Global Herbal Mascara Market Overview:
Herbal cosmetics are the preparations used to enhance and improve the human appearance by having less exposure to risks of side-effects. Mascara is a beauty product that offers an appealing look for eyelashes by modifying the Length, Shape, and Darkness to the eyelashes. Herbal Mascaras are the solution if the lashes are short, thin or brittle. The booming cosmetic industry is a result of increasing fashion awareness and its importance to individuals especially females. Cosmetics are now a crucial part of presenting one own-self socially, the evolution of cosmetics as herbals has attracted huge consumer bas due to its beneficial characteristics.
As per latest study released by AMA Research, the Global Herbal Mascara market is expected to see growth rate of 6.5%Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Forecast Period | 2024-2030 |
Historical Period | 2018-2023 |
Unit | Value (USD Million) |
Customization Scope | Avail customization with purchase of this report. Add or modify country, region & or narrow down segments in the final scope subject to feasibility |
Influencing Trend:
Highly Popular Influencer Fashion and Growing Fashion Awareness Among Females
Market Growth Drivers:
Growth in Cosmetic and Fashion Industry, Increasing Disposable Income Among Females and Heavy Investments in Celebrity Endorsement
Challenges:
Rise in Price Level due to Tariffs & Taxes, Presence of Counterfeit Products and Lack of Appropriate Regulations
Restraints:
Routine Usage May Lead to Inflammation and Infection
Opportunities:
Increasing Demand for Herbal and Organic Products
Competitive Landscape:
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies.
Some of the key players profiled in the report are Ecco Bella (United States), Lotus Herbals Pvt. Ltd (India), Ulta Beauty Inc. (United States), Josie Maran Cosmetics LLC (United States), Au Naturale Cosmetics (United States), Essential Care Organics Ltd. (United Kingdom), Palladio Beauty Group (United States), Rejuva Minerals Inc. (United States), BUXOM Cosmetics (United States) and Tony & Tina Vibrational Remedies (United States). Analyst at AMA Research see United States Vendors to retain maximum share of Global Herbal Mascara market by 2030. Considering Market by Nature, the sub-segment i.e. Organic will boost the Herbal Mascara market. Considering Market by Distribution Channel, the sub-segment i.e. Offline will boost the Herbal Mascara market.
Latest Market Insights:
On 31st August, 2020 – Lotus Herbals (India-Based Herbal Cosmetic Manufacturer) Announced its Acquisition of Vedicare Ayurveda (Organic Skin-Care and Make-Up Company), under the Barnd Name SoulTree. The Acquisition is a Part of Lotus’s Expansion Strategy.
What Can be Explored with the Herbal Mascara Market Study
Gain Market Understanding
Identify Growth Opportunities
Analyze and Measure the Global Herbal Mascara Market by Identifying Investment across various Industry Verticals
Understand the Trends that will drive Future Changes in Herbal Mascara
Understand the Competitive Scenario
- Track Right Markets
- Identify the Right Verticals
Research Methodology:
The top-down and bottom-up approaches are used to estimate and validate the size of the Global Herbal Mascara market.
In order to reach an exhaustive list of functional and relevant players various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep in important geographies by players and a thorough validation test is conducted to reach most relevant players for survey in Herbal Mascara market.
In order to make priority list sorting is done based on revenue generated based on latest reporting with the help of paid databases such as Factiva, Bloomberg etc.
Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment by targeting key target audience that includes Herbal Cosmetics Manufactures, New Entrants and Investors, Herbal Cosmetics Distributors and Suppliers, Venture Capitalists, Government Bodies, Corporate Entities, Government and Private Research Organizations and Others.
This helps us to gather the data related to players revenue, operating cycle and expense, profit along with product or service growth etc.
Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that includes Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, USPTO, EPO, Annual reports, press releases etc.