What is Bread Softeners?
Bread Softeners is made up of acids, emulsifiers, and enzymes that make bread light and fluffy. Bread softener contains soya flour, a natural bleaching agent that makes bread whiter than bread that hasn't been softened. Bread Softener market can be segmented into powder, liquid and paste format. Growing population and hence the rising consumption of the bakery products has been attributed as a major factor for the growth of the bread softeners market. Similarly, the recent Pandemic has led to the surge in quarantine baking, which too has significantly benefitted the bread softeners. Organic segment is expected to rise in popularity in the coming decade as people become more conscious about chemical free ingredients. Globally, Europe accounts for largest market share.
The market study is broken down, by Application (Bread Rolls, Bread Flour, Pancakes, Waffles, Muffins and Others) and major geographies with country level break-up.
Global rising consumption of bakery products owing to rise in population has been attributed as a leading factor for the growth of the bread softeners. Similarly, the recent popularity of the quarantine baking has resulted in the stimulation of the bakery ingredients products including bread softeners. Europe is the leading market of the bread softeners. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Puratos Group (Belgium), Agropur Dairy Cooperative (Canada), Corbion N.V. (Netherlands), Karl Fazer AB Oy (Finalnd), Associated British Foods plc (United Kingdom), Riken Vitamin Co., Ltd. (Japan), Bakels Sweden AB (Sweden), Lesaffre (France), Laucke Flour Mills (Australia) and Zeelandia International B.V. (Netherlands) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Swiss Bake Ingredients Pvt. Ltd. (India), AB Mauri India Pvt. Ltd. (India) and Calpro Foods Pvt. Ltd. (India).
Segmentation Overview
AdvanceMarketAnalytics has segmented the market of Global Bread Softeners market by Type, Application and Region.
On the basis of geography, the market of Bread Softeners has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Nature, the sub-segment i.e. Organic will boost the Bread Softeners market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution Channel, the sub-segment i.e. Online {E-Commerce Stores} will boost the Bread Softeners market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Form, the sub-segment i.e. Powder will boost the Bread Softeners market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
In 2020, Puratos Group, Belgium based manufacturer of bakery ingredients has announced launch of a new enzyme improver for part-baked frozen bakery products. By rebaking partially baked items to form colour and crusts, bakers have been able to meet demand for freshly baked bread on short notice.
Market Trend
- Powder Form Accounts for Largest Market Share
- Rise Popularity of Gluten Free Products
Market Drivers
- Rising Popularity of Quarantine Baking
- Increasing Population around the World and thus Growing Consumption of Bakery Products
Opportunities
- Organic Segment is expected to Increase in Demand with Growing Consciousness on Chemical Free Ingredients
Restraints
- Presence of Adulterated and Counterfeit Products in Market
Challenges
- Presence of Local Players in the Market
Key Target Audience
Bread Softeners Manufacturers, Suppliers and Distributors, Raw Material Suppliers, New Entrants/Investors, Venture Capitalists and Private Equity Firms, Government Regulatory and Research Organizations and End-Use Industries
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have the better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with purpose to understand companys positioning regarding market value, volume and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders etc. and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.