About Rice Bran Oil
Rice bran oil is an edible oil extracted from the outer brown layer of rice with a mild flavor and neutral taste used in food, cosmetics, and pharmaceutical industry. Globally, it is promoted as the finest product with antioxidant properties good for health. The growing health-conscious population is increasing the demand for this market with the exceptional promotion of manufacturers.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
CAGR | 6.04% |
The companies are now exploring the market by adopting mergers & acquisitions, expansions, investments, new developments in existing products and collaborations as their preferred strategies. The players are also exploring new geographies and industries through expansions and acquisitions so as to avail a competitive advantage through combined synergies. Analyst at AMA Research estimates that Global Vendors will contribute the maximum growth to Global Rice Bran Oil market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
A.P. Refineries Pvt. Ltd. (Asian), Sethia Oils Ltd.(India), Oryza Oil & Fat Chemical (Japan), Tsuno Rice Fine Chemicals (Japan), King Rice Oil Group (Thailand), Harwin Agro Enterprises (Asian), Vaighai Agro Products Ltd (Asian), BCL Industries & Infrastructure (Asian) and Wilmar International (Singapore) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are 3F Industries (Asian), Ricela Health Foods Ltd.(Asian), Wanyuan Food & Oil Co. (China), Mexiterra, LLC (United States) and Cargill Inc. (United States).
Segmentation Overview
AMA Research has segmented the market of Global Rice Bran Oil market by Type (Extraction and Squeezing), Application (Industrial and Edible) and Region.
On the basis of geography, the market of Rice Bran Oil has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by End Use Industry, the sub-segment i.e. Food and Beverages will boost the Rice Bran Oil market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution Channels, the sub-segment i.e. Offline Retail will boost the Rice Bran Oil market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Aggressive Promotion of Manufacturers is Growing Rice Bran Oil Market and Increasing adoption of Rice Bran Oil in Food and Cosmetic Industry
Market Growth Drivers:
High Demand for Nutrient-Rich and Fat-Free Food and Beverages, Plentiful Accessibility of Raw Material like Rice and Inflating Disposable Income and Changing Lifestyle
Challenges:
Excessive Consumption of Rice Bran Oil may lead to Stomach Discomfort and Number of Unhealthier Concerns
Restraints:
Increasing Prevalence of Diabetes and Blood Pressure Patients might Stagnate the Respective Consumption and Price Fluctuations In Raw Materials
Opportunities:
Growing Personal-Care and Cosmetic Industry is Upsurging the Demand of this Market
Market Leaders and their expansionary development strategies
In January 2023, NAMUH, an infant nutrition company, and Ginkgo Bioworks (NYSE: DNA), which is building the leading platform for cell programming and biosecurity, today announced a multi-product collaboration to develop functional oligosaccharides that are structurally identical to those found in human breast milk.
In August 2020, Gemini Rice Bran Oil unveiled its first campaign. With a strong focus on innovating for the Indian market, Cargill launched this product to meet the needs of the discerning Indian customers. Aimed at better cholesterol reduction through its ‘cholesterol cutter’ proposition, the Gemini Rice Bran Oil campaign highlights, the product benefits of 40% more Oryzanol as compared to any regular rice bran oil, working to reduce bad cholesterol in the body, more effectively.
Key Target Audience
Manufacturers of Rice Bran Oil, Rice Bran Oil Distributors and Suppliers, International Traders Rice Bran Oil, Industry Associations, Research and Development Institutes and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.