Industry Background:
In today’s market situation the community group buying become one major trend in China's lower-tier markets, it is also known as the sinking markets. This is considered as a loose term covering all those cities smaller than the country's four first-tier metropolises Beijing, Shanghai, Guangzhou, and Shenzhen. The pandemic has enthused the growth in the community group-buying model in China because of the rapid shift towards online shopping. According to the industry experts, China’s online grocery market is predicted to reach USD ~18.86 billion by 2022, this shows the huge growth in community group buying in coming years. Many e-commerce companies in China are increasingly focus on group buying. For instance, E-commerce giant Pinduoduo built on group purchases. Through this, the company provides products at low prices.This growth is primarily driven by Increasing Number of E-Commerce Players across the Globe Majorly in China and Growing Number of Application Services from Various Sectors.
Globally, a noticeable market trend is evident Development in Online Group Buying. Major Players, such as Meituan (China), Didiglobal (China), Pinduoduo (China), Alibaba Group Holding Limited (China), Xingshen Youxuan (China), Shixianghui (China), Niwonin (China), Shihuituan (China), Songshu Pinpin (China) and Tencent (China) etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years.
Regulatory Insights:
In Dec 2020, China’s market regulator announced to enhance regulation regarding community group buying. According to this regulation, it provides a huge discount to groups of local residents in China on buying together in bulk. Through this regulation, community group-buying is heavily spread in the small cities in China.
Market Drivers
- Increasing Number of E-Commerce Players across the Globe Majorly in China
- Growing Number of Application Services from Various Sectors
Market Trend
- Development in Online Group Buying
Opportunities
Development in Online Grocery Market and Advancement in Technology Enabled Group Buying, this Drives Millions of Consumers to Access Huge Discounts from the Manufacturers to Buy on a Certain Amount
Challenges
Less Awareness Among Under Developing Regions and Development in the Social Media Platforms in Regional Areas, Such as Emergence of WeChat in China Region
AMA Research follow a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcase the spontaneously changing Players landscape impacting the growth of the market. Furthermore, our market researchers extensively analyse the products and services offered by multiple players competing to increase their market share and presence.
Customization in the Report
AMA Research features not only specific market forecasts, but also include significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints
- New Entrants into the Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
Against this Challenging Backdrop, Community Group Buying Study Sheds Light on
The Community Group Buying Market status quo and key characteristics. To end this, Analyst at AMA organize and took survey of the Community Group Buying industry Players. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
Where Community Group Buying industry is heading and what are the top priorities. Insights are drawn from financial analysis, the survey and interviews with key executives and industry experts.
How every company in this diverse set of Players can best navigate the emerging competition landscape and follow a strategy that helps them position to hold value they currently claim, or capture the new addressable opportunity.