Global Real Time Bidding Market

Real Time Bidding Comprehensive Study by Application (Image Banners, Video Banners, Interactive Banners), Platforms (IOS, Android, Web), Services (Supply Side Services, Demand Side Services) Players and Region - Global Market Outlook to 2026

Real Time Bidding Market by XX Submarkets | Forecast Years 2022-2027  

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  • Summary
  • Market Segments
  • Table of Content
  • List of Table & Figures
  • Players Profiled
Global Real Time Bidding Market Overview:
Real-time bidding (RTB) is a method through which online ad impressions are bought and sold through real-time auctions that occur online on websites or any other online platforms. As a user clicks on ad on his web browser, the information about the page and the information about the user is passed on to an ad exchange, which tries to auction it off to the highest price the bidder is willing to pay for the impression. After that the winning bidder’s ad is loaded to the web page almost instantly. This is the market is important for the advertiser who is aiming for the targeted ad. Some of the players profiled in the study are Facebook (United States), Google (United States), WPP plc (United Kingdom), Adobe (United States), Criteo Advertising (France), PubMatic (United States), Amazon (United States), Criteo (France), OpenX (United States) and Adform (Denmark).

On the basis of geography, the market of Real Time Bidding has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Platforms, the sub-segment i.e. IOS will boost the Real Time Bidding market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Services, the sub-segment i.e. Supply Side Services will boost the Real Time Bidding market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.

Market Growth Drivers
  • Increase in Number of various Social Media Platforms
  • Increase in Number of Internet Users Across Globe
  • Increased Efficiency of targeted Ads Due to Various Machine Learning Models

Influencing Trend
  • The Rise in RTB Video Segments
  • There Is Need to Serve Rising New Internet Users in Developing Countries

Restraints
  • Various Ad Blockers Available Online for Web Browsers
  • Different Regulations on Serving Ads in Different Regions

Opportunities
  • It Iis Harder to Track Users on Mobile or Verify Unique User ID
  • Regulations Like GDPR In Europe Make it Difficult to Track User

Challenges
  • As More and More New Social Media Platforms Look for Ads, There Is More Space for Personalised Ads
  • More Advancements in Processing Capabilities are Set to Vastly Increase Efficiency of Targets Advertisements



General Data Protection Regulation (GDPR) has a set of guidelines that need to comply if companies want to operate in Europe. Various operating side regulations are coming in like Nutrition Label in the iOS app store.
There are numerous firms operating in the domain but few have huge market shares like Google and Facebook. Competition is dependent on the platform or audience you are aiming for.

Target Audience:
New Entrants in the Advertising Space, Supply Side Bidders and Demand Side Bidders

Major Objectives Focused through this Study
• To define, describe, and forecast the Global Real Time Bidding market on the basis of product [] , application [Image Banners, Video Banners and Interactive Banners], key regions and end user
• To provide in-depth information regarding major influencing factors affecting the growth of the market (trends, drivers, restraints, opportunities, and industry-centric and regional challenges)
• To strategically analyse the micro-markets and important business segments with respect to individual growth drivers , market trends and potential, and historical contributions to the total market
• Identifying the opportunities in the market for key stakeholders and detailing the competitive landscape for market leaders
• To provide market size for various segments of the Real Time Bidding market with respect to major geographies, namely, South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico)
• To strategically profile the key players and analyzing their market shares and core competencies in the Real Time Bidding industry
• To track key developments such as product launches, expansions, agreements, partnerships, mergers & acquisitions, and R&D activities that are key factors in shaping the market

Available Customization:
Data related to EXIM [Export- Import], production & consumption by country or regional level break-up can be provided based on client request**. Additionally, the Players which are also part of the research are Smaato (United States), Yandex (Russia) and Salesforce (United States).
** Confirmation on availability of data would be informed prior purchase

While framing the research framework, major and emerging players operating in the Real Time Bidding market in various regions have been profiled, and their offerings, geographic footprints, and distribution/sales channels have been analysed through in-depth discussions. The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.

