About Mass Gainer
The mass gainer market is expected to witness high growth in the forecasted period due to the growing inclination towards muscle growth. Mass gainers are also called as and weight gainers. It is supplements that provide the body with a high quantity of protein, carbs, and fats. This type of supplement is specifically designed to help provide the consumer with everything they need to gain a large amount of muscle more rapidly. Generally, mass gainers will contain large amounts of calories, carbs, and proteins.
Attributes | Details |
---|
Study Period | 2018-2030 |
Base Year | 2023 |
High Growth Market | Asia Pacific |
Unit | Value (USD Million) |
CAGR | 8.3% |
Leading key players are focusing on strategic partnerships to improve their products and services. Companies are focusing on increasing their client base to strengthen market position and to enhance product & service offerings. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Mass Gainer market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
MTS Nutrition (United States), Optimum Nutrition (United States), MusclePharm Corp (United States), MuscleMeds Performance Technologies (United States), UMP Healthcare Holdings Limited (Hong Kong), iSatori Inc (United States), Beyond A Century, Inc (United States), Kaged Muscle (United States), BSN (United States) and GNC (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Quest Diagnostics (United States), MuscleTech (United States), Dymatize (United States), Performix (United States), NDS NUTRITION (United States) and BarnDad Innovative Nutrition (United States).
Segmentation Overview
AMA Research has segmented the market of Global Mass Gainer market by Type (Powder, Ready-to-Drink Product and Others), Application (Adult Male, Adult Female and Others) and Region.
On the basis of geography, the market of Mass Gainer has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). North America region held largest market share in the year 2023. Europe, on the other hand, stood as the second largest market due to the presence of key companies in the region and high technological advancement. If we see Market by Distribution Channel, the sub-segment i.e. Supermarkets/Hypermarkets will boost the Mass Gainer market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Growing Demand from Bodybuilders and Athletes and Increasing Popularity Due to Easy Availability Through Online Distributions
Market Growth Drivers:
Raising Awareness about Health and Fitness and High Demand for Ready to Drink Products
Challenges:
Stringent Government Regulations Regarding Mass Gainers
Restraints:
High Adoption for Natural Supplements and Side Effects of the Mass Gainer such as Diarrhea, Fatigue, Reduced Blood Pressure
Opportunities:
Rising Demand for the Muscules Growth and High Demand from Emerging Countries
Market Leaders and their expansionary development strategies
In May 2022, DSM and Firmenich today announce that they have entered into a business combination agreement to establish the leading creation and innovation partner in nutrition, beauty and well-being. The combination will bring together Firmenich's unique leading Perfumery and Taste businesses, its world-class science platforms and associated co-creation capabilities with DSM's outstanding Health and Nutrition portfolio and renowned scientific expertise.
In May 2023, Velnik India Limited is proud to announce the launch of its latest product, Nutrigain Plus, an ayurvedic weight gainer powder that helps people gain healthy weight. The product is formulated with 29 essential vitamins and minerals along with 6 super herbs, including Ashwagandha, Shatavari, and Amla, that are known for their therapeutic properties. When we start our fitness journey, we always look for a right weight. Now a day's fitness goals are the top most priority for peers.
Key Target Audience
Mass Gainer Manufactures, Mass Gainer Suppliers, Mass Gainer Distributors, Government Regulatory Bodies, Government Research Organizations, Private Research Organizations and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.