Global Direct Selling Market

Direct Selling Comprehensive Study by Type (Single-Level Direct Sales, Host or Party-Plan Sales, Multi-Level Marketing), Application (Jewelry, Health and Wellness Products, Cosmetics & Personal care, Home Care Products, Clothing, Financial Service, Food & Beverages, Utility, Others), Sales Channel (Online, Offline) Players and Region - Global Market Outlook to 2028

Direct Selling Market by XX Submarkets | Forecast Years 2023-2028  

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  • Summary
  • Market Segments
  • Table of Content
  • List of Table & Figures
  • Players Profiled
About Direct Selling
Direct selling is a retail channel used by top global brands as well as by smaller companies to market products and services to consumers. The direct selling channel differs from wider retail in a significant way. It isn’t only about getting great products and services into consumers’ hands. It’s also an opportunity where entrepreneurial-minded can work independently to build a business with low start-up and overhead costs. Millions of Americans from every state, congressional district and community in the United States choose to become engaged in direct selling because they enjoy a company’s products or services and want to purchase them at a discount. Direct selling is unique among retail channels because of the way in which products and services are advertised to customers. Many B2B companies use direct selling to target and sell to their end customers. According to secondary it has been found that ~ 48% of companies grew year-over-year from 2018 to 2019.

AttributesDetails
Study Period2018-2028
Base Year2022
UnitValue (USD Million)


The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Analyst at AMA Research estimates that European Vendors will contribute the maximum growth to Global Direct Selling market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.

Amway (United States), Herbalife Nutrition (United States), Avon Products Inc. (United Kingdom), Vorwerk (Germany), Natura (Brazil), Coway (South Korea), Nu Skin (United States), Tupperware (United States), Oriflame (Switzerland), Ambit Energy (United States), Pola Inc. (Japan), Belcorp (Peru), PM International (Luxembourg), Jeunesse (United States), Telecom Plus (United Kingdom), USANA (United States), Yanbal (Peru), Medifast/OPTAVIA (United States), Arbonne (United States), Team National (United States) and Miki Corp. (Japan) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Scentsy (United States), Plexus Worldwide (United States), MONAT Global (United States), Faberlic (Russia), Nature’s Sunshine (United States) and Others.

Segmentation Overview
AMA Research has segmented the market of Global Direct Selling market by Type (Single-Level Direct Sales, Host or Party-Plan Sales and Multi-Level Marketing), Application (Jewelry, Health and Wellness Products, Cosmetics & Personal care, Home Care Products, Clothing, Financial Service, Food & Beverages, Utility and Others) and Region.



On the basis of geography, the market of Direct Selling has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Sales Channel, the sub-segment i.e. Online will boost the Direct Selling market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.

Influencing Trend:
Up Surging Demand due to Availability Online Distribution Channel

Market Growth Drivers:
Direct Selling Provides Additional Income Opportunities and Increasing Adoption of Internet Globally

Challenges:
Lack of Channel Regarding the Sales Channels

Restraints:
Growing Concern about the Counterfeit or Damaged Products

Opportunities:
Direct Selling Offers a Distribution Channel for Businesses with Innovative or Distinctive Products

Market Leaders and their expansionary development strategies
In November 2022, USANA Acquired Network Marketing Company Oola. Oola is an emerging direct-selling company that offers a personal development framework that helps individuals create a life of balance, growth, and purpose. and The acquisition of these emerging companies is part of USANA’s long-term growth strategy.
In December 2021, Faberlic launched U.S. Operations. Faberlic is a Europe-based direct-selling company with over 10 million customers and over 100,000 independent distributors in 44 countries. Already ranked among the top 30 direct-selling companies in the world, Faberlic is now poised to launch in the United States.


Key Target Audience
Direct Selling Service Providers, End-Use Industries, Research Firms, Government Bodies and Others

About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.

Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.

The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.

Report Objectives / Segmentation Covered

By Type
  • Single-Level Direct Sales
  • Host or Party-Plan Sales
  • Multi-Level Marketing
By Application
  • Jewelry
  • Health and Wellness Products
  • Cosmetics & Personal care
  • Home Care Products
  • Clothing
  • Financial Service
  • Food & Beverages
  • Utility
  • Others
By Sales Channel
  • Online
  • Offline