Report Objectives / Segmentation Covered

By Application
  • Image Banners
  • Video Banners
  • Interactive Banners
By Platforms
  • IOS
  • Android
  • Web

By Services
  • Supply Side Services
  • Demand Side Services

By Regions
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Taiwan
    • Australia
    • Rest of Asia-Pacific
  • Europe
    • Germany
    • France
    • Italy
    • United Kingdom
    • Netherlands
    • Rest of Europe
  • MEA
    • Middle East
    • Africa
  • North America
    • United States
    • Canada
    • Mexico
  • 1. Market Overview
    • 1.1. Introduction
    • 1.2. Scope/Objective of the Study
      • 1.2.1. Research Objective
  • 2. Executive Summary
    • 2.1. Introduction
  • 3. Market Dynamics
    • 3.1. Introduction
    • 3.2. Market Drivers
      • 3.2.1. Increase in Number of various Social Media Platforms
      • 3.2.2. Increase in Number of Internet Users Across Globe
      • 3.2.3. Increased Efficiency of targeted Ads Due to Various Machine Learning Models
    • 3.3. Market Challenges
      • 3.3.1. As More and More New Social Media Platforms Look for Ads, There Is More Space for Personalised Ads
      • 3.3.2. More Advancements in Processing Capabilities are Set to Vastly Increase Efficiency of Targets Advertisements
    • 3.4. Market Trends
      • 3.4.1. The Rise in RTB Video Segments
      • 3.4.2. There Is Need to Serve Rising New Internet Users in Developing Countries
  • 4. Market Factor Analysis
    • 4.1. Porters Five Forces
    • 4.2. Supply/Value Chain
    • 4.3. PESTEL analysis
    • 4.4. Market Entropy
    • 4.5. Patent/Trademark Analysis
  • 5. Global Real Time Bidding, by Application, Platforms, Services and Region (value and price ) (2015-2020)
    • 5.1. Introduction
    • 5.2. Global Real Time Bidding (Value)
      • 5.2.1. Global Real Time Bidding by: Application (Value)
        • 5.2.1.1. Image Banners
        • 5.2.1.2. Video Banners
        • 5.2.1.3. Interactive Banners
      • 5.2.2. Global Real Time Bidding by: Platforms (Value)
        • 5.2.2.1. IOS
        • 5.2.2.2. Android
        • 5.2.2.3. Web
      • 5.2.3. Global Real Time Bidding by: Services (Value)
        • 5.2.3.1. Supply Side Services
        • 5.2.3.2. Demand Side Services
      • 5.2.4. Global Real Time Bidding Region
        • 5.2.4.1. South America
          • 5.2.4.1.1. Brazil
          • 5.2.4.1.2. Argentina
          • 5.2.4.1.3. Rest of South America
        • 5.2.4.2. Asia Pacific
          • 5.2.4.2.1. China
          • 5.2.4.2.2. Japan
          • 5.2.4.2.3. India
          • 5.2.4.2.4. South Korea
          • 5.2.4.2.5. Taiwan
          • 5.2.4.2.6. Australia
          • 5.2.4.2.7. Rest of Asia-Pacific
        • 5.2.4.3. Europe
          • 5.2.4.3.1. Germany
          • 5.2.4.3.2. France
          • 5.2.4.3.3. Italy
          • 5.2.4.3.4. United Kingdom
          • 5.2.4.3.5. Netherlands
          • 5.2.4.3.6. Rest of Europe
        • 5.2.4.4. MEA
          • 5.2.4.4.1. Middle East
          • 5.2.4.4.2. Africa
        • 5.2.4.5. North America
          • 5.2.4.5.1. United States
          • 5.2.4.5.2. Canada
          • 5.2.4.5.3. Mexico
    • 5.3. Global Real Time Bidding (Price)
  • 6. Real Time Bidding: Manufacturers/Players Analysis
    • 6.1. Competitive Landscape
      • 6.1.1. Market Share Analysis
        • 6.1.1.1. Top 3
        • 6.1.1.2. Top 5
    • 6.2. Peer Group Analysis (2020)
    • 6.3. BCG Matrix
    • 6.4. Company Profile
      • 6.4.1. Facebook (United States)
        • 6.4.1.1. Business Overview
        • 6.4.1.2. Products/Services Offerings
        • 6.4.1.3. Financial Analysis
        • 6.4.1.4. SWOT Analysis
      • 6.4.2. Google (United States)
        • 6.4.2.1. Business Overview
        • 6.4.2.2. Products/Services Offerings
