Global Advertising Management Platform

Advertising Management Platform Comprehensive Study by Application (Large Enterprises, SMEs), Device (Computer, Laptop, Smartphones, Others), Deployment (On-cloud, On-premise), End User (Publishers, Marketers, Agencies) Players and Region - Global Market Outlook to 2028

Advertising Management Platform Market by XX Submarkets | Forecast Years 2023-2028  

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  • Summary
  • Market Segments
  • Table of Content
  • List of Table & Figures
  • Players Profiled
About Advertising Management Platform
The advertiser management platform manages the advertisement placing process and helps advertisers and publishers to manage the ads on any platform. It serves the variety of ads channel which includes a display, video, mobile, social and search-related ads. It is widely used in large, small-medium size enterprises around the world. The advertising activities are very important for any brand reachability and awareness among people through various channels as people are present on different platforms at different times which requires management.

AttributesDetails
Study Period2018-2028
Base Year2022
UnitValue (USD Million)


Advertising Management Platform market companies operating in these industries are focusing more on efficient growth, improvement of operational efficiency and productivity, achieving high safety standards, and focusing on maintaining sustainable development. The market is highly competitive with a few players occupying the major share. The key players are highly focused on developing and innovating new strategies to maintain their market position and customer base. The companies are coming up with partnerships or agreements along with planning strategic activities such as partnerships, product launches, mergers, and acquisitions which will help them to sustain in the market and maintain their competitive edge. Established and emerging Players should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.

Google (United States), Facebook (United States), Sprinklr (Uited States), Adobe Inc. (United States), Celtra Inc. (United States), CPX Interactive (Digital Remedy) (United States) and TapClicks (AdStage) (United States) are some of the key players that are part of study coverage.

Segmentation Overview
AMA Research has segmented the market of Global Advertising Management Platform market by , Application (Large Enterprises and SMEs) and Region.



On the basis of geography, the market of Advertising Management Platform has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Device, the sub-segment i.e. Computer will boost the Advertising Management Platform market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Deployment, the sub-segment i.e. On-cloud will boost the Advertising Management Platform market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by End User, the sub-segment i.e. Publishers will boost the Advertising Management Platform market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.

Influencing Trend:
Introduction of Omnichannel Advertising Management Platform Feature

Market Growth Drivers:
Growing Digitalization and Presence of People Across the Various Online Channels and The Need for Placing Advertisement on Different channel for Better Brand Reachability

Challenges:
Technical Problems Related to Network Connectivity

Restraints:
Lack of Skilled Professional for Managing Advertising Management Platform

Opportunities:
Technological Upgaradation in the Advertising Management Platform and Rising Spendings on Enterprises for Advertising on Different Mediums will Boost the Advertising Management Platform Market

Market Leaders and their expansionary development strategies
On 22nd April 2020, TapClicks expands its marketing platform by acquiring AdStage. By acquiring AdStage, Hedayati said TapClicks can deepen its intelligence capabilities, giving marketers a better understanding of how their campaigns are performing across different channels. and On 20th August 2020, Digital Remedy announced the launch of AdReady+, an industry-changing self-service platform designed to support independent agency success in navigating digital advertising management, from campaign planning, RFPs, media execution, to insightful reporting.
On 3rd December 2019, -Sprinklr, the world’s first Unified Front Office for Modern Channels, today announced that it has acquired Nanigans’ social advertising business. Nanigans’ social advertising business is a perfect complement to what Sprinklr has been building for the past decade – one platform for customer experience management.


Key Target Audience
Advertising Management Platform Providers, Advertising Management Platform Industry Association, Research and Development Institutes, Potential Investors, Regulatory Bodies and Others

About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.

Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.

The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.