By Regions
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Taiwan
    • Australia
    • Rest of Asia-Pacific
  • Europe
    • Germany
    • France
    • Italy
    • United Kingdom
    • Netherlands
    • Rest of Europe
  • MEA
    • Middle East
    • Africa
  • North America
    • United States
    • Canada
    • Mexico
  • 1. Market Overview
    • 1.1. Introduction
    • 1.2. Scope/Objective of the Study
      • 1.2.1. Research Objective
  • 2. Executive Summary
    • 2.1. Introduction
  • 3. Market Dynamics
    • 3.1. Introduction
    • 3.2. Market Drivers
      • 3.2.1. Direct Selling Provides Additional Income Opportunities
      • 3.2.2. Increasing Adoption of Internet Globally
    • 3.3. Market Challenges
      • 3.3.1. Lack of Channel Regarding the Sales Channels
    • 3.4. Market Trends
      • 3.4.1. Up Surging Demand due to Availability Online Distribution Channel
  • 4. Market Factor Analysis
    • 4.1. Porters Five Forces
    • 4.2. Supply/Value Chain
    • 4.3. PESTEL analysis
    • 4.4. Market Entropy
    • 4.5. Patent/Trademark Analysis
  • 5. Global Direct Selling, by Type, Application, Sales Channel and Region (value and price ) (2017-2022)
    • 5.1. Introduction
    • 5.2. Global Direct Selling (Value)
      • 5.2.1. Global Direct Selling by: Type (Value)
        • 5.2.1.1. Single-Level Direct Sales
        • 5.2.1.2. Host or Party-Plan Sales
        • 5.2.1.3. Multi-Level Marketing
      • 5.2.2. Global Direct Selling by: Application (Value)
        • 5.2.2.1. Jewelry
        • 5.2.2.2. Health and Wellness Products
        • 5.2.2.3. Cosmetics & Personal care
        • 5.2.2.4. Home Care Products
        • 5.2.2.5. Clothing
        • 5.2.2.6. Financial Service
        • 5.2.2.7. Food & Beverages
        • 5.2.2.8. Utility
        • 5.2.2.9. Others
      • 5.2.3. Global Direct Selling by: Sales Channel (Value)
        • 5.2.3.1. Online
        • 5.2.3.2. Offline
      • 5.2.4. Global Direct Selling Region
        • 5.2.4.1. South America
          • 5.2.4.1.1. Brazil
          • 5.2.4.1.2. Argentina
          • 5.2.4.1.3. Rest of South America
        • 5.2.4.2. Asia Pacific
          • 5.2.4.2.1. China
          • 5.2.4.2.2. Japan
          • 5.2.4.2.3. India
          • 5.2.4.2.4. South Korea
          • 5.2.4.2.5. Taiwan
          • 5.2.4.2.6. Australia
          • 5.2.4.2.7. Rest of Asia-Pacific
        • 5.2.4.3. Europe
          • 5.2.4.3.1. Germany
          • 5.2.4.3.2. France
          • 5.2.4.3.3. Italy
          • 5.2.4.3.4. United Kingdom
          • 5.2.4.3.5. Netherlands
          • 5.2.4.3.6. Rest of Europe
        • 5.2.4.4. MEA
          • 5.2.4.4.1. Middle East
          • 5.2.4.4.2. Africa
        • 5.2.4.5. North America
          • 5.2.4.5.1. United States
          • 5.2.4.5.2. Canada
          • 5.2.4.5.3. Mexico
    • 5.3. Global Direct Selling (Price)
      • 5.3.1. Global Direct Selling by: Type (Price)
  • 6. Direct Selling: Manufacturers/Players Analysis
    • 6.1. Competitive Landscape
      • 6.1.1. Market Share Analysis
        • 6.1.1.1. Top 3
        • 6.1.1.2. Top 5
    • 6.2. Peer Group Analysis (2022)
    • 6.3. BCG Matrix
    • 6.4. Company Profile
      • 6.4.1. Amway (United States)
        • 6.4.1.1. Business Overview
        • 6.4.1.2. Products/Services Offerings
        • 6.4.1.3. Financial Analysis
        • 6.4.1.4. SWOT Analysis
      • 6.4.2. Herbalife Nutrition (United States)
        • 6.4.2.1. Business Overview
        • 6.4.2.2. Products/Services Offerings
        • 6.4.2.3. Financial Analysis
        • 6.4.2.4. SWOT Analysis
      • 6.4.3. Avon Products Inc. (United Kingdom)
        • 6.4.3.1. Business Overview
        • 6.4.3.2. Products/Services Offerings
        • 6.4.3.3. Financial Analysis
        • 6.4.3.4. SWOT Analysis
      • 6.4.4. Vorwerk (Germany)
        • 6.4.4.1. Business Overview
        • 6.4.4.2. Products/Services Offerings
        • 6.4.4.3. Financial Analysis
        • 6.4.4.4. SWOT Analysis
      • 6.4.5. Natura (Brazil)
        • 6.4.5.1. Business Overview
        • 6.4.5.2. Products/Services Offerings
        • 6.4.5.3. Financial Analysis
        • 6.4.5.4. SWOT Analysis
      • 6.4.6. Coway (South Korea)
        • 6.4.6.1. Business Overview
        • 6.4.6.2. Products/Services Offerings
        • 6.4.6.3. Financial Analysis
        • 6.4.6.4. SWOT Analysis
      • 6.4.7. Nu Skin (United States)
        • 6.4.7.1. Business Overview
        • 6.4.7.2. Products/Services Offerings
        • 6.4.7.3. Financial Analysis
        • 6.4.7.4. SWOT Analysis
      • 6.4.8. Tupperware (United States)
        • 6.4.8.1. Business Overview
        • 6.4.8.2. Products/Services Offerings
        • 6.4.8.3. Financial Analysis
        • 6.4.8.4. SWOT Analysis
      • 6.4.9. Oriflame (Switzerland)