        • 6.4.2.3. Financial Analysis
        • 6.4.2.4. SWOT Analysis
      • 6.4.3. WPP plc (United Kingdom)
        • 6.4.3.1. Business Overview
        • 6.4.3.2. Products/Services Offerings
        • 6.4.3.3. Financial Analysis
        • 6.4.3.4. SWOT Analysis
      • 6.4.4. Adobe (United States)
        • 6.4.4.1. Business Overview
        • 6.4.4.2. Products/Services Offerings
        • 6.4.4.3. Financial Analysis
        • 6.4.4.4. SWOT Analysis
      • 6.4.5. Criteo Advertising (France)
        • 6.4.5.1. Business Overview
        • 6.4.5.2. Products/Services Offerings
        • 6.4.5.3. Financial Analysis
        • 6.4.5.4. SWOT Analysis
      • 6.4.6. PubMatic (United States)
        • 6.4.6.1. Business Overview
        • 6.4.6.2. Products/Services Offerings
        • 6.4.6.3. Financial Analysis
        • 6.4.6.4. SWOT Analysis
      • 6.4.7. Amazon (United States)
        • 6.4.7.1. Business Overview
        • 6.4.7.2. Products/Services Offerings
        • 6.4.7.3. Financial Analysis
        • 6.4.7.4. SWOT Analysis
      • 6.4.8. Criteo (France)
        • 6.4.8.1. Business Overview
        • 6.4.8.2. Products/Services Offerings
        • 6.4.8.3. Financial Analysis
        • 6.4.8.4. SWOT Analysis
      • 6.4.9. OpenX (United States)
        • 6.4.9.1. Business Overview
        • 6.4.9.2. Products/Services Offerings
        • 6.4.9.3. Financial Analysis
        • 6.4.9.4. SWOT Analysis
      • 6.4.10. Adform (Denmark)
        • 6.4.10.1. Business Overview
        • 6.4.10.2. Products/Services Offerings
        • 6.4.10.3. Financial Analysis
        • 6.4.10.4. SWOT Analysis
  • 7. Global Real Time Bidding Sale, by Application, Platforms, Services and Region (value and price ) (2021-2026)
    • 7.1. Introduction
    • 7.2. Global Real Time Bidding (Value)
      • 7.2.1. Global Real Time Bidding by: Application (Value)
        • 7.2.1.1. Image Banners
        • 7.2.1.2. Video Banners
        • 7.2.1.3. Interactive Banners
      • 7.2.2. Global Real Time Bidding by: Platforms (Value)
        • 7.2.2.1. IOS
        • 7.2.2.2. Android
        • 7.2.2.3. Web
      • 7.2.3. Global Real Time Bidding by: Services (Value)
        • 7.2.3.1. Supply Side Services
        • 7.2.3.2. Demand Side Services
      • 7.2.4. Global Real Time Bidding Region
        • 7.2.4.1. South America
          • 7.2.4.1.1. Brazil
          • 7.2.4.1.2. Argentina
          • 7.2.4.1.3. Rest of South America
        • 7.2.4.2. Asia Pacific
          • 7.2.4.2.1. China
          • 7.2.4.2.2. Japan
          • 7.2.4.2.3. India
          • 7.2.4.2.4. South Korea
          • 7.2.4.2.5. Taiwan
          • 7.2.4.2.6. Australia
          • 7.2.4.2.7. Rest of Asia-Pacific
        • 7.2.4.3. Europe
          • 7.2.4.3.1. Germany
          • 7.2.4.3.2. France
          • 7.2.4.3.3. Italy
          • 7.2.4.3.4. United Kingdom
          • 7.2.4.3.5. Netherlands
          • 7.2.4.3.6. Rest of Europe
        • 7.2.4.4. MEA
          • 7.2.4.4.1. Middle East
          • 7.2.4.4.2. Africa
        • 7.2.4.5. North America
          • 7.2.4.5.1. United States
          • 7.2.4.5.2. Canada
          • 7.2.4.5.3. Mexico
    • 7.3. Global Real Time Bidding (Price)
  • 8. Appendix
    • 8.1. Acronyms
  • 9. Methodology and Data Source
    • 9.1. Methodology/Research Approach
      • 9.1.1. Research Programs/Design
      • 9.1.2. Market Size Estimation
      • 9.1.3. Market Breakdown and Data Triangulation
    • 9.2. Data Source
      • 9.2.1. Secondary Sources
      • 9.2.2. Primary Sources
    • 9.3. Disclaimer
List of Tables
  • Table 1. Real Time Bidding: by Application(USD Million)
  • Table 2. Real Time Bidding Image Banners , by Region USD Million (2015-2020)
  • Table 3. Real Time Bidding Video Banners , by Region USD Million (2015-2020)
