About Photo Booth
A photo booth or kiosk is a self-standing unit that typically has a camera (often additionally equipped with other features such as printing capabilities or digital sharing options) and allows people to take photos, looking at themselves on the display. The main factors for photo booths/kiosks are the growing experiential marketing demand for events, marriages, and parties, as well as instant and shareable memories for the social media age. As trends go, the inclusion of augmented reality (AR) and virtual props for a better experience, personalization options e.g. branded overlays or green screens, and contactless features are among the present innovative technologies.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
Photo booth/kiosk industry leaders are leveraging innovative technologies and strategic partnerships to acquire market share. For instance, companies like TapSnap have expanded their market presence by offering customizable digital experiences, integrating social media sharing features, and forming collaborations with event planners and venues. By continuously enhancing user engagement and providing unique value propositions, these companies attract more customers and solidify their position as industry leaders, capturing a larger share of the growing market for photo booth and kiosk solutions. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Photo Booth market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Airbooth, LLC (United States), ATA Photo Booths (United States), Atlanta Photo Booth (United States), Booth Masters (United States), Digital Centre (Spain), FotoMaster (United States), Hoot Booth Photo Booth (United States), Inventive Photo Booth (United States), LA Photo Party (United States) and LaModa Photo Booths (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are MobiBooth (United States), Photo Booth International (United States), Photobooth Supply Co (United States), PhotoBooths.Co.Uk (United Kingdom) and PicBox Company (United States).
Segmentation Overview
AMA Research has segmented the market of Global Photo Booth market by Type (Open Air Booth, Enclosed Booth, Mirror Booth, 360-Degree Booth, Augmented Reality Booth and Others), Application (Event Rentals, Retail and Entertainment, Photography Studios, Marketing and Advertising Agencies and Others) and Region.
On the basis of geography, the market of Photo Booth has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Category, the sub-segment i.e. Digital Photo Booths will boost the Photo Booth market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Pricing , the sub-segment i.e. Membership/Subscription will boost the Photo Booth market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Integration of augmented reality (AR) features for enhanced user experience and Increasing demand for contactless photo booth solutions with remote printing and digital sharing options and convenience.
Market Growth Drivers:
Growing demand for experiential marketing at events and Increasing desire for instant and shareable memories in the age of social media.
Challenges:
Rapid advancements in technology require continuous innovation and Keeping up with changing trends & demands for new features & customization options.
Restraints:
Presence Of Alternative Product In Market and Lack Of Awareness Of Photo Booth In Rural Area
Opportunities:
Increasing Demand For Photo Booths in Develop Regions and Surge In the use of Photo Booth In Various events and Functions
Market Leaders and their expansionary development strategies
In August 2022, Kodak Moments acquired the photo kiosk business of Polaroid for USD 76 million. The deal added over 660 Polaroid-branded photo kiosks to Kodak's existing fleet, primarily located in major retailers across the United States and Canada. This significantly expanded Kodak's retail presence and consumer touchpoints for printing physical photos. The acquisition allowed Kodak to leverage the iconic Polaroid brand name in the photo kiosk space. It consolidated Kodak's position as one of the leading photo kiosk operators in North America.
In November 2023, Apple Industries introduced a new mini photo booth aimed at capturing the attention of smaller venues and events. The compact design of the booth makes it suitable for locations with limited space, offering a convenient photo experience for customers. Equipped with Apple's signature Smile 2.0 software, the mini photo booth provides a range of customizable options and digital enhancements, ensuring an engaging and memorable user experience.
Key Target Audience
Event Planners and Organizers, Marketing and Advertising Agencies, Investors, Manufacturers and Suppliers and Retailers and Distributors
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.