About Cherry Juice
Cherry juice is made from various types of cherries found in different regions of the world. The cherry juice can be available in the sweet and sour taste which can be used in the bakery, beverages, jams & jellies, cakes, ice creams, etc. These can be availed in the supermarket, convenience stores, online stores, and other channels. This fruit provides a higher amount of anthocyanins and it also delivers the anti-inflammatory process in the body.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Manufacturers can focus on using cherries that are grown in specific regions known for their superior quality or organic farming practices. This can help position their cherry juice as a premium product. Also developing unique flavor profiles and taste experiences can set a brand apart. Apart from this, players explore new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Traverse Bay Farms (United States), CHERRiSH (United States), Cherribundi (United States), Patience Fruit & Co. (Canada), Rainier Fruit Co. (United States), Shoreline Fruit, LLC (United States), Royal Ridge Fruit (United States), Hood River Cherry Company (United States) and Lemon Concentrate (Spain) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Cherry Juice market by Type (Sweet Cherry Juice and Sour Cherry Juice), Application (Bakery, Direct Consumption, Alcoholic Beverages, Jams & Jellies, Dairy Beverages and Other) and Region.
On the basis of geography, the market of Cherry Juice has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Nature, the sub-segment i.e. Organic will boost the Cherry Juice market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Cherry, the sub-segment i.e. Tart Cherry will boost the Cherry Juice market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution Channel, the sub-segment i.e. Supermarket will boost the Cherry Juice market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Availability of Cherry Juice with Various Blended Flavors in Different Brands
Market Growth Drivers:
Increasing Health Consciousness Among People and Demand for the Healthy Nutrients And Vitamin Rich Organic Fruit Juices
Challenges:
Stringent Regulatory Standard on the Cherry Juice and New Entrants in the Market with Low-Quality Cherry Juice
Restraints:
Side Effects and Allergy-Related Problems with Cherry Juice
Opportunities:
Growing Availability of Cherry Juice in Online Channels and Increasing Marketing and Promotional Activities of Cherry Juice
Market Leaders and their expansionary development strategies
On 10th August 2020, Traverse Bay Farms / Fruit Advantage announced no increase in price for its Michigan-Grown, Montmorency tart cherry juice concentrate and cherry capsules. Due to the short cherry crop yield in 2020, there is a shortage is available cherries for cherry-based products. As prices have increased as much as 25% for other cherry juice and cherry juice concentrate products, Traverse Bay Farms has announced the company will not increase the price for the Fruit Advantage Montmorency Tart Cherry Juice concentrate and the Fruit Advantage tart cherry.
On 6th February 2020, CHERRiSH Announces Five NBA and MLB Athletes as Brand Ambassadors. In a major endorsement move that signals both product efficacy and brand momentum, multiple athletes including CJ McCollum (Portland Trail Blazers), Zach LaVine (Chicago Bulls), LaMarcus Aldridge (San Antonio Spurs), George Springer (Houston Astros), and Brett Gardner (NY Yankees) have inked Champion ambassador partnerships with CHERRiSH Your Health. CHERRiSH has created the only 100% cherry juice to combine the proven, powerful health benefits of Montmorency tart and sweet Bing cherries, with no added sugar.
In the United States, the Food and Drug Administration (FDA) is the regulatory authority that sets standards and regulations for the production and labeling of cherry juice. They ensure that cherry juice manufacturers comply with safety standards and accurately label their products.
Key Target Audience
Cherry Juice Producers and Manufacturers, Cherry Juice International Traders, Cherry Juice Distributors and Suppliers, Research and Development Institutes, Potential Investors, Regulatory Bodies and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.