  • Table 4. Real Time Bidding Interactive Banners , by Region USD Million (2015-2020)
  • Table 5. Real Time Bidding: by Platforms(USD Million)
  • Table 6. Real Time Bidding IOS , by Region USD Million (2015-2020)
  • Table 7. Real Time Bidding Android , by Region USD Million (2015-2020)
  • Table 8. Real Time Bidding Web , by Region USD Million (2015-2020)
  • Table 9. Real Time Bidding: by Services(USD Million)
  • Table 10. Real Time Bidding Supply Side Services , by Region USD Million (2015-2020)
  • Table 11. Real Time Bidding Demand Side Services , by Region USD Million (2015-2020)
  • Table 12. South America Real Time Bidding, by Country USD Million (2015-2020)
  • Table 13. South America Real Time Bidding, by Application USD Million (2015-2020)
  • Table 14. South America Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 15. South America Real Time Bidding, by Services USD Million (2015-2020)
  • Table 16. Brazil Real Time Bidding, by Application USD Million (2015-2020)
  • Table 17. Brazil Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 18. Brazil Real Time Bidding, by Services USD Million (2015-2020)
  • Table 19. Argentina Real Time Bidding, by Application USD Million (2015-2020)
  • Table 20. Argentina Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 21. Argentina Real Time Bidding, by Services USD Million (2015-2020)
  • Table 22. Rest of South America Real Time Bidding, by Application USD Million (2015-2020)
  • Table 23. Rest of South America Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 24. Rest of South America Real Time Bidding, by Services USD Million (2015-2020)
  • Table 25. Asia Pacific Real Time Bidding, by Country USD Million (2015-2020)
  • Table 26. Asia Pacific Real Time Bidding, by Application USD Million (2015-2020)
  • Table 27. Asia Pacific Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 28. Asia Pacific Real Time Bidding, by Services USD Million (2015-2020)
  • Table 29. China Real Time Bidding, by Application USD Million (2015-2020)
  • Table 30. China Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 31. China Real Time Bidding, by Services USD Million (2015-2020)
  • Table 32. Japan Real Time Bidding, by Application USD Million (2015-2020)
  • Table 33. Japan Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 34. Japan Real Time Bidding, by Services USD Million (2015-2020)
  • Table 35. India Real Time Bidding, by Application USD Million (2015-2020)
  • Table 36. India Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 37. India Real Time Bidding, by Services USD Million (2015-2020)
  • Table 38. South Korea Real Time Bidding, by Application USD Million (2015-2020)
  • Table 39. South Korea Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 40. South Korea Real Time Bidding, by Services USD Million (2015-2020)
  • Table 41. Taiwan Real Time Bidding, by Application USD Million (2015-2020)
  • Table 42. Taiwan Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 43. Taiwan Real Time Bidding, by Services USD Million (2015-2020)
  • Table 44. Australia Real Time Bidding, by Application USD Million (2015-2020)
  • Table 45. Australia Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 46. Australia Real Time Bidding, by Services USD Million (2015-2020)
  • Table 47. Rest of Asia-Pacific Real Time Bidding, by Application USD Million (2015-2020)
  • Table 48. Rest of Asia-Pacific Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 49. Rest of Asia-Pacific Real Time Bidding, by Services USD Million (2015-2020)
  • Table 50. Europe Real Time Bidding, by Country USD Million (2015-2020)
  • Table 51. Europe Real Time Bidding, by Application USD Million (2015-2020)
  • Table 52. Europe Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 53. Europe Real Time Bidding, by Services USD Million (2015-2020)