        • 6.4.9.1. Business Overview
        • 6.4.9.2. Products/Services Offerings
        • 6.4.9.3. Financial Analysis
        • 6.4.9.4. SWOT Analysis
      • 6.4.10. Ambit Energy (United States)
        • 6.4.10.1. Business Overview
        • 6.4.10.2. Products/Services Offerings
        • 6.4.10.3. Financial Analysis
        • 6.4.10.4. SWOT Analysis
      • 6.4.11. Pola Inc. (Japan)
        • 6.4.11.1. Business Overview
        • 6.4.11.2. Products/Services Offerings
        • 6.4.11.3. Financial Analysis
        • 6.4.11.4. SWOT Analysis
      • 6.4.12. Belcorp (Peru)
        • 6.4.12.1. Business Overview
        • 6.4.12.2. Products/Services Offerings
        • 6.4.12.3. Financial Analysis
        • 6.4.12.4. SWOT Analysis
      • 6.4.13. PM International (Luxembourg)
        • 6.4.13.1. Business Overview
        • 6.4.13.2. Products/Services Offerings
        • 6.4.13.3. Financial Analysis
        • 6.4.13.4. SWOT Analysis
      • 6.4.14. Jeunesse (United States)
        • 6.4.14.1. Business Overview
        • 6.4.14.2. Products/Services Offerings
        • 6.4.14.3. Financial Analysis
        • 6.4.14.4. SWOT Analysis
      • 6.4.15. Telecom Plus (United Kingdom)
        • 6.4.15.1. Business Overview
        • 6.4.15.2. Products/Services Offerings
        • 6.4.15.3. Financial Analysis
        • 6.4.15.4. SWOT Analysis
      • 6.4.16. USANA (United States)
        • 6.4.16.1. Business Overview
        • 6.4.16.2. Products/Services Offerings
        • 6.4.16.3. Financial Analysis
        • 6.4.16.4. SWOT Analysis
      • 6.4.17. Yanbal (Peru)
        • 6.4.17.1. Business Overview
        • 6.4.17.2. Products/Services Offerings
        • 6.4.17.3. Financial Analysis
        • 6.4.17.4. SWOT Analysis
      • 6.4.18. Medifast/OPTAVIA (United States)
        • 6.4.18.1. Business Overview
        • 6.4.18.2. Products/Services Offerings
        • 6.4.18.3. Financial Analysis
        • 6.4.18.4. SWOT Analysis
      • 6.4.19. Arbonne (United States)
        • 6.4.19.1. Business Overview
        • 6.4.19.2. Products/Services Offerings
        • 6.4.19.3. Financial Analysis
        • 6.4.19.4. SWOT Analysis
      • 6.4.20. Team National (United States)
        • 6.4.20.1. Business Overview
        • 6.4.20.2. Products/Services Offerings
        • 6.4.20.3. Financial Analysis
        • 6.4.20.4. SWOT Analysis
      • 6.4.21. Miki Corp. (Japan)
        • 6.4.21.1. Business Overview
        • 6.4.21.2. Products/Services Offerings
        • 6.4.21.3. Financial Analysis
        • 6.4.21.4. SWOT Analysis
  • 7. Global Direct Selling Sale, by Type, Application, Sales Channel and Region (value and price ) (2023-2028)
    • 7.1. Introduction
    • 7.2. Global Direct Selling (Value)
      • 7.2.1. Global Direct Selling by: Type (Value)
        • 7.2.1.1. Single-Level Direct Sales
        • 7.2.1.2. Host or Party-Plan Sales
        • 7.2.1.3. Multi-Level Marketing
      • 7.2.2. Global Direct Selling by: Application (Value)
        • 7.2.2.1. Jewelry
        • 7.2.2.2. Health and Wellness Products
        • 7.2.2.3. Cosmetics & Personal care
        • 7.2.2.4. Home Care Products
        • 7.2.2.5. Clothing
        • 7.2.2.6. Financial Service
        • 7.2.2.7. Food & Beverages
        • 7.2.2.8. Utility
        • 7.2.2.9. Others
      • 7.2.3. Global Direct Selling by: Sales Channel (Value)
        • 7.2.3.1. Online
        • 7.2.3.2. Offline
      • 7.2.4. Global Direct Selling Region
        • 7.2.4.1. South America
          • 7.2.4.1.1. Brazil
          • 7.2.4.1.2. Argentina
          • 7.2.4.1.3. Rest of South America
        • 7.2.4.2. Asia Pacific
          • 7.2.4.2.1. China
          • 7.2.4.2.2. Japan
          • 7.2.4.2.3. India
          • 7.2.4.2.4. South Korea
          • 7.2.4.2.5. Taiwan
          • 7.2.4.2.6. Australia
          • 7.2.4.2.7. Rest of Asia-Pacific
        • 7.2.4.3. Europe
          • 7.2.4.3.1. Germany
          • 7.2.4.3.2. France
          • 7.2.4.3.3. Italy
          • 7.2.4.3.4. United Kingdom
          • 7.2.4.3.5. Netherlands
          • 7.2.4.3.6. Rest of Europe
        • 7.2.4.4. MEA
          • 7.2.4.4.1. Middle East
          • 7.2.4.4.2. Africa
        • 7.2.4.5. North America
          • 7.2.4.5.1. United States
          • 7.2.4.5.2. Canada
          • 7.2.4.5.3. Mexico
    • 7.3. Global Direct Selling (Price)
      • 7.3.1. Global Direct Selling by: Type (Price)
  • 8. Appendix
    • 8.1. Acronyms
  • 9. Methodology and Data Source
    • 9.1. Methodology/Research Approach
      • 9.1.1. Research Programs/Design
      • 9.1.2. Market Size Estimation
      • 9.1.3. Market Breakdown and Data Triangulation
    • 9.2. Data Source
      • 9.2.1. Secondary Sources
      • 9.2.2. Primary Sources
    • 9.3. Disclaimer
