Industry Background:
Play gyms also known as activity mats, or play mats are ideal for firing the imagination of infant, and will keep him/her entertained for hours by engaging his/her senses. The play gym is basically a soft mat with arches to hang numerous toys overhead. Some of the baby play gyms have additional features, such as baby-safe mirrors, lights, and music, to keep the baby entertained for long hours. The baby can relax on comfortable and soft mat while playing with the attached toys. It can deliver many benefits such as external sensory stimulation and vital tummy time for babies.
Attributes | Details |
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Study Period | 2018-2028 |
Base Year | 2022 |
Unit | Value (USD Million) |
Key Companies Profiled | Mamas & Papas (United Kingdom), Mothercare (United Kingdom), Frank Fischer (Denmark), Skip Hop Inc. (United States), Fisher-Price (United States), Bright Starts (United Kingdom), Tiny Love (Israel), Treetop (United States), Infantino (United States), TOMY (United States) and Ikea Leka (Sweden) |
This growth is primarily driven by Increasing Disposable Income across the Globe and The Rising Demand for Advanced Baby Products from Consumers.
Globally, a noticeable market trend is evident Advancement in Baby Toys
Major Vendors, such as Mamas & Papas (United Kingdom), Mothercare (United Kingdom), Frank Fischer (Denmark), Skip Hop Inc. (United States), Fisher-Price (United States), Bright Starts (United Kingdom), Tiny Love (Israel), Treetop (United States), Infantino (United States), TOMY (United States) and Ikea Leka (Sweden), etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years. The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail competitive advantage through combined synergies.
Key Developments in the Market:
Skip Hop Holdings, Inc. ("Skip Hop"), a global lifestyle brand for families with young children, was acquired by Carter's, Inc., the largest branded marketer of clothing exclusively for babies and young children in the United States and Canada, from Fireman Capital Partners, a consumer-focused private equity firm.
Recently industry is witnessing a shift towards eco-friendly and non-toxic materials, as parents become more conscious about the health and safety of their babies. This has led to the introduction of organic and sustainable materials in the production of baby play gyms.
Influencing Trend:
Advancement in Baby Toys and Rising Consumer Consciousness towards Baby Care
Market Growth Drivers:
Increasing Disposable Income across the Globe and The Rising Demand for Advanced Baby Products from Consumers
Challenges:
If Not Sterilized Properly Can Increase Illness
Restraints:
Baby May Escape From Interaction with Their Playmates
Opportunities:
The Emerging Demand for High Quality Baby Products from Asia Pacific Regions
AMA Research follows a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcases the spontaneously changing Vendors landscape impacting the growth of the market. Furthermore, our market researchers extensively analyze the products and services offered by multiple players competing to increase their market share and presence.
Customization in the Report
AMA Research features not only specific market forecasts but also includes significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints in Baby Play Gyms Market
- Analysis about New Entrants in Baby Play Gyms Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
- An Unbiased Perspective towards Market Performance & Indicators
Against this Challenging Backdrop, Baby Play Gyms Study Sheds Light on
The Baby Play Gyms Market status quo and key characteristics. To end this, Analysts at AMA organize and took surveys of the Baby Play Gyms industry Vendors. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
Where Baby Play Gyms industry is heading and what are the top priorities. Insights are drawn from financial analysis, surveys, and interviews with key executives and industry experts.
How every company in this diverse set of Vendors can best navigate the emerging competition landscape and follow a strategy that helps them position to hold the value they currently claim or capture the new addressable opportunity.