What is Rolled Fondant?
Rolled Fondant is a type of icing used to decorate the cakes and pastries. They are preferred over traditional icings because of its unique texture. It is called rolled as it is a kind of fondants are extensively rolled into extremely thin flat sheets. Its thick clay like texture, makes it easy to apply additional decorations as well as cut the cakes into perfect pieces. The rise of baking industry, increasing disposable income and change in life styles which is leading to more celebrations has also led growth of the rolled fondant market. Ready to Use Fondants product is increasing in popularity, which is accelerated with vast reach of e-commerce platforms. Geographically, North America and Asia Pacific are two biggest markets of Rolled Fondants and Bakery Products broadly.
The market study is broken down by Type (Traditional Rolled Fondants, Chocolate Based Rolled Fondants and Others) and major geographies with country level break-up.
Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Mondelez International, Inc. (United States), Arctos Creme Sp. z o.o. (Poland), Pfeifer & Langen GmbH & Co. KG (Germany), Holger Food Group Sp. z o. o (Poland), Dawn Food Products, Inc. (United States), JF Renshaw Ltd. (United Kingdom), Satin Fine Foods Inc.(United States), Koninklijke Zeelandia Group B.V. (Netherlands), Phoon Huat Pte. Ltd. (Singapore) and Wilton Brands LLC (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Shibani's Chocolatz (India), Puratos Group (Belgium) and Fat Daddio's (United States).
Segmentation Overview
AdvanceMarketAnalytics has segmented the market of Global Rolled Fondant market by Type, Application and Region.
On the basis of geography, the market of Rolled Fondant has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Ingredients , the sub-segment i.e. Sugar will boost the Rolled Fondant market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by End Use, the sub-segment i.e. Bakery will boost the Rolled Fondant market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Aggregate Type , the sub-segment i.e. Liquid will boost the Rolled Fondant market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Leaders and their expansionary development strategies
In 2020, Dr Oetker, a German Food Conglomerate has announced acquisition of Wilton Brands, which is a US based baking and cake decoration Supplier Company. The acquisition is aimed at bolstering Dr. Oetker’s position in rapidly expanding North American B=baking market.
In 2021, Satin Fine Foods Inc., owned premium rolled fondant manufacturer Satin Ice has recently announced launch of a new product, known as Tropical Formula Fondant. The new product is specifically designed to cater places which are hot and humid, the product also offers extended elasticity. This not just expands Satin Fine Foods product portfolio but also its prospect of expanding outside North America.
Market Trend
- Ready to Use Fondants are Increasing in Popularity
Market Drivers
- Increasing Bakery & Confectionaries Products
- Rising Various Celebration and Occasions
Opportunities
- Services related to Fondants such as Baking Classes have Huge Potential over Coming Years
- Baking Tools will Also Witness a Significant Rise in Demand
Restraints
- Buttercream are Emerging as Major Alternative to Fondant based Cakes
Challenges
- Innovation required to obtain a Competitive Edge over a Large Number of Players in the Market
Key Target Audience
Rolled Fondant Producer, Raw Material Suppliers, New Entrants/Investors, Venture Capitalists and Private Equity Firms, Government Regulatory and Research Organizations and End-Use Industries
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have the better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with purpose to understand companys positioning regarding market value, volume and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders etc. and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.