Industry Background:
Oats is a cereal grain grown to form its seeds. Oat is a gluten-free whole grain that is high in vitamins, nutrients, fiber, and antioxidants. Oats have many health benefits, according to studies. Weight reduction decreased blood sugar levels, and a lower chance of heart disease are only a few of the benefits. Due to this, there is a rise in oat-based snacks in the market to get health-conscious customers. The individuals who want to reduce weight, who are suffering from diabetes are the primary customers of the oat based snacks. Oat based snacks make individuals full and can offer instant energy. Due to this demand for oat-based snacks is increasing.This growth is primarily driven by The demand for Highly Nutritious Snack Options and Growing Demand for Vegan Snacks.
Globally, a noticeable market trend is evident The trend of Innovative Marketing on The Packaging on The Oat Based Snacks. Major Vendors, such as PepsiCo (United States), Nestle (Switzerland), ITC (India), Unilever (United Kingdom), General Mills (United States), Tyson Foods (United States), Kellogg's (United Kingdom), Abbott Laboratories (United States), Britannia Industries (India) and Nairn's Oatcakes (United States) etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years.
In Nov 2019, PepsiCo, Inc. announced that it is discontinuing the Quacker Oats beverage. In January, Quaker Oat Beverage had joined plenty of other fresh oat milk brands on the market. Original, original unsweetened, and vanilla flavours were available, with each serving containing 30 to 50 calories, less than 1 gramme of protein, and 2.5 grammes of fat.
Regulatory Insights:
According to FSSAI regulations, “A utensil or container made of the following materials or metals, when used in the preparation, packaging and storing of food shall be deemed to render it unfit for human consumption: —(a) containers which are rusty;(b) enameled containers which have become chipped and rusty;(c) copper or brass containers which are not properly tinned”
Market Drivers
- The demand for Highly Nutritious Snack Options
- Growing Demand for Vegan Snacks
Market Trend
- The trend of Innovative Marketing on The Packaging on The Oat Based Snacks
Restraints
- Oat Based Snacks Might Not Taste as Good as Other Conventional Snacks
Opportunities
Increasing Health Consciousness Among People Will Boost the Demand of Oat Based Snacks and Opportunity for Introducing Innovative Products in Oat Based Snacks Category
Challenges
Lack of Awareness About the Health Benefits of Oats and Availability of Other Healthy Alternative for Oat Based Snacks
AMA Research follow a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcase the spontaneously changing Vendors landscape impacting the growth of the market. Furthermore, our market researchers extensively analyse the products and services offered by multiple players competing to increase their market share and presence.
Customization in the Report
AMA Research features not only specific market forecasts, but also include significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints
- New Entrants into the Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
Against this Challenging Backdrop, Oat Based Snacks Study Sheds Light on
— The Oat Based Snacks Market status quo and key characteristics. To end this, Analyst at AMA organize and took survey of the Oat Based Snacks industry Vendors. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
— Where Oat Based Snacks industry is heading and what are the top priorities. Insights are drawn from financial analysis, the survey and interviews with key executives and industry experts.
— How every company in this diverse set of Vendors can best navigate the emerging competition landscape and follow a strategy that helps them position to hold value they currently claim, or capture the new addressable opportunity.