List of Tables
  • Table 1. Direct Selling: by Type(USD Million)
  • Table 2. Direct Selling Single-Level Direct Sales , by Region USD Million (2017-2022)
  • Table 3. Direct Selling Host or Party-Plan Sales , by Region USD Million (2017-2022)
  • Table 4. Direct Selling Multi-Level Marketing , by Region USD Million (2017-2022)
  • Table 5. Direct Selling: by Application(USD Million)
  • Table 6. Direct Selling Jewelry , by Region USD Million (2017-2022)
  • Table 7. Direct Selling Health and Wellness Products , by Region USD Million (2017-2022)
  • Table 8. Direct Selling Cosmetics & Personal care , by Region USD Million (2017-2022)
  • Table 9. Direct Selling Home Care Products , by Region USD Million (2017-2022)
  • Table 10. Direct Selling Clothing , by Region USD Million (2017-2022)
  • Table 11. Direct Selling Financial Service , by Region USD Million (2017-2022)
  • Table 12. Direct Selling Food & Beverages , by Region USD Million (2017-2022)
  • Table 13. Direct Selling Utility , by Region USD Million (2017-2022)
  • Table 14. Direct Selling Others , by Region USD Million (2017-2022)
  • Table 15. Direct Selling: by Sales Channel(USD Million)
  • Table 16. Direct Selling Online , by Region USD Million (2017-2022)
  • Table 17. Direct Selling Offline , by Region USD Million (2017-2022)
  • Table 18. South America Direct Selling, by Country USD Million (2017-2022)
  • Table 19. South America Direct Selling, by Type USD Million (2017-2022)
  • Table 20. South America Direct Selling, by Application USD Million (2017-2022)
  • Table 21. South America Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 22. Brazil Direct Selling, by Type USD Million (2017-2022)
  • Table 23. Brazil Direct Selling, by Application USD Million (2017-2022)
  • Table 24. Brazil Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 25. Argentina Direct Selling, by Type USD Million (2017-2022)
  • Table 26. Argentina Direct Selling, by Application USD Million (2017-2022)
  • Table 27. Argentina Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 28. Rest of South America Direct Selling, by Type USD Million (2017-2022)
  • Table 29. Rest of South America Direct Selling, by Application USD Million (2017-2022)
  • Table 30. Rest of South America Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 31. Asia Pacific Direct Selling, by Country USD Million (2017-2022)
  • Table 32. Asia Pacific Direct Selling, by Type USD Million (2017-2022)
  • Table 33. Asia Pacific Direct Selling, by Application USD Million (2017-2022)
  • Table 34. Asia Pacific Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 35. China Direct Selling, by Type USD Million (2017-2022)
  • Table 36. China Direct Selling, by Application USD Million (2017-2022)
  • Table 37. China Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 38. Japan Direct Selling, by Type USD Million (2017-2022)
  • Table 39. Japan Direct Selling, by Application USD Million (2017-2022)
  • Table 40. Japan Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 41. India Direct Selling, by Type USD Million (2017-2022)
  • Table 42. India Direct Selling, by Application USD Million (2017-2022)
  • Table 43. India Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 44. South Korea Direct Selling, by Type USD Million (2017-2022)
  • Table 45. South Korea Direct Selling, by Application USD Million (2017-2022)
  • Table 46. South Korea Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 47. Taiwan Direct Selling, by Type USD Million (2017-2022)
  • Table 48. Taiwan Direct Selling, by Application USD Million (2017-2022)
  • Table 49. Taiwan Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 50. Australia Direct Selling, by Type USD Million (2017-2022)
  • Table 51. Australia Direct Selling, by Application USD Million (2017-2022)
  • Table 52. Australia Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 53. Rest of Asia-Pacific Direct Selling, by Type USD Million (2017-2022)
  • Table 54. Rest of Asia-Pacific Direct Selling, by Application USD Million (2017-2022)
  • Table 55. Rest of Asia-Pacific Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 56. Europe Direct Selling, by Country USD Million (2017-2022)
  • Table 57. Europe Direct Selling, by Type USD Million (2017-2022)
  • Table 58. Europe Direct Selling, by Application USD Million (2017-2022)
  • Table 59. Europe Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 60. Germany Direct Selling, by Type USD Million (2017-2022)
  • Table 61. Germany Direct Selling, by Application USD Million (2017-2022)
  • Table 62. Germany Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 63. France Direct Selling, by Type USD Million (2017-2022)
  • Table 64. France Direct Selling, by Application USD Million (2017-2022)
