About Zero Calorie Chips
Zero Calorie Chips is a food product that is targeted towards the audience that is on a weight loss journey or wants to reduce the weight. Calories tend to increase weight which is why individuals who want to reduce weight can not eat chips. But with zero calorie chips, it is possible to eat chips and not increase the calories consumed. There has rapid innovation in this market due to increasing obesity around the world. Supply chain management is challenging in this business. North America is the largest market for zero calories chips followed by Europe due to the high consumption of chips.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
PepsiCo (United States), Zero Calorie Chips (United Kingdom), Mission Foods (United States), Tastemorr Snacks (United States), General Mills (United States), Shearer's Snacks (United States), ARA Food Corporation (United States), Deep River Snacks (United States), Popchips (United States) and Herr's Food (United States) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Zero Calorie Chips market by and Region.
On the basis of geography, the market of Zero Calorie Chips has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). North America region held largest market share in the year 2023. If we see Market by Speciality, the sub-segment i.e. Veg will boost the Zero Calorie Chips market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Packaging, the sub-segment i.e. Plastic Wrapper will boost the Zero Calorie Chips market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Flavors, the sub-segment i.e. Chili will boost the Zero Calorie Chips market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Sales Channel, the sub-segment i.e. Supermarkets/Hypermarkets will boost the Zero Calorie Chips market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Introduction Of Flavoured Zero Calorie Chips
Market Growth Drivers:
Increasing Obesity Problem Around the World and Growing Demand for The Healthy Food
Challenges:
Zero Calorie Chips Tend to Be Pricier Than Conventional Chips and Volatile Price of Raw Materials of Zero Calorie Chips
Restraints:
Lack Of Awareness About Zero Calorie Chips
Opportunities:
Increasing Health Awareness Among Individuals Will Boost the Demand of Zero Calorie Chips and High FMCG Growth in Developing Countries Will Boost the Demand of Zero Calorie Chips
Market Leaders and their expansionary development strategies
In January 2023, Ghodawat Consumer Limited (GCL) has acquired Delhi-based startup To Be Honest (TBH). With this, TBH’s entire team will join GCL and continue to develop a portfolio of healthy snacking food. The startup will also become a part of GCL’s Impulse division.
In March 2021, PepsiCo, Inc.'s Hilo Life, a keto-friendly snack brand, has debuted tortilla-style chips made with defatted almond flour. Nacho cheese, ranch, and spicy salsa are among the flavours. 3 grammes of net carbs, 9 grammes of protein, and 0 grammes of added sugar are included in one serving. Hilo Life is part of PepsiCo's Hive portfolio, which includes Stubborn Soda, Maker Oats, and Health Warrior, and was formed some years ago to build and grow unique and differentiated brands.
According to FDA regulations, “Calorie content claims. The terms "calorie-free," "free of calories," "no calories," "zero calories," "without calories," "trivial source of calories," "negligible source of calories," or "dietarily insignificant source of calories" may be used on the label or in the labeling of foods, provided that: The food contains less than 5 calories per reference amount customarily consumed and per labeled serving.”
Key Target Audience
Venture Capitalists and Private Equity Firms, New Entrants/Investors, Analysts and Strategic Business Planners, Zero Calorie Chips Manufacturers, Suppliers, and Distributors, Raw Material Suppliers, Government Regulatory and Research Organizations, End-Use Industries and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.