About Protein crisps
Protein crisps are low-calorie and protein-rich tasty snacks, which can be that can be consumed at lunch, dinner, or in the evening time, between meals, parties and even more. It is a healthy meal with low calories that contains only 90 calories per serving. Moreover, the increasingly health-conscious population is driving market demand. Hence, the manufacturer has a good opportunity to target the health-conscious population and enables them to grow market demand side. Protein crisps are available in the market in different flavors such as peanut butter, vanilla, chocolate, mocha, and more. Snacking habits among consumers all over the world are increasing tremendously due to increasing per capita income which is the key driver for the protein crisps market in the forecasted year.
Attributes | Details |
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Study Period | 2017-2027 |
Base Year | 2021 |
Unit | Value (USD Million) |
Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Protein crisps market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
RXBAR (United States), Perfect Bar (United States), ThinkThin, LLC (United States), General Mills (United States), Simply Protein (Canada), Zoneperfect (United States), Slimfast (United States), PowerBar (United States), Optimum Nutrition (United States) and GoMacro (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Rise Bar (United States), Labrada (United States)), Health Warrior (United States), Exante (United Kingdom) and Idealshape (United States).
Segmentation Overview
AMA Research has segmented the market of Global Protein crisps market by Type (Gluten Free, Soy Free and Vegan), Application (Protein Bars, Breakfast Cereal, Clusters and Others) and Region.
On the basis of geography, the market of Protein crisps has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. B2B will boost the Protein crisps market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Packaging Type, the sub-segment i.e. Pouches will boost the Protein crisps market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by End-Users, the sub-segment i.e. Adult Male will boost the Protein crisps market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Flavor Type, the sub-segment i.e. Peanut butter will boost the Protein crisps market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Source, the sub-segment i.e. Pea Protein crisps will boost the Protein crisps market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Leaders and their expansionary development strategies
On 2019, Pepsico expands Better-For-You snacks portfolio by acquisition of BFY Brands, BFY Brands, Inc. (“BFY”), the snack company which makes PopCorners and other better-for-you snacks, and Permira, the global private equity firm, today announced that BFY has entered into a definitive agreement to be acquired by PepsiCo, Inc.
Market Drivers
- Increasing Awareness of Health Conscious among People is Driving the Market
- Snacking Habit of Consumers is a Big Driver for the Market
Opportunities
- Urbanization has Changed the Lifestyle and Eating Habits of the Consumers Globally
- Protein Crisps Manufacturers have a Good Opportunity to Tap Asia Pacific Region by Launching the Product with Competitive Price as the Region is Quite Price Sensitive
Restraints
- High Cost Associated with these Products
- Counterfeit of these Products
Challenges
- Availability of Substitutes present in Market
Key Target Audience
Product Manufactures, Product Distributors, Potential Investors, End-User and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have the better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with purpose to understand companys positioning regarding market value, volume and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders etc. and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.