Report Objectives / Segmentation Covered

By Application
  • Large Enterprises
  • SMEs
By Device
  • Computer
  • Laptop
  • Smartphones
  • Others

By Deployment
  • On-cloud
  • On-premise

By End User
  • Publishers
  • Marketers
  • Agencies

By Regions
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Taiwan
    • Australia
    • Rest of Asia-Pacific
  • Europe
    • Germany
    • France
    • Italy
    • United Kingdom
    • Netherlands
    • Rest of Europe
  • MEA
    • Middle East
    • Africa
  • North America
    • United States
    • Canada
    • Mexico
  • 1. Market Overview
    • 1.1. Introduction
    • 1.2. Scope/Objective of the Study
      • 1.2.1. Research Objective
  • 2. Executive Summary
    • 2.1. Introduction
  • 3. Market Dynamics
    • 3.1. Introduction
    • 3.2. Market Drivers
      • 3.2.1. Growing Digitalization and Presence of People Across the Various Online Channels
      • 3.2.2. The Need for Placing Advertisement on Different channel for Better Brand Reachability
    • 3.3. Market Challenges
      • 3.3.1. Technical Problems Related to Network Connectivity
    • 3.4. Market Trends
      • 3.4.1. Introduction of Omnichannel Advertising Management Platform Feature
  • 4. Market Factor Analysis
    • 4.1. Porters Five Forces
    • 4.2. Supply/Value Chain
    • 4.3. PESTEL analysis
    • 4.4. Market Entropy
    • 4.5. Patent/Trademark Analysis
  • 5. Global Advertising Management Platform, by Application, Device, Deployment, End User and Region (value) (2017-2022)
    • 5.1. Introduction
    • 5.2. Global Advertising Management Platform (Value)
      • 5.2.1. Global Advertising Management Platform by: Application (Value)
        • 5.2.1.1. Large Enterprises
        • 5.2.1.2. SMEs
      • 5.2.2. Global Advertising Management Platform by: Device (Value)
        • 5.2.2.1. Computer
        • 5.2.2.2. Laptop
        • 5.2.2.3. Smartphones
        • 5.2.2.4. Others
      • 5.2.3. Global Advertising Management Platform by: Deployment (Value)
        • 5.2.3.1. On-cloud
        • 5.2.3.2. On-premise
      • 5.2.4. Global Advertising Management Platform by: End User (Value)
        • 5.2.4.1. Publishers
        • 5.2.4.2. Marketers
        • 5.2.4.3. Agencies
      • 5.2.5. Global Advertising Management Platform Region
        • 5.2.5.1. South America
          • 5.2.5.1.1. Brazil
          • 5.2.5.1.2. Argentina
          • 5.2.5.1.3. Rest of South America
        • 5.2.5.2. Asia Pacific
          • 5.2.5.2.1. China
          • 5.2.5.2.2. Japan
          • 5.2.5.2.3. India
          • 5.2.5.2.4. South Korea
          • 5.2.5.2.5. Taiwan
          • 5.2.5.2.6. Australia
          • 5.2.5.2.7. Rest of Asia-Pacific
        • 5.2.5.3. Europe
          • 5.2.5.3.1. Germany
          • 5.2.5.3.2. France
          • 5.2.5.3.3. Italy
          • 5.2.5.3.4. United Kingdom
          • 5.2.5.3.5. Netherlands
          • 5.2.5.3.6. Rest of Europe
        • 5.2.5.4. MEA
          • 5.2.5.4.1. Middle East
          • 5.2.5.4.2. Africa
        • 5.2.5.5. North America
          • 5.2.5.5.1. United States
          • 5.2.5.5.2. Canada
          • 5.2.5.5.3. Mexico
  • 6. Advertising Management Platform: Manufacturers/Players Analysis
    • 6.1. Competitive Landscape
      • 6.1.1. Market Share Analysis
        • 6.1.1.1. Top 3
    • 6.2. Peer Group Analysis (2022)
    • 6.3. BCG Matrix
    • 6.4. Company Profile
      • 6.4.1. Google (United States)
        • 6.4.1.1. Business Overview
        • 6.4.1.2. Products/Services Offerings
        • 6.4.1.3. Financial Analysis
        • 6.4.1.4. SWOT Analysis
      • 6.4.2. Facebook (United States)
        • 6.4.2.1. Business Overview
        • 6.4.2.2. Products/Services Offerings
        • 6.4.2.3. Financial Analysis
        • 6.4.2.4. SWOT Analysis
      • 6.4.3. Sprinklr (Uited States)
        • 6.4.3.1. Business Overview
        • 6.4.3.2. Products/Services Offerings
        • 6.4.3.3. Financial Analysis
        • 6.4.3.4. SWOT Analysis
      • 6.4.4. Adobe Inc. (United States)
        • 6.4.4.1. Business Overview
        • 6.4.4.2. Products/Services Offerings
        • 6.4.4.3. Financial Analysis
        • 6.4.4.4. SWOT Analysis
      • 6.4.5. Celtra Inc. (United States)
        • 6.4.5.1. Business Overview
        • 6.4.5.2. Products/Services Offerings
        • 6.4.5.3. Financial Analysis
        • 6.4.5.4. SWOT Analysis
      • 6.4.6. CPX Interactive (Digital Remedy) (United States)
        • 6.4.6.1. Business Overview
        • 6.4.6.2. Products/Services Offerings
        • 6.4.6.3. Financial Analysis
        • 6.4.6.4. SWOT Analysis
      • 6.4.7. TapClicks (AdStage) (United States)
        • 6.4.7.1. Business Overview
        • 6.4.7.2. Products/Services Offerings
        • 6.4.7.3. Financial Analysis
        • 6.4.7.4. SWOT Analysis
  • 7. Global Advertising Management Platform Sale, by Application, Device, Deployment, End User and Region (value) (2023-2028)
    • 7.1. Introduction
    • 7.2. Global Advertising Management Platform (Value)
      • 7.2.1. Global Advertising Management Platform by: Application (Value)
        • 7.2.1.1. Large Enterprises
        • 7.2.1.2. SMEs
      • 7.2.2. Global Advertising Management Platform by: Device (Value)
        • 7.2.2.1. Computer
        • 7.2.2.2. Laptop
        • 7.2.2.3. Smartphones
        • 7.2.2.4. Others
      • 7.2.3. Global Advertising Management Platform by: Deployment (Value)
        • 7.2.3.1. On-cloud
        • 7.2.3.2. On-premise
      • 7.2.4. Global Advertising Management Platform by: End User (Value)
        • 7.2.4.1. Publishers
        • 7.2.4.2. Marketers
        • 7.2.4.3. Agencies
      • 7.2.5. Global Advertising Management Platform Region
        • 7.2.5.1. South America
          • 7.2.5.1.1. Brazil
          • 7.2.5.1.2. Argentina
          • 7.2.5.1.3. Rest of South America
        • 7.2.5.2. Asia Pacific
          • 7.2.5.2.1. China
          • 7.2.5.2.2. Japan
          • 7.2.5.2.3. India
          • 7.2.5.2.4. South Korea
          • 7.2.5.2.5. Taiwan