  • Table 65. France Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 66. Italy Direct Selling, by Type USD Million (2017-2022)
  • Table 67. Italy Direct Selling, by Application USD Million (2017-2022)
  • Table 68. Italy Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 69. United Kingdom Direct Selling, by Type USD Million (2017-2022)
  • Table 70. United Kingdom Direct Selling, by Application USD Million (2017-2022)
  • Table 71. United Kingdom Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 72. Netherlands Direct Selling, by Type USD Million (2017-2022)
  • Table 73. Netherlands Direct Selling, by Application USD Million (2017-2022)
  • Table 74. Netherlands Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 75. Rest of Europe Direct Selling, by Type USD Million (2017-2022)
  • Table 76. Rest of Europe Direct Selling, by Application USD Million (2017-2022)
  • Table 77. Rest of Europe Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 78. MEA Direct Selling, by Country USD Million (2017-2022)
  • Table 79. MEA Direct Selling, by Type USD Million (2017-2022)
  • Table 80. MEA Direct Selling, by Application USD Million (2017-2022)
  • Table 81. MEA Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 82. Middle East Direct Selling, by Type USD Million (2017-2022)
  • Table 83. Middle East Direct Selling, by Application USD Million (2017-2022)
  • Table 84. Middle East Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 85. Africa Direct Selling, by Type USD Million (2017-2022)
  • Table 86. Africa Direct Selling, by Application USD Million (2017-2022)
  • Table 87. Africa Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 88. North America Direct Selling, by Country USD Million (2017-2022)
  • Table 89. North America Direct Selling, by Type USD Million (2017-2022)
  • Table 90. North America Direct Selling, by Application USD Million (2017-2022)
  • Table 91. North America Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 92. United States Direct Selling, by Type USD Million (2017-2022)
  • Table 93. United States Direct Selling, by Application USD Million (2017-2022)
  • Table 94. United States Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 95. Canada Direct Selling, by Type USD Million (2017-2022)
  • Table 96. Canada Direct Selling, by Application USD Million (2017-2022)
  • Table 97. Canada Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 98. Mexico Direct Selling, by Type USD Million (2017-2022)
  • Table 99. Mexico Direct Selling, by Application USD Million (2017-2022)
  • Table 100. Mexico Direct Selling, by Sales Channel USD Million (2017-2022)
  • Table 101. Direct Selling: by Type(USD/Units)
  • Table 102. Company Basic Information, Sales Area and Its Competitors
  • Table 103. Company Basic Information, Sales Area and Its Competitors
  • Table 104. Company Basic Information, Sales Area and Its Competitors
  • Table 105. Company Basic Information, Sales Area and Its Competitors
  • Table 106. Company Basic Information, Sales Area and Its Competitors
  • Table 107. Company Basic Information, Sales Area and Its Competitors
  • Table 108. Company Basic Information, Sales Area and Its Competitors
  • Table 109. Company Basic Information, Sales Area and Its Competitors
  • Table 110. Company Basic Information, Sales Area and Its Competitors
  • Table 111. Company Basic Information, Sales Area and Its Competitors
  • Table 112. Company Basic Information, Sales Area and Its Competitors
  • Table 113. Company Basic Information, Sales Area and Its Competitors
  • Table 114. Company Basic Information, Sales Area and Its Competitors
  • Table 115. Company Basic Information, Sales Area and Its Competitors
  • Table 116. Company Basic Information, Sales Area and Its Competitors
  • Table 117. Company Basic Information, Sales Area and Its Competitors
  • Table 118. Company Basic Information, Sales Area and Its Competitors
  • Table 119. Company Basic Information, Sales Area and Its Competitors
  • Table 120. Company Basic Information, Sales Area and Its Competitors
  • Table 121. Company Basic Information, Sales Area and Its Competitors
  • Table 122. Company Basic Information, Sales Area and Its Competitors
  • Table 123. Direct Selling: by Type(USD Million)
  • Table 124. Direct Selling Single-Level Direct Sales , by Region USD Million (2023-2028)
  • Table 125. Direct Selling Host or Party-Plan Sales , by Region USD Million (2023-2028)
  • Table 126. Direct Selling Multi-Level Marketing , by Region USD Million (2023-2028)
  • Table 127. Direct Selling: by Application(USD Million)
  • Table 128. Direct Selling Jewelry , by Region USD Million (2023-2028)
  • Table 129. Direct Selling Health and Wellness Products , by Region USD Million (2023-2028)