  • Table 54. Germany Real Time Bidding, by Application USD Million (2015-2020)
  • Table 55. Germany Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 56. Germany Real Time Bidding, by Services USD Million (2015-2020)
  • Table 57. France Real Time Bidding, by Application USD Million (2015-2020)
  • Table 58. France Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 59. France Real Time Bidding, by Services USD Million (2015-2020)
  • Table 60. Italy Real Time Bidding, by Application USD Million (2015-2020)
  • Table 61. Italy Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 62. Italy Real Time Bidding, by Services USD Million (2015-2020)
  • Table 63. United Kingdom Real Time Bidding, by Application USD Million (2015-2020)
  • Table 64. United Kingdom Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 65. United Kingdom Real Time Bidding, by Services USD Million (2015-2020)
  • Table 66. Netherlands Real Time Bidding, by Application USD Million (2015-2020)
  • Table 67. Netherlands Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 68. Netherlands Real Time Bidding, by Services USD Million (2015-2020)
  • Table 69. Rest of Europe Real Time Bidding, by Application USD Million (2015-2020)
  • Table 70. Rest of Europe Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 71. Rest of Europe Real Time Bidding, by Services USD Million (2015-2020)
  • Table 72. MEA Real Time Bidding, by Country USD Million (2015-2020)
  • Table 73. MEA Real Time Bidding, by Application USD Million (2015-2020)
  • Table 74. MEA Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 75. MEA Real Time Bidding, by Services USD Million (2015-2020)
  • Table 76. Middle East Real Time Bidding, by Application USD Million (2015-2020)
  • Table 77. Middle East Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 78. Middle East Real Time Bidding, by Services USD Million (2015-2020)
  • Table 79. Africa Real Time Bidding, by Application USD Million (2015-2020)
  • Table 80. Africa Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 81. Africa Real Time Bidding, by Services USD Million (2015-2020)
  • Table 82. North America Real Time Bidding, by Country USD Million (2015-2020)
  • Table 83. North America Real Time Bidding, by Application USD Million (2015-2020)
  • Table 84. North America Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 85. North America Real Time Bidding, by Services USD Million (2015-2020)
  • Table 86. United States Real Time Bidding, by Application USD Million (2015-2020)
  • Table 87. United States Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 88. United States Real Time Bidding, by Services USD Million (2015-2020)
  • Table 89. Canada Real Time Bidding, by Application USD Million (2015-2020)
  • Table 90. Canada Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 91. Canada Real Time Bidding, by Services USD Million (2015-2020)
  • Table 92. Mexico Real Time Bidding, by Application USD Million (2015-2020)
  • Table 93. Mexico Real Time Bidding, by Platforms USD Million (2015-2020)
  • Table 94. Mexico Real Time Bidding, by Services USD Million (2015-2020)
  • Table 95. Company Basic Information, Sales Area and Its Competitors
  • Table 96. Company Basic Information, Sales Area and Its Competitors
  • Table 97. Company Basic Information, Sales Area and Its Competitors
  • Table 98. Company Basic Information, Sales Area and Its Competitors
  • Table 99. Company Basic Information, Sales Area and Its Competitors
  • Table 100. Company Basic Information, Sales Area and Its Competitors
  • Table 101. Company Basic Information, Sales Area and Its Competitors
  • Table 102. Company Basic Information, Sales Area and Its Competitors