          • 7.2.5.2.6. Australia
          • 7.2.5.2.7. Rest of Asia-Pacific
        • 7.2.5.3. Europe
          • 7.2.5.3.1. Germany
          • 7.2.5.3.2. France
          • 7.2.5.3.3. Italy
          • 7.2.5.3.4. United Kingdom
          • 7.2.5.3.5. Netherlands
          • 7.2.5.3.6. Rest of Europe
        • 7.2.5.4. MEA
          • 7.2.5.4.1. Middle East
          • 7.2.5.4.2. Africa
        • 7.2.5.5. North America
          • 7.2.5.5.1. United States
          • 7.2.5.5.2. Canada
          • 7.2.5.5.3. Mexico
  • 8. Appendix
    • 8.1. Acronyms
  • 9. Methodology and Data Source
    • 9.1. Methodology/Research Approach
      • 9.1.1. Research Programs/Design
      • 9.1.2. Market Size Estimation
      • 9.1.3. Market Breakdown and Data Triangulation
    • 9.2. Data Source
      • 9.2.1. Secondary Sources
      • 9.2.2. Primary Sources
    • 9.3. Disclaimer
List of Tables
  • Table 1. Advertising Management Platform: by Application(USD Million)
  • Table 2. Advertising Management Platform Large Enterprises , by Region USD Million (2017-2022)
  • Table 3. Advertising Management Platform SMEs , by Region USD Million (2017-2022)
  • Table 4. Advertising Management Platform: by Device(USD Million)
  • Table 5. Advertising Management Platform Computer , by Region USD Million (2017-2022)
  • Table 6. Advertising Management Platform Laptop , by Region USD Million (2017-2022)
  • Table 7. Advertising Management Platform Smartphones , by Region USD Million (2017-2022)
  • Table 8. Advertising Management Platform Others , by Region USD Million (2017-2022)
  • Table 9. Advertising Management Platform: by Deployment(USD Million)
  • Table 10. Advertising Management Platform On-cloud , by Region USD Million (2017-2022)
  • Table 11. Advertising Management Platform On-premise , by Region USD Million (2017-2022)
  • Table 12. Advertising Management Platform: by End User(USD Million)
  • Table 13. Advertising Management Platform Publishers , by Region USD Million (2017-2022)
  • Table 14. Advertising Management Platform Marketers , by Region USD Million (2017-2022)
  • Table 15. Advertising Management Platform Agencies , by Region USD Million (2017-2022)
  • Table 16. South America Advertising Management Platform, by Country USD Million (2017-2022)
  • Table 17. South America Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 18. South America Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 19. South America Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 20. South America Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 21. Brazil Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 22. Brazil Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 23. Brazil Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 24. Brazil Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 25. Argentina Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 26. Argentina Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 27. Argentina Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 28. Argentina Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 29. Rest of South America Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 30. Rest of South America Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 31. Rest of South America Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 32. Rest of South America Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 33. Asia Pacific Advertising Management Platform, by Country USD Million (2017-2022)
  • Table 34. Asia Pacific Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 35. Asia Pacific Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 36. Asia Pacific Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 37. Asia Pacific Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 38. China Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 39. China Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 40. China Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 41. China Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 42. Japan Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 43. Japan Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 44. Japan Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 45. Japan Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 46. India Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 47. India Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 48. India Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 49. India Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 50. South Korea Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 51. South Korea Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 52. South Korea Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 53. South Korea Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 54. Taiwan Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 55. Taiwan Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 56. Taiwan Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 57. Taiwan Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 58. Australia Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 59. Australia Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 60. Australia Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 61. Australia Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 62. Rest of Asia-Pacific Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 63. Rest of Asia-Pacific Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 64. Rest of Asia-Pacific Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 65. Rest of Asia-Pacific Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 66. Europe Advertising Management Platform, by Country USD Million (2017-2022)
