About Toilet Paper
Currently, the piece of paper has curved into a huge, booming industry with the large number of toilet paper factories and industrial units. This boom has generated great waves in the entire toilet industry and the manufacturers of toilet paper in today’s time have given us a diversity of types of this basic household item that vary in terms of their texture, color, production process, style, size, durability, cost, and feel. There are numerous factories that are into the manufacturing of different types of toilet paper. Toilet paper is also available in different types of textures and maybe moistened or perfumed. To moderate roughness of the toilet paper companies generally use a light coating of aloe, lotion or wax worked into the paper.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Toilet Paper market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Procter and Gamble (United States), Kimberly-Clark (United States), Georgia-Pacific (United States), Metsa Group (France), Svenska Cellulosa AB (Sweden), Seventh Generation (United States), Oji Holdings (Japan), Sofidel (Italy), Reckitt Benckiser (United Kingdom) and Henkel (Germany) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Essity AB (Sweden), Solaris Paper (United States) and Cascades (Canada).
Segmentation Overview
AMA Research has segmented the market of Global Toilet Paper market by Type (Ply Toilet Paper [One Ply, Two-Ply, Three Ply], Bamboo Toilet Paper, Pulp Paper and Recycled Paper), Application (Household and Commercial) and Region.
On the basis of geography, the market of Toilet Paper has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Colors, the sub-segment i.e. White will boost the Toilet Paper market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Size, the sub-segment i.e. Standard will boost the Toilet Paper market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Packaging Type, the sub-segment i.e. Sheets will boost the Toilet Paper market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Grade, the sub-segment i.e. Low Grade will boost the Toilet Paper market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Product Advancement by Manufacturers to Cater to an Extensive Consumer Base
Market Growth Drivers:
Rising Awareness Regarding Health and Hygiene among Consumers and Increase Demand from Hospitality Industry
Challenges:
Using Dry Toilet Paper Excessively Can Lead To Skin Irritation
Opportunities:
Increasing Demand for Organic Tissue Papers
Market Leaders and their expansionary development strategies
In January 2023, Sofidel acquires US tissue mill from ST Paper ST Paper acquired the Duluth mill – then a production site for printing and packaging paper – from Verso in 2021 and announced plans to convert the site to tissue production. A new Andritz machine was commissioned at the site a year ago. The machine was "highly efficient and fully operational," Sofidel stated.
In May 2023, Billerud launches wrapping solution for toilet and kitchen rolls - renewable, recyclable and biodegradable. Billerud's innovative solution appears to be a promising step towards reducing plastic waste and promoting environmental responsibility within the paper product industry. I'm excited to see how it unfolds and its potential to influence the larger packaging landscape.
Key Target Audience
Manufacturers of Toilet Paper, Suppliers of Toilet Paper, Wholesalers, Distributors and Retailers of Toilet Paper and Regulatory Bodies
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.