  • Table 103. Company Basic Information, Sales Area and Its Competitors
  • Table 104. Company Basic Information, Sales Area and Its Competitors
  • Table 105. Real Time Bidding: by Application(USD Million)
  • Table 106. Real Time Bidding Image Banners , by Region USD Million (2021-2026)
  • Table 107. Real Time Bidding Video Banners , by Region USD Million (2021-2026)
  • Table 108. Real Time Bidding Interactive Banners , by Region USD Million (2021-2026)
  • Table 109. Real Time Bidding: by Platforms(USD Million)
  • Table 110. Real Time Bidding IOS , by Region USD Million (2021-2026)
  • Table 111. Real Time Bidding Android , by Region USD Million (2021-2026)
  • Table 112. Real Time Bidding Web , by Region USD Million (2021-2026)
  • Table 113. Real Time Bidding: by Services(USD Million)
  • Table 114. Real Time Bidding Supply Side Services , by Region USD Million (2021-2026)
  • Table 115. Real Time Bidding Demand Side Services , by Region USD Million (2021-2026)
  • Table 116. South America Real Time Bidding, by Country USD Million (2021-2026)
  • Table 117. South America Real Time Bidding, by Application USD Million (2021-2026)
  • Table 118. South America Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 119. South America Real Time Bidding, by Services USD Million (2021-2026)
  • Table 120. Brazil Real Time Bidding, by Application USD Million (2021-2026)
  • Table 121. Brazil Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 122. Brazil Real Time Bidding, by Services USD Million (2021-2026)
  • Table 123. Argentina Real Time Bidding, by Application USD Million (2021-2026)
  • Table 124. Argentina Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 125. Argentina Real Time Bidding, by Services USD Million (2021-2026)
  • Table 126. Rest of South America Real Time Bidding, by Application USD Million (2021-2026)
  • Table 127. Rest of South America Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 128. Rest of South America Real Time Bidding, by Services USD Million (2021-2026)
  • Table 129. Asia Pacific Real Time Bidding, by Country USD Million (2021-2026)
  • Table 130. Asia Pacific Real Time Bidding, by Application USD Million (2021-2026)
  • Table 131. Asia Pacific Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 132. Asia Pacific Real Time Bidding, by Services USD Million (2021-2026)
  • Table 133. China Real Time Bidding, by Application USD Million (2021-2026)
  • Table 134. China Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 135. China Real Time Bidding, by Services USD Million (2021-2026)
  • Table 136. Japan Real Time Bidding, by Application USD Million (2021-2026)
  • Table 137. Japan Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 138. Japan Real Time Bidding, by Services USD Million (2021-2026)
  • Table 139. India Real Time Bidding, by Application USD Million (2021-2026)
  • Table 140. India Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 141. India Real Time Bidding, by Services USD Million (2021-2026)
  • Table 142. South Korea Real Time Bidding, by Application USD Million (2021-2026)
  • Table 143. South Korea Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 144. South Korea Real Time Bidding, by Services USD Million (2021-2026)
  • Table 145. Taiwan Real Time Bidding, by Application USD Million (2021-2026)
  • Table 146. Taiwan Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 147. Taiwan Real Time Bidding, by Services USD Million (2021-2026)
  • Table 148. Australia Real Time Bidding, by Application USD Million (2021-2026)
  • Table 149. Australia Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 150. Australia Real Time Bidding, by Services USD Million (2021-2026)
  • Table 151. Rest of Asia-Pacific Real Time Bidding, by Application USD Million (2021-2026)