  • Table 67. Europe Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 68. Europe Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 69. Europe Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 70. Europe Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 71. Germany Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 72. Germany Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 73. Germany Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 74. Germany Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 75. France Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 76. France Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 77. France Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 78. France Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 79. Italy Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 80. Italy Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 81. Italy Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 82. Italy Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 83. United Kingdom Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 84. United Kingdom Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 85. United Kingdom Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 86. United Kingdom Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 87. Netherlands Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 88. Netherlands Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 89. Netherlands Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 90. Netherlands Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 91. Rest of Europe Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 92. Rest of Europe Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 93. Rest of Europe Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 94. Rest of Europe Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 95. MEA Advertising Management Platform, by Country USD Million (2017-2022)
  • Table 96. MEA Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 97. MEA Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 98. MEA Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 99. MEA Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 100. Middle East Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 101. Middle East Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 102. Middle East Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 103. Middle East Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 104. Africa Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 105. Africa Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 106. Africa Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 107. Africa Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 108. North America Advertising Management Platform, by Country USD Million (2017-2022)
  • Table 109. North America Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 110. North America Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 111. North America Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 112. North America Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 113. United States Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 114. United States Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 115. United States Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 116. United States Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 117. Canada Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 118. Canada Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 119. Canada Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 120. Canada Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 121. Mexico Advertising Management Platform, by Application USD Million (2017-2022)
  • Table 122. Mexico Advertising Management Platform, by Device USD Million (2017-2022)
  • Table 123. Mexico Advertising Management Platform, by Deployment USD Million (2017-2022)
  • Table 124. Mexico Advertising Management Platform, by End User USD Million (2017-2022)
  • Table 125. Company Basic Information, Sales Area and Its Competitors
  • Table 126. Company Basic Information, Sales Area and Its Competitors
  • Table 127. Company Basic Information, Sales Area and Its Competitors
  • Table 128. Company Basic Information, Sales Area and Its Competitors
  • Table 129. Company Basic Information, Sales Area and Its Competitors
  • Table 130. Company Basic Information, Sales Area and Its Competitors
  • Table 131. Company Basic Information, Sales Area and Its Competitors
  • Table 132. Advertising Management Platform: by Application(USD Million)
  • Table 133. Advertising Management Platform Large Enterprises , by Region USD Million (2023-2028)
  • Table 134. Advertising Management Platform SMEs , by Region USD Million (2023-2028)
  • Table 135. Advertising Management Platform: by Device(USD Million)
  • Table 136. Advertising Management Platform Computer , by Region USD Million (2023-2028)
  • Table 137. Advertising Management Platform Laptop , by Region USD Million (2023-2028)
  • Table 138. Advertising Management Platform Smartphones , by Region USD Million (2023-2028)
  • Table 139. Advertising Management Platform Others , by Region USD Million (2023-2028)
  • Table 140. Advertising Management Platform: by Deployment(USD Million)
  • Table 141. Advertising Management Platform On-cloud , by Region USD Million (2023-2028)
  • Table 142. Advertising Management Platform On-premise , by Region USD Million (2023-2028)
  • Table 143. Advertising Management Platform: by End User(USD Million)
  • Table 144. Advertising Management Platform Publishers , by Region USD Million (2023-2028)
  • Table 145. Advertising Management Platform Marketers , by Region USD Million (2023-2028)
  • Table 146. Advertising Management Platform Agencies , by Region USD Million (2023-2028)
  • Table 147. South America Advertising Management Platform, by Country USD Million (2023-2028)