  • Table 130. Direct Selling Cosmetics & Personal care , by Region USD Million (2023-2028)
  • Table 131. Direct Selling Home Care Products , by Region USD Million (2023-2028)
  • Table 132. Direct Selling Clothing , by Region USD Million (2023-2028)
  • Table 133. Direct Selling Financial Service , by Region USD Million (2023-2028)
  • Table 134. Direct Selling Food & Beverages , by Region USD Million (2023-2028)
  • Table 135. Direct Selling Utility , by Region USD Million (2023-2028)
  • Table 136. Direct Selling Others , by Region USD Million (2023-2028)
  • Table 137. Direct Selling: by Sales Channel(USD Million)
  • Table 138. Direct Selling Online , by Region USD Million (2023-2028)
  • Table 139. Direct Selling Offline , by Region USD Million (2023-2028)
  • Table 140. South America Direct Selling, by Country USD Million (2023-2028)
  • Table 141. South America Direct Selling, by Type USD Million (2023-2028)
  • Table 142. South America Direct Selling, by Application USD Million (2023-2028)
  • Table 143. South America Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 144. Brazil Direct Selling, by Type USD Million (2023-2028)
  • Table 145. Brazil Direct Selling, by Application USD Million (2023-2028)
  • Table 146. Brazil Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 147. Argentina Direct Selling, by Type USD Million (2023-2028)
  • Table 148. Argentina Direct Selling, by Application USD Million (2023-2028)
  • Table 149. Argentina Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 150. Rest of South America Direct Selling, by Type USD Million (2023-2028)
  • Table 151. Rest of South America Direct Selling, by Application USD Million (2023-2028)
  • Table 152. Rest of South America Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 153. Asia Pacific Direct Selling, by Country USD Million (2023-2028)
  • Table 154. Asia Pacific Direct Selling, by Type USD Million (2023-2028)
  • Table 155. Asia Pacific Direct Selling, by Application USD Million (2023-2028)
  • Table 156. Asia Pacific Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 157. China Direct Selling, by Type USD Million (2023-2028)
  • Table 158. China Direct Selling, by Application USD Million (2023-2028)
  • Table 159. China Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 160. Japan Direct Selling, by Type USD Million (2023-2028)
  • Table 161. Japan Direct Selling, by Application USD Million (2023-2028)
  • Table 162. Japan Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 163. India Direct Selling, by Type USD Million (2023-2028)
  • Table 164. India Direct Selling, by Application USD Million (2023-2028)
  • Table 165. India Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 166. South Korea Direct Selling, by Type USD Million (2023-2028)
  • Table 167. South Korea Direct Selling, by Application USD Million (2023-2028)
  • Table 168. South Korea Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 169. Taiwan Direct Selling, by Type USD Million (2023-2028)
  • Table 170. Taiwan Direct Selling, by Application USD Million (2023-2028)
  • Table 171. Taiwan Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 172. Australia Direct Selling, by Type USD Million (2023-2028)
  • Table 173. Australia Direct Selling, by Application USD Million (2023-2028)
  • Table 174. Australia Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 175. Rest of Asia-Pacific Direct Selling, by Type USD Million (2023-2028)
  • Table 176. Rest of Asia-Pacific Direct Selling, by Application USD Million (2023-2028)
  • Table 177. Rest of Asia-Pacific Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 178. Europe Direct Selling, by Country USD Million (2023-2028)
  • Table 179. Europe Direct Selling, by Type USD Million (2023-2028)
  • Table 180. Europe Direct Selling, by Application USD Million (2023-2028)
  • Table 181. Europe Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 182. Germany Direct Selling, by Type USD Million (2023-2028)
  • Table 183. Germany Direct Selling, by Application USD Million (2023-2028)
  • Table 184. Germany Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 185. France Direct Selling, by Type USD Million (2023-2028)
  • Table 186. France Direct Selling, by Application USD Million (2023-2028)
  • Table 187. France Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 188. Italy Direct Selling, by Type USD Million (2023-2028)
  • Table 189. Italy Direct Selling, by Application USD Million (2023-2028)
  • Table 190. Italy Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 191. United Kingdom Direct Selling, by Type USD Million (2023-2028)
  • Table 192. United Kingdom Direct Selling, by Application USD Million (2023-2028)