  • Table 152. Rest of Asia-Pacific Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 153. Rest of Asia-Pacific Real Time Bidding, by Services USD Million (2021-2026)
  • Table 154. Europe Real Time Bidding, by Country USD Million (2021-2026)
  • Table 155. Europe Real Time Bidding, by Application USD Million (2021-2026)
  • Table 156. Europe Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 157. Europe Real Time Bidding, by Services USD Million (2021-2026)
  • Table 158. Germany Real Time Bidding, by Application USD Million (2021-2026)
  • Table 159. Germany Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 160. Germany Real Time Bidding, by Services USD Million (2021-2026)
  • Table 161. France Real Time Bidding, by Application USD Million (2021-2026)
  • Table 162. France Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 163. France Real Time Bidding, by Services USD Million (2021-2026)
  • Table 164. Italy Real Time Bidding, by Application USD Million (2021-2026)
  • Table 165. Italy Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 166. Italy Real Time Bidding, by Services USD Million (2021-2026)
  • Table 167. United Kingdom Real Time Bidding, by Application USD Million (2021-2026)
  • Table 168. United Kingdom Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 169. United Kingdom Real Time Bidding, by Services USD Million (2021-2026)
  • Table 170. Netherlands Real Time Bidding, by Application USD Million (2021-2026)
  • Table 171. Netherlands Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 172. Netherlands Real Time Bidding, by Services USD Million (2021-2026)
  • Table 173. Rest of Europe Real Time Bidding, by Application USD Million (2021-2026)
  • Table 174. Rest of Europe Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 175. Rest of Europe Real Time Bidding, by Services USD Million (2021-2026)
  • Table 176. MEA Real Time Bidding, by Country USD Million (2021-2026)
  • Table 177. MEA Real Time Bidding, by Application USD Million (2021-2026)
  • Table 178. MEA Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 179. MEA Real Time Bidding, by Services USD Million (2021-2026)
  • Table 180. Middle East Real Time Bidding, by Application USD Million (2021-2026)
  • Table 181. Middle East Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 182. Middle East Real Time Bidding, by Services USD Million (2021-2026)
  • Table 183. Africa Real Time Bidding, by Application USD Million (2021-2026)
  • Table 184. Africa Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 185. Africa Real Time Bidding, by Services USD Million (2021-2026)
  • Table 186. North America Real Time Bidding, by Country USD Million (2021-2026)
  • Table 187. North America Real Time Bidding, by Application USD Million (2021-2026)
  • Table 188. North America Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 189. North America Real Time Bidding, by Services USD Million (2021-2026)
  • Table 190. United States Real Time Bidding, by Application USD Million (2021-2026)
  • Table 191. United States Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 192. United States Real Time Bidding, by Services USD Million (2021-2026)
  • Table 193. Canada Real Time Bidding, by Application USD Million (2021-2026)
  • Table 194. Canada Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 195. Canada Real Time Bidding, by Services USD Million (2021-2026)
  • Table 196. Mexico Real Time Bidding, by Application USD Million (2021-2026)
  • Table 197. Mexico Real Time Bidding, by Platforms USD Million (2021-2026)
  • Table 198. Mexico Real Time Bidding, by Services USD Million (2021-2026)
  • Table 199. Research Programs/Design for This Report
  • Table 200. Key Data Information from Secondary Sources