  • Table 148. South America Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 149. South America Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 150. South America Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 151. South America Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 152. Brazil Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 153. Brazil Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 154. Brazil Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 155. Brazil Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 156. Argentina Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 157. Argentina Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 158. Argentina Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 159. Argentina Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 160. Rest of South America Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 161. Rest of South America Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 162. Rest of South America Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 163. Rest of South America Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 164. Asia Pacific Advertising Management Platform, by Country USD Million (2023-2028)
  • Table 165. Asia Pacific Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 166. Asia Pacific Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 167. Asia Pacific Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 168. Asia Pacific Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 169. China Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 170. China Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 171. China Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 172. China Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 173. Japan Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 174. Japan Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 175. Japan Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 176. Japan Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 177. India Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 178. India Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 179. India Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 180. India Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 181. South Korea Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 182. South Korea Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 183. South Korea Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 184. South Korea Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 185. Taiwan Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 186. Taiwan Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 187. Taiwan Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 188. Taiwan Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 189. Australia Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 190. Australia Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 191. Australia Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 192. Australia Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 193. Rest of Asia-Pacific Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 194. Rest of Asia-Pacific Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 195. Rest of Asia-Pacific Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 196. Rest of Asia-Pacific Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 197. Europe Advertising Management Platform, by Country USD Million (2023-2028)
  • Table 198. Europe Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 199. Europe Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 200. Europe Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 201. Europe Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 202. Germany Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 203. Germany Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 204. Germany Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 205. Germany Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 206. France Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 207. France Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 208. France Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 209. France Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 210. Italy Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 211. Italy Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 212. Italy Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 213. Italy Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 214. United Kingdom Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 215. United Kingdom Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 216. United Kingdom Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 217. United Kingdom Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 218. Netherlands Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 219. Netherlands Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 220. Netherlands Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 221. Netherlands Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 222. Rest of Europe Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 223. Rest of Europe Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 224. Rest of Europe Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 225. Rest of Europe Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 226. MEA Advertising Management Platform, by Country USD Million (2023-2028)
  • Table 227. MEA Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 228. MEA Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 229. MEA Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 230. MEA Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 231. Middle East Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 232. Middle East Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 233. Middle East Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 234. Middle East Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 235. Africa Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 236. Africa Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 237. Africa Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 238. Africa Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 239. North America Advertising Management Platform, by Country USD Million (2023-2028)