  • Table 193. United Kingdom Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 194. Netherlands Direct Selling, by Type USD Million (2023-2028)
  • Table 195. Netherlands Direct Selling, by Application USD Million (2023-2028)
  • Table 196. Netherlands Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 197. Rest of Europe Direct Selling, by Type USD Million (2023-2028)
  • Table 198. Rest of Europe Direct Selling, by Application USD Million (2023-2028)
  • Table 199. Rest of Europe Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 200. MEA Direct Selling, by Country USD Million (2023-2028)
  • Table 201. MEA Direct Selling, by Type USD Million (2023-2028)
  • Table 202. MEA Direct Selling, by Application USD Million (2023-2028)
  • Table 203. MEA Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 204. Middle East Direct Selling, by Type USD Million (2023-2028)
  • Table 205. Middle East Direct Selling, by Application USD Million (2023-2028)
  • Table 206. Middle East Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 207. Africa Direct Selling, by Type USD Million (2023-2028)
  • Table 208. Africa Direct Selling, by Application USD Million (2023-2028)
  • Table 209. Africa Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 210. North America Direct Selling, by Country USD Million (2023-2028)
  • Table 211. North America Direct Selling, by Type USD Million (2023-2028)
  • Table 212. North America Direct Selling, by Application USD Million (2023-2028)
  • Table 213. North America Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 214. United States Direct Selling, by Type USD Million (2023-2028)
  • Table 215. United States Direct Selling, by Application USD Million (2023-2028)
  • Table 216. United States Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 217. Canada Direct Selling, by Type USD Million (2023-2028)
  • Table 218. Canada Direct Selling, by Application USD Million (2023-2028)
  • Table 219. Canada Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 220. Mexico Direct Selling, by Type USD Million (2023-2028)
  • Table 221. Mexico Direct Selling, by Application USD Million (2023-2028)
  • Table 222. Mexico Direct Selling, by Sales Channel USD Million (2023-2028)
  • Table 223. Direct Selling: by Type(USD/Units)
  • Table 224. Research Programs/Design for This Report
  • Table 225. Key Data Information from Secondary Sources
  • Table 226. Key Data Information from Primary Sources
List of Figures
  • Figure 1. Porters Five Forces
  • Figure 2. Supply/Value Chain
  • Figure 3. PESTEL analysis
  • Figure 4. Global Direct Selling: by Type USD Million (2017-2022)
  • Figure 5. Global Direct Selling: by Application USD Million (2017-2022)
  • Figure 6. Global Direct Selling: by Sales Channel USD Million (2017-2022)
  • Figure 7. South America Direct Selling Share (%), by Country
  • Figure 8. Asia Pacific Direct Selling Share (%), by Country
  • Figure 9. Europe Direct Selling Share (%), by Country
  • Figure 10. MEA Direct Selling Share (%), by Country
  • Figure 11. North America Direct Selling Share (%), by Country
  • Figure 12. Global Direct Selling: by Type USD/Units (2017-2022)
  • Figure 13. Global Direct Selling share by Players 2022 (%)
  • Figure 14. Global Direct Selling share by Players (Top 3) 2022(%)
  • Figure 15. Global Direct Selling share by Players (Top 5) 2022(%)
  • Figure 16. BCG Matrix for key Companies
  • Figure 17. Amway (United States) Revenue, Net Income and Gross profit
  • Figure 18. Amway (United States) Revenue: by Geography 2022
  • Figure 19. Herbalife Nutrition (United States) Revenue, Net Income and Gross profit
  • Figure 20. Herbalife Nutrition (United States) Revenue: by Geography 2022
  • Figure 21. Avon Products Inc. (United Kingdom) Revenue, Net Income and Gross profit
  • Figure 22. Avon Products Inc. (United Kingdom) Revenue: by Geography 2022
  • Figure 23. Vorwerk (Germany) Revenue, Net Income and Gross profit
  • Figure 24. Vorwerk (Germany) Revenue: by Geography 2022
  • Figure 25. Natura (Brazil) Revenue, Net Income and Gross profit
  • Figure 26. Natura (Brazil) Revenue: by Geography 2022
  • Figure 27. Coway (South Korea) Revenue, Net Income and Gross profit
  • Figure 28. Coway (South Korea) Revenue: by Geography 2022
  • Figure 29. Nu Skin (United States) Revenue, Net Income and Gross profit
  • Figure 30. Nu Skin (United States) Revenue: by Geography 2022
  • Figure 31. Tupperware (United States) Revenue, Net Income and Gross profit
  • Figure 32. Tupperware (United States) Revenue: by Geography 2022
  • Figure 33. Oriflame (Switzerland) Revenue, Net Income and Gross profit
  • Figure 34. Oriflame (Switzerland) Revenue: by Geography 2022
