getting Individual Achievements
Opportunities:
Rapid Industrialization coupled with Growing Employees Rate in Organizations can create Reward and Incentives Service Market Growth
Key Target Audience
Rewards Incentives Service Industry Association, Regulatory Bodies, Potential Investors, Research and Development Institutes and Others
Market Leaders & Development Strategies
On 4th August 2021, Forsta the leading global solutions provider for understanding customer and employee experiences announced the partnership with Rybbon. This transaction helps to attract high-quality respondents, increase response rates, and provide a seamless, real-time reward experience that respondents want. and In September 2021, Sodexo, through its subsidiary Sodexo Benefits & Rewards Services in France, acquired a majority stake in the French start-up Wedoogift, to offer a complete and unique digital gift experience to companies, work councils, public organizations, and employees.
On 27th September 2021, Rybbon, the industry-leading digital gifting platform launches new solutions for Automated Digital Rewards. Automated Digital Rewards enables customers to tap Rybbon to automate the management and distribution of incentives for experience programs.