  • Table 240. North America Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 241. North America Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 242. North America Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 243. North America Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 244. United States Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 245. United States Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 246. United States Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 247. United States Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 248. Canada Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 249. Canada Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 250. Canada Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 251. Canada Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 252. Mexico Advertising Management Platform, by Application USD Million (2023-2028)
  • Table 253. Mexico Advertising Management Platform, by Device USD Million (2023-2028)
  • Table 254. Mexico Advertising Management Platform, by Deployment USD Million (2023-2028)
  • Table 255. Mexico Advertising Management Platform, by End User USD Million (2023-2028)
  • Table 256. Research Programs/Design for This Report
  • Table 257. Key Data Information from Secondary Sources
  • Table 258. Key Data Information from Primary Sources
List of Figures
  • Figure 1. Porters Five Forces
  • Figure 2. Supply/Value Chain
  • Figure 3. PESTEL analysis
  • Figure 4. Global Advertising Management Platform: by Application USD Million (2017-2022)
  • Figure 5. Global Advertising Management Platform: by Device USD Million (2017-2022)
  • Figure 6. Global Advertising Management Platform: by Deployment USD Million (2017-2022)
  • Figure 7. Global Advertising Management Platform: by End User USD Million (2017-2022)
  • Figure 8. South America Advertising Management Platform Share (%), by Country
  • Figure 9. Asia Pacific Advertising Management Platform Share (%), by Country
  • Figure 10. Europe Advertising Management Platform Share (%), by Country
  • Figure 11. MEA Advertising Management Platform Share (%), by Country
  • Figure 12. North America Advertising Management Platform Share (%), by Country
  • Figure 13. Global Advertising Management Platform share by Players 2022 (%)
  • Figure 14. Global Advertising Management Platform share by Players (Top 3) 2022(%)
  • Figure 15. BCG Matrix for key Companies
  • Figure 16. Google (United States) Revenue, Net Income and Gross profit
  • Figure 17. Google (United States) Revenue: by Geography 2022
  • Figure 18. Facebook (United States) Revenue, Net Income and Gross profit
  • Figure 19. Facebook (United States) Revenue: by Geography 2022
  • Figure 20. Sprinklr (Uited States) Revenue, Net Income and Gross profit
  • Figure 21. Sprinklr (Uited States) Revenue: by Geography 2022
  • Figure 22. Adobe Inc. (United States) Revenue, Net Income and Gross profit
  • Figure 23. Adobe Inc. (United States) Revenue: by Geography 2022
  • Figure 24. Celtra Inc. (United States) Revenue, Net Income and Gross profit
  • Figure 25. Celtra Inc. (United States) Revenue: by Geography 2022
  • Figure 26. CPX Interactive (Digital Remedy) (United States) Revenue, Net Income and Gross profit
  • Figure 27. CPX Interactive (Digital Remedy) (United States) Revenue: by Geography 2022
  • Figure 28. TapClicks (AdStage) (United States) Revenue, Net Income and Gross profit
  • Figure 29. TapClicks (AdStage) (United States) Revenue: by Geography 2022
  • Figure 30. Global Advertising Management Platform: by Application USD Million (2023-2028)
  • Figure 31. Global Advertising Management Platform: by Device USD Million (2023-2028)
  • Figure 32. Global Advertising Management Platform: by Deployment USD Million (2023-2028)
  • Figure 33. Global Advertising Management Platform: by End User USD Million (2023-2028)
  • Figure 34. South America Advertising Management Platform Share (%), by Country
  • Figure 35. Asia Pacific Advertising Management Platform Share (%), by Country
  • Figure 36. Europe Advertising Management Platform Share (%), by Country
  • Figure 37. MEA Advertising Management Platform Share (%), by Country
  • Figure 38. North America Advertising Management Platform Share (%), by Country
List of companies from research coverage that are profiled in the study
  • Google (United States)
  • Facebook (United States)
  • Sprinklr (Uited States)
  • Adobe Inc. (United States)
  • Celtra Inc. (United States)
  • CPX Interactive (Digital Remedy) (United States)
  • TapClicks (AdStage) (United States)
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Key Highlights of Report


May 2023 228 Pages 78 Tables Base Year: 2022 Coverage: 15+ Companies; 18 Countries

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Global Advertising Management Platform Quantitative research analysis
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Frequently Asked Questions (FAQ):

The standard version of the report profiles players such as Google (United States), Facebook (United States), Sprinklr (Uited States), Adobe Inc. (United States), Celtra Inc. (United States), CPX Interactive (Digital Remedy) (United States) and TapClicks (AdStage) (United States) etc.
The Study can be customized subject to feasibility and data availability. Please connect with our sales representative for further information.
"Introduction of Omnichannel Advertising Management Platform Feature" is seen as one of major influencing trends for Advertising Management Platform Market during projected period 2022-2028.
The Advertising Management Platform market study includes a random mix of players, including both market leaders and some top growing emerging players. Connect with our sales executive to get a complete company list in our research coverage.

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