  • Table 201. Key Data Information from Primary Sources
List of Figures
  • Figure 1. Porters Five Forces
  • Figure 2. Supply/Value Chain
  • Figure 3. PESTEL analysis
  • Figure 4. Global Real Time Bidding: by Application USD Million (2015-2020)
  • Figure 5. Global Real Time Bidding: by Platforms USD Million (2015-2020)
  • Figure 6. Global Real Time Bidding: by Services USD Million (2015-2020)
  • Figure 7. South America Real Time Bidding Share (%), by Country
  • Figure 8. Asia Pacific Real Time Bidding Share (%), by Country
  • Figure 9. Europe Real Time Bidding Share (%), by Country
  • Figure 10. MEA Real Time Bidding Share (%), by Country
  • Figure 11. North America Real Time Bidding Share (%), by Country
  • Figure 12. Global Real Time Bidding share by Players 2020 (%)
  • Figure 13. Global Real Time Bidding share by Players (Top 3) 2020(%)
  • Figure 14. Global Real Time Bidding share by Players (Top 5) 2020(%)
  • Figure 15. BCG Matrix for key Companies
  • Figure 16. Facebook (United States) Revenue, Net Income and Gross profit
  • Figure 17. Facebook (United States) Revenue: by Geography 2020
  • Figure 18. Google (United States) Revenue, Net Income and Gross profit
  • Figure 19. Google (United States) Revenue: by Geography 2020
  • Figure 20. WPP plc (United Kingdom) Revenue, Net Income and Gross profit
  • Figure 21. WPP plc (United Kingdom) Revenue: by Geography 2020
  • Figure 22. Adobe (United States) Revenue, Net Income and Gross profit
  • Figure 23. Adobe (United States) Revenue: by Geography 2020
  • Figure 24. Criteo Advertising (France) Revenue, Net Income and Gross profit
  • Figure 25. Criteo Advertising (France) Revenue: by Geography 2020
  • Figure 26. PubMatic (United States) Revenue, Net Income and Gross profit
  • Figure 27. PubMatic (United States) Revenue: by Geography 2020
  • Figure 28. Amazon (United States) Revenue, Net Income and Gross profit
  • Figure 29. Amazon (United States) Revenue: by Geography 2020
  • Figure 30. Criteo (France) Revenue, Net Income and Gross profit
  • Figure 31. Criteo (France) Revenue: by Geography 2020
  • Figure 32. OpenX (United States) Revenue, Net Income and Gross profit
  • Figure 33. OpenX (United States) Revenue: by Geography 2020
  • Figure 34. Adform (Denmark) Revenue, Net Income and Gross profit
  • Figure 35. Adform (Denmark) Revenue: by Geography 2020
  • Figure 36. Global Real Time Bidding: by Application USD Million (2021-2026)
  • Figure 37. Global Real Time Bidding: by Platforms USD Million (2021-2026)
  • Figure 38. Global Real Time Bidding: by Services USD Million (2021-2026)
  • Figure 39. South America Real Time Bidding Share (%), by Country
  • Figure 40. Asia Pacific Real Time Bidding Share (%), by Country
  • Figure 41. Europe Real Time Bidding Share (%), by Country
  • Figure 42. MEA Real Time Bidding Share (%), by Country
  • Figure 43. North America Real Time Bidding Share (%), by Country
List of companies from research coverage that are profiled in the study
  • Facebook (United States)
  • Google (United States)
  • WPP plc (United Kingdom)
  • Adobe (United States)
  • Criteo Advertising (France)
  • PubMatic (United States)
  • Amazon (United States)
  • Criteo (France)
  • OpenX (United States)
  • Adform (Denmark)
Additional players considered in the study are as follows:
Smaato (United States) , Yandex (Russia) , Salesforce (United States)
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Key Highlights of Report


Mar 2021 206 Pages 54 Tables Base Year: 2021 Coverage: 15+ Companies; 18 Countries

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Global Real Time Bidding Market Quantitative research analysis
Global Real Time Bidding Market Qualitative Industry Analysis
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