  • Figure 35. Ambit Energy (United States) Revenue, Net Income and Gross profit
  • Figure 36. Ambit Energy (United States) Revenue: by Geography 2022
  • Figure 37. Pola Inc. (Japan) Revenue, Net Income and Gross profit
  • Figure 38. Pola Inc. (Japan) Revenue: by Geography 2022
  • Figure 39. Belcorp (Peru) Revenue, Net Income and Gross profit
  • Figure 40. Belcorp (Peru) Revenue: by Geography 2022
  • Figure 41. PM International (Luxembourg) Revenue, Net Income and Gross profit
  • Figure 42. PM International (Luxembourg) Revenue: by Geography 2022
  • Figure 43. Jeunesse (United States) Revenue, Net Income and Gross profit
  • Figure 44. Jeunesse (United States) Revenue: by Geography 2022
  • Figure 45. Telecom Plus (United Kingdom) Revenue, Net Income and Gross profit
  • Figure 46. Telecom Plus (United Kingdom) Revenue: by Geography 2022
  • Figure 47. USANA (United States) Revenue, Net Income and Gross profit
  • Figure 48. USANA (United States) Revenue: by Geography 2022
  • Figure 49. Yanbal (Peru) Revenue, Net Income and Gross profit
  • Figure 50. Yanbal (Peru) Revenue: by Geography 2022
  • Figure 51. Medifast/OPTAVIA (United States) Revenue, Net Income and Gross profit
  • Figure 52. Medifast/OPTAVIA (United States) Revenue: by Geography 2022
  • Figure 53. Arbonne (United States) Revenue, Net Income and Gross profit
  • Figure 54. Arbonne (United States) Revenue: by Geography 2022
  • Figure 55. Team National (United States) Revenue, Net Income and Gross profit
  • Figure 56. Team National (United States) Revenue: by Geography 2022
  • Figure 57. Miki Corp. (Japan) Revenue, Net Income and Gross profit
  • Figure 58. Miki Corp. (Japan) Revenue: by Geography 2022
  • Figure 59. Global Direct Selling: by Type USD Million (2023-2028)
  • Figure 60. Global Direct Selling: by Application USD Million (2023-2028)
  • Figure 61. Global Direct Selling: by Sales Channel USD Million (2023-2028)
  • Figure 62. South America Direct Selling Share (%), by Country
  • Figure 63. Asia Pacific Direct Selling Share (%), by Country
  • Figure 64. Europe Direct Selling Share (%), by Country
  • Figure 65. MEA Direct Selling Share (%), by Country
  • Figure 66. North America Direct Selling Share (%), by Country
  • Figure 67. Global Direct Selling: by Type USD/Units (2023-2028)
List of companies from research coverage that are profiled in the study
  • Amway (United States)
  • Herbalife Nutrition (United States)
  • Avon Products Inc. (United Kingdom)
  • Vorwerk (Germany)
  • Natura (Brazil)
  • Coway (South Korea)
  • Nu Skin (United States)
  • Tupperware (United States)
  • Oriflame (Switzerland)
  • Ambit Energy (United States)
  • Pola Inc. (Japan)
  • Belcorp (Peru)
  • PM International (Luxembourg)
  • Jeunesse (United States)
  • Telecom Plus (United Kingdom)
  • USANA (United States)
  • Yanbal (Peru)
  • Medifast/OPTAVIA (United States)
  • Arbonne (United States)
  • Team National (United States)
  • Miki Corp. (Japan)
Additional players considered in the study are as follows:
Scentsy (United States) , Plexus Worldwide (United States) , MONAT Global (United States) , Faberlic (Russia) , Nature’s Sunshine (United States) , Others
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Apr 2023 212 Pages 94 Tables Base Year: 2022 Coverage: 15+ Companies; 18 Countries

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Global Direct Selling Market Quantitative research analysis
Global Direct Selling Market Qualitative Industry Analysis
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Frequently Asked Questions (FAQ):

The standard version of the report profiles players such as Amway (United States), Herbalife Nutrition (United States), Avon Products Inc. (United Kingdom), Vorwerk (Germany), Natura (Brazil), Coway (South Korea), Nu Skin (United States), Tupperware (United States), Oriflame (Switzerland), Ambit Energy (United States), Pola Inc. (Japan), Belcorp (Peru), PM International (Luxembourg), Jeunesse (United States), Telecom Plus (United Kingdom), USANA (United States), Yanbal (Peru), Medifast/OPTAVIA (United States), Arbonne (United States), Team National (United States) and Miki Corp. (Japan) etc.
The Study can be customized subject to feasibility and data availability. Please connect with our sales representative for further information.
"Up Surging Demand due to Availability Online Distribution Channel" is seen as one of major influencing trends for Direct Selling Market during projected period 2022-2028.
The Direct Selling market study includes a random mix of players, including both market leaders and some top growing emerging players. Connect with our sales executive to get a complete company list in our research coverage.

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